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28 Progressive Link Building Strategies for 2024

The article outlines 28 effective link-building strategies for 2024, emphasizing the importance of adapting to evolving search algorithms and employing innovative methods to gain valuable backlinks. It highlights the significance of strategic guest blogging, internal link building, competitor link replication, and data-driven content creation. The article also delves into lesser-known strategies such as crowdfunding support, real-world event sponsorship, and influencer ego baiting. Additionally, it emphasizes the importance of utilizing link roundups, resource pages, and expired domains for acquiring backlinks. The article concludes by highlighting the effectiveness of outsourcing link building, podcast guest appearances, video content creation, infographic distribution, community engagement, webinar hosting, charity or non-profit collaboration, and broken link building.



link building
In the dynamic world of SEO, link-building remains a cornerstone for achieving higher rankings. However, as search algorithms evolve, so must our strategies. In 2024, I’m excited to share 28 innovative link-building techniques. My team has refined and successfully implemented these methods, and I encourage you to select and master three of them to avoid feeling overwhelmed.

1. Harnessing Testimonials:

Leverage testimonials for products or services you genuinely use. Reach out to these businesses, offering a testimonial in exchange for a link to your site. This approach can yield powerful homepage backlinks with minimal effort.
    • Example: If you use a web hosting service and love it, write a testimonial for them. In return, they might feature your testimonial on their site with a link back to your website.
    • Tip: Always be genuine in your testimonials. Authenticity can lead to stronger relationships and more valuable links.
power of testimonials

power of testimonials

2. Crowdfunding Support:

Backing crowdfunding campaigns can result in donor or package links. A small investment in a project within your niche can earn you a valuable backlink and possibly some additional perks.
    • Example: Back a Kickstarter project related to eco-friendly products if your site is about sustainability. They might list you as a supporter with a link.
    • Tip: Choose projects that align with your brand values for more meaningful connections.

3. Sponsor Real-World Events:

Hosting or sponsoring events can attract backlinks from high-authority sites. Look for local, national, or international events relevant to your niche, and leverage these link-building opportunities.
    • Example: Sponsor a local marathon if your business is about health and fitness. The event’s website might link to your site as a sponsor.
    • Tip: Look for events where your target audience is likely to participate or attend.

4. Social Media Presence:

While social media backlinks are often nofollow, they are vital in building a healthy link profile. Utilize platforms like Facebook, LinkedIn, Instagram, Pinterest, YouTube, TikTok, and Twitter, to name a few, to create links that drive traffic and enhance your online presence.
    • Example: Create engaging content on Instagram about your latest blog posts. Use Instagram stories with ‘swipe up’ links to direct traffic.
    • Tip: Regularly engage with your followers to build a community that’s more likely to share your content.

5. Strategic Guest Blogging:

Social Media Presence

Social Media Presence

Guest blogging remains effective when done right. Focus on creating high-quality content for reputable sites in your niche. Although challenging, it’s a robust way to gain authoritative backlinks.
    • Example: Write a guest post for a well-known tech blog if your site focuses on technology.
    • Tip: Focus on adding value to the reader rather than just getting a backlink.

6. Clean Up The Web:

Broken link building involves identifying and replacing broken links on other websites with your relevant content. This strategy not only earns you links but also helps improve the web.
    • Example: Find a popular gardening blog with a broken link on ‘Best Gardening Tools’ and offer your updated article as a replacement.
    • Tip: Use tools like Ahrefs or Broken Link Checker to find broken links efficiently.

7. Internal Link Building:

Internal Link Building

Internal Link Building

Often overlooked, internal linking is crucial for SEO. It helps Google understand and rank your content better. Regularly review and optimize your site’s internal link structure.
    • Example: If you have a new article about healthy recipes, link it from older, relevant posts about nutrition.
    • Tip: Use relevant anchor texts that flow naturally within the content.

8. Competitor Link Replication:

Analyze your competitors’ backlink profiles and aim to acquire similar links. This “drafting” technique saves time and resources while ensuring quality link acquisition.
    • Example: If a competitor has a backlink from a well-known food blog, try to get your recipe featured there, too.
    • Tip: Analyze why the competitor got the link and how you can offer something better or different.

9. Link Roundups Participation:

Get your content featured in link roundups within your niche. These typically weekly or monthly roundups are an easy way to earn backlinks and increase traffic.
    • Tip: Reach out to roundup creators with a personalized message and suggest your best content.

10. Resource Page Listing:

Many websites have resource pages that list valuable tools and articles. Pitch your content to these pages for a chance to be included and linked.
    • Example: If you have a comprehensive guide on ‘Starting a Small Business‘, pitch it to be included on business resource pages.
    • Tip: Make sure your content is thorough and valuable to stand out.

11. Create Data-Driven Content:

Content enriched with unique data or research stands out and attracts backlinks naturally. Invest in creating such content to enhance your link-building efforts.
    • Example: Conduct a survey about remote work trends and publish the findings. Other sites might reference and link to your original research.
    • Tip: Use graphs and charts to make data more accessible and shareable.

12. Brand Mentions Reclamation:

Utilize tools to find unlinked mentions of your brand online and reach out to the website owners to convert these mentions into backlinks.
    • Example: Find a mention of your eco-friendly clothing brand on a fashion blog and ask them to add a link to your site.
    • Tip: Use Google Alerts or Mention to track brand mentions online.

13. Domain Recycling:

Domain Recycling

Domain Recycling

Expired domains with strong backlink profiles can be goldmines. Acquire these domains to either build new sites with instant authority or to redirect their link juice to your existing site.
    • Example: Purchase an expired domain, previously a popular fitness blog, and redirect it to your fitness website.
    • Tip: Check the domain’s history to ensure it is reputable and relevant to your niche.

14. Newsjacking:

Leverage trending topics for your content creation. This strategy, known as newsjacking, can result in viral content that attracts numerous backlinks.
    • Example: Write a timely article about the impact of a recent tech advancement on your industry.
    • Tip: Act fast but ensure your content is accurate and adds a unique perspective.

15. Influencer Ego Baiting:

Create content that flatters or features influencers in your niche. When influencers share or link to such content, it can result in high-quality backlinks.
    • Example: Create a list of ‘Top 10 Fitness Influencers’ and include influential figures in your niche.
    • Tip: Notify the influencers; they might share your content once you publish.

16. Outsourcing Link Building:

Consider hiring a reputable link-building service to manage this aspect of SEO for you. This frees up your time to focus on other business areas while professionals handle your link-building needs.
    • Example: Hire a specialized SEO agency to develop and execute a link-building strategy for your online bookstore.
    • Tip: Do thorough research and choose a reputable agency with proven results.

17. Podcast Guest Appearances:

This strategy involves appearing as a guest on podcasts relevant to your niche. By sharing valuable insights and mentioning your website during the conversation, you can gain backlinks from the podcast’s website or episode descriptions. It’s an excellent way to reach new audiences and establish authority in your field.
    • Example: Appear as a guest on a popular marketing podcast, and they might link to your site in the episode description.
    • Tip: Share valuable insights and mention your website naturally during the conversation.

18. Video Content Creation:

Video Content Creation

Video Content Creation

Creating engaging video content for platforms like YouTube allows you to include your website link in the video description. This method not only drives traffic to your site but also enhances your online presence through multimedia content, which can be more engaging than text alone.
    • Example: Create engaging YouTube videos related to your niche and include your website link in the video description.
    • Tip: Ensure your videos provide value and have a clear call to action.

19. Infographic Distribution:

Design and distribute informative infographics relevant to your niche. By sharing these with blogs, forums, or websites interested in your topic, you can gain backlinks when they publish your infographic. This strategy leverages visual content to make complex information easily understandable and shareable.
    • Example: Design an informative infographic about renewable energy and share it with environmental blogs.
    • Tip: Make your infographics visually appealing and easy to understand.

20. Community Engagement:

Actively participating in online forums and communities related to your niche and including a link to your website in your signature or profile can build backlinks. This method focuses on building relationships and providing value to the community rather than direct promotion.
    • Example: Actively participate in relevant online forums and include a link to your website in your signature.
    • Tip: Focus on being helpful rather than promotional.

21. Webinar Hosting:

Hosting webinars on topics relevant to your niche, especially in collaboration with other industry experts, can result in backlinks from participants and partners. This strategy is effective for demonstrating expertise and engaging with a targeted audience.
    • Example: Host a webinar on digital marketing trends and partner with other industry experts who might share your link.
    • Tip: Promote your webinar across various platforms for maximum reach.

22. Charity or Non-Profit Collaboration:

Collaborating with charities or non-profit organizations can lead to backlinks from their websites, especially if you’re listed as a partner or sponsor. This approach not only builds links but also enhances brand image and corporate social responsibility.
    • Example: Collaborate with a charity, and they might link to your business as a partner or sponsor.
    • Tip: Choose a charity that aligns with your business values.

23. User-Generated Content:

User Generated Content

User Generated Content

Encouraging customers to write reviews, share stories, or create content related to your products or services can result in natural backlinks to your site. This strategy leverages the power of your audience to generate content and links.
    • Example: Encourage customers to write reviews or share stories, linking back to your product pages.
    • Tip: Offer incentives for user-generated content.

24. Local Business Partnerships:

Partnering with local businesses for joint promotions or events can lead to mutual link exchanges on each other’s websites. This method is particularly effective for local SEO and building community-based relationships.
    • Example: Partner with local businesses for joint promotions and exchange links on each other’s websites.
    • Tip: Choose businesses that complement but don’t compete with yours.

25. Online Contests and Giveaways:

Hosting online contests or giveaways where participants are encouraged to link back to your site can generate backlinks and increase engagement. This strategy is effective for reaching a wider audience and creating buzz around your brand.
    • Example: Host a giveaway and have participants link to your site as part of the entry process.
    • Tip: Make sure the contest is relevant to your target audience.

26. Expert Roundups:

Creating content that features insights from various experts in your field can lead to those experts linking back to your content. This method is effective for building relationships with industry leaders and providing comprehensive, authoritative content.
    • Example: Create a post featuring insights from various experts in your field, and they might link back to it.
    • Tip: Choose experts likely to share and link to the post.

27. Alumni Networks:

Utilizing alumni networks for backlinks involves leveraging connections from educational institutions you or your team members have attended. This can result in backlinks from reputable educational websites, enhancing your site’s authority.
    • Example: Leverage your alumni network for potential backlinks from educational institutions.
    • Tip: Offer valuable content or services relevant to the alumni community.

28. Government or Educational Outreach:

Offering free educational resources relevant to your niche to government or educational websites can lead to high-quality backlinks. This strategy requires creating content that meets the high standards of these institutions but can significantly boost your site’s credibility.
    • Example: Offer a free educational resource relevant to your niche to government or educational websites.
    • Tip: Ensure your content meets the high standards of these institutions.

How Many Backlinks Do You Need?



There’s no one-size-fits-all answer to how many backlinks you need. The number varies depending on your niche, competition, and the quality of the links. Use tools like Ahrefs or SEMrush to analyze your target keywords and determine the link gap you need to fill. Here is a small chart of some random Keywords and how hard on a scale from 1-10 they are to rank for and the estimated minimum backlinks needed to rank on the first page of Google.
Keyword Estimated Difficulty (1-10) Estimated Minimum Backlinks Notes
SEO 9 500+ Highly competitive and requires high-quality backlinks from authoritative sites.
Link Building 8 300-500 Competitive, needs backlinks from reputable SEO or marketing sites.
Back Links 7 200-400 Moderately competitive, relevant backlinks from tech and SEO sites are beneficial.
Guest Post 6 150-300 Requires backlinks from various blogs and content marketing sites.
WordPress Tools 7 200-400 Competitive within the WordPress community, needs backlinks from tech and WordPress-related sites.
Plugins 6 150-300 Moderately competitive, especially for tech and WordPress-related sites.
Themes 5 100-250 Requires specific backlinks from design and WordPress-related sites.
Web Design 8 300-500 Highly competitive, needs backlinks from authoritative design and tech sites.
Content Management 7 200-400 Competitive, especially with tech and business sites.
Building Traffic 7 200-400 Moderately competitive, requires diverse backlinks from marketing and SEO sites.

Key Points to Consider:

    1. Quality over Quantity: The quality of backlinks often matters more than the quantity. Links from high-authority, relevant sites carry more weight.
    1. Content Relevance: The relevance of the content to the keyword is crucial. Even with many backlinks, irrelevant content won’t rank well.
    1. On-Page SEO: Factors like keyword optimization, content quality, user experience, and site speed are also critical for ranking.
    1. Competitor Analysis: Analyzing the backlink profiles of top-ranking pages for these keywords can provide more insights.
    1. Ongoing Effort: SEO and link building are ongoing efforts. Rankings can change, and what works today might not be as effective tomorrow.
Remember, these are general guidelines and should be adapted to your specific situation and the ever-evolving nature of Google’s search algorithm.

Wrapping Up:

Link Building

Link Building

Choose three strategies from this list. Whether aiming for the low-hanging fruit of social media backlinks or the more labor-intensive approach of guest blogging, consistency and quality are key. If you’d rather outsource, consider a reliable service to build high-quality links that boost your rankings. Lastly, I’m curious – which three link-building strategies will you focus on this year? Share your choices, and let’s discuss the potential they hold for your SEO success in 2024! P.S.  Please list in the comments any other techniques you use or recommend for building backlinks. I would love to hear from you all.
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45X Ways to Skyrocket Your Search Traffic

This Traffic guide offers 45 strategies to boost search traffic, focusing on technical SEO, content, and link building. It advises on key aspects like using Google’s tools for tracking website performance and identifying errors, optimizing for mobile, fixing broken links, incorporating keywords, and creating engaging content. It also encourages strategic link building through guest blogging, social media promotion, and producing infographics. By following these tactics, you can expect improved website visibility and higher organic traffic.




Link Building for Traffic

Traffic Guide

Looking to boost your search traffic this year? You’re in the right place. This guide uncovers 45 dynamic strategies to elevate your SEO game.

SEO isn’t rocket science; it’s about mastering three core areas:

Let’s dive into how to excel in each area this year.

Download My Exclusive SEO Tool Now

And discover four innovative ways to increase search traffic without relying on backlinks.

How To Use My SEO Checklist

Think of SEO as constructing a robust building. Start with a solid foundation (technical SEO) and then layer on content and link-building strategies. Follow this checklist from top to bottom for the best results.

SEO Basics Checklist

1. Set Up Google Search Console

  • Essential for tracking website performance and insights into Google’s view of your site.
  • Identify errors, track SERP performance, view traffic-driving keywords, and more.

2. Install Bing Webmaster Tools

  • Optimize for Bing’s growing user base and its unique search engine market share.
  • Monitor Bing rankings and optimize accordingly.

3. Set Up Google Analytics

  • Understand your audience deeply with this powerful tool.
  • Analyze leads, conversions, traffic sources, and more.

4. Install An SEO Plugin

  • For WordPress users, Rank Math or Yoast SEO is indispensable.
  • Rank Math leads with features and user-friendliness.

5. Create & Submit A Sitemap

  • Direct Google to all your website pages for optimal indexing.
  • Use Google Search Console for sitemap submission.

6. Generate A Robots.txt File

  • Control what search engines index.
  • Use Rank Math for easy robots.txt generation.
Write for SEO
Write for traffic

Technical SEO Checklist

7. EAT Signals

  • It is crucial for trust and authority, especially for YMYL content.
  • Showcase expertise, authority, and trustworthiness throughout your site.

8. Mobile-Friendly Site

  • Essential since Google’s mobile-first indexing.
  • Use Google’s mobile-friendly test tool for evaluation.

9. Site Speed

  • A critical ranking factor after Google’s page experience update.
  • Utilize Google’s Page Experience report for insights.

10. Crawling Errors

  • Fix them with tools like Semrush and Ahrefs for better indexing.

11. Indexing Errors

  • Identify and resolve them via Google Search Console.
  • Ensure key website parts are indexed for optimal SERP performance.

12. Use HTTPS

  • Secure your site for better ranking and user data protection.
  • Check SSL certificate quality with the SSL Labs test.

13. Eliminate Duplicate Content

  • Use canonical tags and no index tags to manage duplicate content.

14. Canonical Tags

  • Prevent duplicate content issues, especially for home pages.

15. Broken Links

  • Fix them for better user experience and SEO health.

16. Structured Data

  • Implement schema markup for rich SERP results.
  • Utilize Rank Math for easy schema implementation.

17. Fix Orphaned Pages

  • Identify and link them for better indexing and navigation.
45X Ways to Skyrocket Your Search Traffic 17
45X Ways to Skyrocket Your Search Traffic 64

Keyword Research Checklist

18. Build A Keyword Strategy

  • Use intelligent tools and research to formulate a winning strategy.

19. Google Suggest For Long-Tail Keywords

20. Google Keyword Planner

  • Leverage Google’s tool for in-depth keyword insights.

21. Use AnswerThePublic

  • Uncover question-based keywords relevant to your audience.

22. Forums & Communities

  • Dive into Reddit and Quora for untapped keyword ideas.

Content Checklist

23. Steal Featured Snippets

  • Analyze and replicate formats of existing featured snippets.

24. Engaging Questions

  • Hook readers with thought-provoking questions.

25. Structured Content with Heading Tags

26. Short Sentences & Paragraphs

  • Enhance readability and user engagement.

27. Clickable Table of Contents

  • Improve navigation and potential for site links in SERPs.

28. Multimedia Usage

  • Incorporate images, videos, and GIFs for engagement and ranking.

29. Schema Markup

  • Enhance visibility with structured data on every page.

30. Content-Length

31. Keep Content Updated

  • Regularly refresh content to maintain rankings.
Gears to Traffic
Gears to Building Traffic

On-page SEO Checklist

32. Compelling Meta Descriptions

  • Craft them as mini-advertisements for higher click-through rates.

33. Keyword in Title, URL, Tags

  • Optimize these elements for improved search relevance.

34. Short URLs

  • Keep URLs concise for better ranking potential.

35. Internal Links

  • Use them strategically for site structure and SEO value.

36. Relevant External Links

  • Link to high-authority, trustworthy resources.

37. Optimized Images

  • Use descriptive names, alt text, and compression for SEO.

Link Building Checklist

38. Avoid Blacklisted Backlinks

  • Use tools to check the quality of your backlinks.

39. Target Pages for Links

  • Focus on pages with high commercial relevance.

40. Backlink Quantity Assessment

41. Event Link Building

  • Gain exposure and links through event sponsorships.

42. Testimonial Links

  • Offer testimonials for high-authority homepage backlinks.

43. Podcast Appearances

  • Use podcasts for brand exposure and quality links.

44. Crowdfunded Link Building

  • Support startups for backlinks and recognition.

45. High-Quality Guest Posts

45 Ways to Increase Your Search Traffic in 2023

Science of Traffic
Science of Traffic

In today’s competitive online landscape, having a strong search engine optimization (SEO) strategy is more important than ever. SEO can help you increase your website’s visibility in search engine results pages (SERPs), leading to more organic traffic and, ultimately, more sales.

This blog post will outline 45 ways to increase your search traffic in 2023. These tips are based on the latest SEO best practices and are designed to help you improve your website’s rankings and attract more visitors.

Technical SEO

Technical SEO is the foundation of a successful SEO strategy. It ensures that your website is technically sound and easy for search engines to crawl and index. Here are a few technical SEO checklist items to address:

  • Set up Google Search Console: Google Search Console is a free tool that helps you track your website’s performance in the SERPs. It can also identify any technical errors preventing your website from ranking.
  • Install Bing Webmaster Tools: Bing Webmaster Tools is similar to Google Search Console but specifically for the Bing search engine.
  • Set up Google Analytics: Google Analytics is another free tool that helps you track your website traffic. It can provide valuable insights into your audience, such as their demographics, interests, and behavior.
  • Install an SEO plugin: If you use WordPress, you must install an SEO plugin like Rank Math or Yoast SEO. These plugins can help you automate many of your technical SEO tasks.
  • Create & submit a sitemap: A sitemap is an XML file that lists all your website’s pages. Submitting your sitemap to Google can help them index your website more quickly.
  • Generate a robots.txt file: A robots.txt file tells search engines which pages on your website they should and shouldn’t crawl.

Content SEO

SEO Links
SEO Links

Once you’ve taken care of the technical aspects of your website, you can start to focus on creating high-quality content that will attract and engage visitors. Here are a few content SEO checklist items to address:

  • Use EAT Signals: EAT stands for expertise, authority, and trustworthiness. Google is increasingly emphasizing EAT signals, so it’s essential to ensure that experts create your content and that your website is a trusted source of information.
  • Make sure your site is mobile-friendly: Mobile-friendliness is a major ranking factor, so it’s important to ensure your website is easy to use on mobile devices.
  • Ensure your site is fast: Website speed is another important ranking factor. Make sure that your website loads quickly and smoothly.
  • Find & fix crawling errors: Crawling errors can prevent search engines from indexing your website. Use a tool like SEMrush or Ahrefs to identify and fix crawling errors.
  • Find & fix indexing errors: Indexing errors can also prevent search engines from ranking your website. Use Google Search Console to identify and fix any indexing errors.
  • Use HTTPS for more security: HTTPS is a known lightweight ranking factor. Make sure that your website is secure.
  • Eliminate duplicate content: Duplicate content can confuse search engines and hurt rankings. Make sure that you have no duplicate content on your website.
  • Check for canonical tags: Canonical tags help search engines avoid indexing duplicate content. Make sure that you have canonical tags on all of your pages.
  • Fix all broken links: Broken links can hurt your user experience and rankings. Make sure that you fix all of your broken links.
  • Add structured data: Structured data can help search engines understand your website content better. Use schema markup to add structured data to your website.
  • Fix orphaned pages: Orphaned pages are pages on your website that aren’t linked to any other page. This can make it difficult for search engines to find them. Ensure you link to all of your pages from other pages on your website.

Keyword Research

Good keyword research is the foundation of your SEO strategy. Here are a few keyword research checklist items to address:

link building
link building
  • Build a keyword strategy:  Before delving into the world of keyword research, it’s crucial to establish a well-defined strategy. This involves understanding your target audience, their search behavior, and the overall goals of your SEO campaign. Randomly selecting keywords without a strategic plan can lead to wasted effort and ineffective optimization.
  • Use ‘Google Suggest’ to find long-tail keywords:  Google Suggest, the drop-down menu that appears as you type your search query, is a treasure trove of long-tail keywords. These keywords are more specific and less competitive, making them ideal for niche websites or targeting specific audiences. You can uncover valuable keyword opportunities that align with your target audience’s search intent by analyzing Google Suggest.
  • Find solid keywords with Google Keyword Planner:  Google Keyword Planner, a free tool offered by Google Ads, is an invaluable resource for keyword research. It provides comprehensive data on search volume, competition, and related keywords, allowing you to make informed decisions about your keyword selection. By utilizing Google Keyword Planner, you can identify high-quality keywords relevant to your content and potentially drive organic traffic to your website.
  • AnswerThePublic: Uncovering User Search IntentAnswerThePublic is a unique and powerful tool that helps uncover the questions and queries people are searching for. Analyzing search patterns and autocomplete data visualizes these search terms in a user-friendly format. AnswerThePublic provides valuable insights into your target audience’s language and phrasing, allowing you to tailor your content to match their search intent and improve your chances of appearing in relevant search results.
  • Additional Keyword Research Considerations
Web of Links
Web of Links
  • As you delve deeper into keyword research, consider these additional factors to enhance your strategy:
    • Search Intent: Understand the intent behind user searches, whether informational, navigational, or transactional.Keyword Difficulty: Assess the level of competition for specific keywords, targeting those with a balance of search volume and achievable ranking potential.Keyword Relevance: Ensure that your chosen keywords align with your website’s content and target audience to attract relevant traffic.Keyword Frequency: Strategically incorporate keywords throughout your content, but avoid keyword stuffing, which can harm your website’s credibility.Keyword Updates: Regularly monitor and update your keyword list to reflect search trends and user behavior changes.
    Keyword Research – A Continuous Process Keyword research is an ongoing process that requires consistent effort and adaptation. By staying up-to-date with search algorithm updates, understanding emerging trends, and analyzing your website’s performance, you can continuously refine your keyword strategy and maintain a competitive edge in the ever-evolving landscape of SEO.

Link Building

Link building is another vital part of your SEO strategy. It involves getting other websites to link to your website. This helps improve your website’s authority and credibility, leading to higher rankings in the SERPs. Here are a few link-building checklist items to address:

  • Guest blogging: Guest blogging is a great way to get backlinks to your website. It involves writing blog posts for other websites and including a link to your website in your author bio.
  • Broken link building: Broken link building involves finding broken links on other websites and then contacting the website owner to inform them about the broken link. You can then offer to replace the broken link with a link to your website.
  • Resource page link building: Resource pages are pages on other websites that list a collection of useful resources. You can contact the website owner to inform them about your website and ask them to include a link to it on their resource page.
  • Social media promotion: Social media promotion can help you get more exposure for your website and attract more visitors. This can lead to more backlinks to your website.
  • Infographic creation: Infographics are a great way to represent information visually. Creating infographics and then sharing them on social media can help you get more backlinks to your website.

Local SEO

You’ll need to optimize your website for local search if you have a local business. This involves ensuring that your website appears in the search results when people search for businesses in your area. Here are a few local SEO checklist items to address:

  • Create a Google My Business listing: Google My Business is a free tool that helps you manage your business’s online presence. Make sure that you have a complete and accurate Google My Business listing.
  • Get your business listed in local directories: You can get your business listed in several local directories. This can help you get more exposure for your business.
  • Use local keywords: Make sure that you use local keywords throughout your website. This will help your website appear in the search results when people search for businesses in your area.
  • Build citations: Citations mention your business name, address, and phone number (NAP) online. Building citations can help you improve your local rankings.
  • Encourage customer reviews: Customer reviews can help you improve your local rankings. Encourage your customers to leave positive reviews of your business online.

Following these tips can improve your website’s search traffic and attract more visitors.

Link Building Strategies
Link Building Strategies


What are Backlinks and Why Do They Matter?

Backlinks are links from other websites pointing back to your site. They act like votes of confidence. The more quality sites link to you, the more trusted your content is in the eyes of Google. So, sites with more relevant backlinks tend to rank higher in search engines.

How Can I Get Backlinks?

There are a few common ways a website can earn backlinks:

  • Create helpful, authoritative content that sites want to link to
  • Reach out to relevant sites to contribute guest posts with a link back to your website
  • Interact and engage with online communities like forums and let your expertise shine through
  • Look for opportunities to sponsor niche events, resources, or podcasts that will feature your site

Start by cleaning up any issues that might deter backlinks, like broken pages or thin content. Then, build relationships, provide value for others, and watch new links trickle in over time!

What Makes a Good Backlink?

Focus on getting links from established sites closely related to your industry or topic. Avoid low-quality links from obscure, unrelated, or questionable sites, as these can hurt your rankings. Slowly build a diverse network of relevant, reputable backlinks over time. Quality over quantity is key!

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21 Effective Strategies to Amplify Website Traffic

The article provides a comprehensive guide to driving traffic to your website, highlighting 21 effective methods. These techniques include targeting low-competition SEO topics, gaining brand exposure via podcasts, conducting content gap analysis, engaging on Reddit, collaborating with complimentary brands, and continuously updating outdated content. Other strategies encompass utilizing social media, building personal brands, developing free tools, repurposing content, and exploring lesser-known ad platforms. The aim is to enhance site visibility, improve search engine rankings, and ultimately increase visitor traffic.




Link Building Strategies

Navigating the myriad ways to drive traffic to your website can be daunting. However, not all strategies are created equal. This guide focuses on 21 proven methods that can significantly boost your site’s visibility and traffic.

1. Target Low-Competition SEO Topics

  • Leverage tools like SemRush’s Keywords Explorer to uncover topics with low keyword difficulty but high search potential.
  • Example: A post on evolving SEO trends continues to draw traffic due to strategic keyword targeting.

2. Brand Exposure via Podcasts

3. Content Gap Analysis for Higher Rankings

  • Analyze the top-ranking pages for common keywords and identify content gaps in your articles.
  • Fill these gaps to enhance your content’s relevance and ranking potential.

4. Engage Reddit Communities with Value-Added Posts

  • Share valuable content on Reddit without overt self-promotion to avoid backlash.
  • Repurpose your top content for Reddit, keeping it informative and link-free until the end.

5. Collaborate with Complementary Brands

  • Partner with non-competitive brands targeting similar audiences for webinars or content collaborations.
  • Example: Joint webinars with social media tools like Buffer, targeting the same audience base.

6. Update Outdated Content

  • Regularly refresh your high-performing content to maintain or improve its search engine ranking.
  • Example: Updating an SEO tools article led to a significant traffic increase.

7. Connect with Industry Amplifiers

  • Identify and engage with influencers in your niche using tools like SparkToro.
  • Build relationships rather than seeking immediate promotion.

8. Maximize Reach with Social Media Threads

  • Convert blog posts into engaging social media threads, particularly on platforms like LinkedIn and Twitter.
  • Example: Turning an AI content article into a popular LinkedIn thread.

9. Utilize FAQ Sections for Long-Tail Keywords

10. Build a Personal Brand on LinkedIn

  • Regularly post and engage on LinkedIn to tap into its vast professional network.
  • Leverage influencers and relevant connections to enhance your content’s reach.

11. Engage TikTok’s Vast Audience

  • Create consistent TikTok content to tap into its billion-user base.
  • Example: A strategy involving multiple daily videos for initial weeks to establish a presence.

12. Develop Free Tools for ‘Tool’ Keywords

13. Repurpose Content Across Channels

  • Transform your content to suit different platforms, like turning videos into blog posts or social media content.
  • Example: Adapting a YouTube video into a detailed blog article.

14. Boost Rankings with Strategic Internal Linking

  • Utilize internal links effectively to pass PageRank and improve page rankings.
  • Identify internal linking opportunities using tools like Ahrefs Webmaster Tools.

15. Gain Traction on Product Hunt

  • Launch products or significant updates on Product Hunt to reach a tech-savvy audience.
  • Build a following and engage in relevant communities for a successful launch.

16. Feature in Niche-Relevant Newsletters

17. Optimize Google Business Profile for Local Queries

  • Claim and optimize your Google Business Profile to appear in local searches and Google’s “map pack.
  • Regularly update your profile with accurate and detailed information.

18. Engage Audiences with a Weekly Newsletter

  • Create a weekly newsletter featuring curated and original content.
  • Grow your email list with opt-in incentives and regular, valuable communications.

19. Achieve High YouTube Rankings

  • Target high-demand topics on YouTube and optimize your videos for these queries.
  • Example: Growing an SEO-focused YouTube channel to over 400,000 subscribers.

20. Rank Videos on Google

  • Create videos for topics that have a higher likelihood of ranking on Google.
  • Use Ahrefs’ Content Explorer to identify such topics and optimize your videos accordingly.

21. Explore Lesser-Known Ad Platforms

  • For targeted reach, consider advertising on platforms like Quora, TikTok, or Reddit.
  • Example: Running targeted Quora ads to promote specific content pieces.

A short story about driving traffic to your websites.

The Super Squad’s Guide to Driving Traffic

Lucy, Ethan, and David were three good friends who had superpowers – they were masters at getting visitors to come to any website they wanted! One day at school, their teacher, Mrs. Thompson, asked them to share their secrets in front of the class. The Super Squad smiled, happy to explain their favorite ways to save websites and bring them lots of traffic.

Ethan went first, saying that the easiest way was to create content on topics that aren’t too hard to rank for in search engines. He uses special keyword tools to find hidden word opportunities. For example, I could write an article about the history of skateboarding since not as many sites have covered that,” he explained. That way, the search engines are more likely to show my content near the top since it fills a need!

Lucy’s favorite trick was getting interviewed on podcasts related to the website’s niche. “Podcasts allow you to share your message with their already big audiences,” she said. “It’s an easy way to introduce yourself and bring new visitors over to your site!”

David’s top traffic idea was refreshing old content. I like to update and add new information to existing articles and posts that did well in the past but haven’t been touched in a while,” he described. “It’s just like giving new life to popular toys by painting them or fixing broken parts. More people will want it again once you improve it!”

The class realized driving traffic takes work, but the Super Squad made it sound fun and achievable with the right strategies.


If you’re looking to drive traffic to your website, then be sure to check out the 21 proven ways that Tim Soulo discovered. These strategies can help you get more people to visit your website and improve your overall online presence.

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17 Essential Link Building Statistics and Trends for Enhanced SEO

The analysis highlights the significance of link-building in SEO, revealing that most websites neglect backlinks, which notably increases visibility. Valuable link-building strategies involve creating quality content, digital press releases, and guest posts. It’s recommended to target backlinks from sites within your niche. The report also underscores that it costs about $361.44 per backlink while taking 3 to 6 months to see results.




Link Building

As we delve into the evolving landscape of SEO, understanding the current state and link-building trends becomes crucial. This comprehensive overview combines the latest statistics from various studies, offering insights into the efficacy of backlinks in today’s digital marketing strategies.

The Quest for Backlinks!

Do you ever wonder how some websites appear first on Google when searching for something? Well, as two explorers, Zoe and Marco, discovered, unique backlinks to a website help it get found more quickly! Backlinks are kind of like endorsements from other sites. The more relevant, high-quality sites that link back to your own site, the more Google trusts your content and wants to share it when people search.

But link-building sounds confusing! Zoe and Marco wanted to learn the latest tricks that other experts use. Luckily, they uncovered a recent report filled with clever tips…

Shockingly, most websites have no backlinks at all! Out of 1 billion pages studied, over 66% had zero sites linking to them. No wonder it’s hard to get found! The top pros aim to score 30-35 backlinks because that brings over 10,000 visitors every month on average.

Now Zoe and Marco had hope. Next, they learned the highest-ranked sites do pay for backlinks sometimes. However, cheaper links from unimportant sites could actually hurt their quest! Instead, by making great content that sites want to share on their own, they have a better chance of scoring those endorsement backlinks.

The explorers read how press releases and guest articles have become popular ways to earn links while showcasing expertise. Over 50% of pros rated this content marketing as the best link performer. Almost half said it takes about 1-3 months to start seeing results from new link campaigns too.

Armed with the latest link secrets, Zoe and Marco now felt ready to ask well-matched, relevant sites to link back to their content. Stay tuned to see if their website makes it to the top of the Google Treasure charts!

The goal was to tell the story in an engaging way while covering some key statistics like how many sites have no backlinks, how many backlinks help with rankings, the timeframes, and content marketing tactics that work well, and the importance of relevant sites. Please let me know if you would like me to modify or improve the rewrite in any way!

Editor’s Choice: Key Link Building Statistics

  1. Prevalence of Pages Without Backlinks: A staggering 66.31% of web pages lack a single backlink, underscoring the untapped potential in link-building strategies (Ahrefs).
  2. Cost of Paid Backlinks: The average cost of a paid backlink is approximately $361.44, with a notable correlation between the cost and the site’s domain authority (Startup Bonsai).
  3. Backlinks and Organic Traffic: Sites with over 30 backlinks tend to garner upwards of 10,501 monthly organic visits, highlighting the significant impact of backlinks on web traffic (Ahrefs).
  4. SEO Experts’ View on Backlinks: Around 67.5% of SEO professionals recognize the substantial role of backlinks in search engine rankings (uSERP).
  5. Preferred Link-Building Tactics: Digital press releases, content marketing, and guest posting are identified as the most effective link-building tactics by 50% of SEO experts (uSERP).

In-Depth Link Building Statistics

  1. 66.31% of Pages Without Backlinks: Analysis of over 1 billion pages revealed a majority without external links, indicating vast opportunities for link-building (Ahrefs).
  2. Average Paid Backlink Cost: The price of a backlink correlates with domain rating; lower-rated domains pay under $400, while higher-rated ones exceed $600 (Startup Bonsai).
  3. Link-Building Budgets: A substantial portion (46.5%) of SEO professionals allocate between $5,000 and $10,000 monthly to link-building efforts (uSERP).
  4. Impact of Backlinks on SEO: A majority of SEO experts believe in the significant impact of backlinks on search engine rankings (uSERP).
  5. Sites with 30-35 Backlinks and Traffic: There’s a direct relationship between the number of backlinks and organic search traffic, with sites having 30-35 backlinks receiving over 10,501 monthly visits (Ahrefs).
  6. Quality vs. Quantity in Link Building: 56.3% of SEO experts emphasize the importance of both quality and quantity in link building (Adam Connell).
  7. Keyword Rankings as SEO Indicators: Keyword rankings are considered the primary indicator of SEO performance by 43.9% of marketers (Adam Connell).

Link-Building Strategy Statistics

  1. Timeframe for Link-Building Results: 49% of marketers report that it typically takes one to three months to see results from link-building strategies (Aira).
  2. Relevance of Backlink Topic: The topic of a backlink is deemed most critical for relevance by 62% of SEOs (Aira).
  3. Content Marketing in Link Building: 41% of marketers leverage content marketing strategies as their primary link-building tactic (uSERP).
  4. Effectiveness of Content Marketing Tactics: 50% of SEO experts rate content marketing strategies, including digital press releases and guest posting, as the strongest for link building (uSERP).
  5. Buying Backlinks: Around 69% of SEOs consider purchasing backlinks an effective strategy for positive ranking influence (Aira).
  6. Value of Nofollow Links: Despite not transferring link equity, 88% of SEO professionals believe nofollow links still contribute to domain authority and ranking (uSERP).
  7. Backlinks to Target Pages: 58% of SEOs prioritize acquiring backlinks directly to the page they aim to rank (Aira).
  8. Niche-Related Backlinks: Most (72%) of SEO experts focus on obtaining backlinks from sites within their niche (Aira).

Link-Building Tool Trends

  1. Growth of the SEO Software Market: The global SEO software market is projected to reach $1.6 billion by 2027, growing from $626.5 million in 2020 (Blogging Wizard).
  2. Popular Link-Building Tools: Google Search Console is the most widely used tool among SEO professionals, followed by Semrush and Ahrefs (uSERP).

These statistics show that link-building is vital to any successful SEO strategy. However, it’s important to note that not all backlinks are created equal. High-quality backlinks are more valuable than low-quality backlinks.

Here are some tips for building high-quality backlinks:

  • Create high-quality content that people want to link to.
  • Reach out to other websites in your niche and ask for backlinks.
  • Use social media to promote your content and attract backlinks.
  • Submit your content to directories and other online resources.

In addition to the statistics above, here is some additional information about link building:

  • The average cost of a backlink is $361.44.
  • It takes an average of 3 to 6 months to see results from link-building.
  • There are a number of alternative link-building strategies that you can use, such as broken link-building and unclaimed brand mentions.

Average Cost of Backlinks

The average cost of a backlink is $361.44. However, the cost of a backlink can vary depending on the quality of the website, the authority of the domain, and the difficulty of obtaining the backlink.

How Long Does It Take to See Results from Link-Building

It takes an average of 3 to 6 months to see results from link-building. However, the amount of time it takes to see results can vary depending on a number of factors, such as the quality of your website, the quality of your backlinks, and the competitiveness of your keywords.

Alternative and More Effective Link-Building Strategies

There are a number of alternative and more effective link-building strategies that you can use, such as:

  • Broken link building: This involves finding broken links on other websites and then contacting the website owner to let them know about the broken link and suggesting that they replace it with a link to your website.
  • Unclaimed brand mentions: This involves finding websites that mention your brand but are not linked to your website. You can then contact the website owner and ask them to add a link to your website.

Some tools that can also help you build your online business and traffic. Grammarly, SemRushInvideoSquirly Products like Squirly SEOGravity FormsWpformsOptinMonsterBuy Website TrafficAI-powered MarketingPress Release Distribution Made EasyTrack and Protect your Online Marketing, #1 Press Release Distribution ServiceEmail lists and Distribution TechPlaceit EnvatoMonster InsightsSmashBallonWPwebHostRytrCanvaQuillBotShortly AIMarket MuseContent StudioSocial PilotStrinkinglyCircleBoomTailWindHotjarThe HothLinkiloCleanMailHexoWatchNetPeakSerpStatSiteCheckerSproutSocialWeVideoSocial DogEzMobSign NowTidioWP Data TablesCopymaticHeyGenSynthesiaFlikiElevenLabsADcopyBeehiivEduBirdie

Final Observations

The statistics paint a clear picture: link building remains a vital aspect of SEO. Effective strategies include leveraging digital press releases, content marketing, and guest posting. Additionally, the emphasis on acquiring niche-related backlinks and recognizing the importance of dofollow and nofollow links are key, and how trends or shaping the link-building landscape in 2024 and beyond. In conclusion, Link building is an important part of any successful SEO strategy. By following the tips above, you can build high-quality backlinks that will help your website rank higher in SERPs and attract more traffic.

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