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How to Make Money with eCommerce Website

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How to Make Money with eCommerce Website 5

According to the International Trade Administration, worldwide eCommerce growth increased by 19% in 2020.

Most business institutions open digital stores to reach the maximum number of customers. So, in the last year, the growth of the eCommerce business has become a skyscraper.

The future of eCommerce is flourishing because the advancement of technology will generate AI Shopping. Large numbers of mobile phone users will also increase the length of the eCommerce sectors.

So, if you are an eCommerce business entrepreneur, you need to know multiple techniques to take advantage of this competitive marketplace.

Let’s get some idea about eCommerce websites.

An Idea About eCommerce Website

Idea About Ecommerce Website

An eCommerce website is a website that primarily focuses on selling products online.

eCommerce works on a simple model: a company sells products online, and customers purchase the products by making payments online. Store owners can promote their products online with email marketing and digital advertising on multiple channels.

eCommerce websites can be classified based on the method of payment they accept.

The customer can either visit the website to make the payment or submit the order over the phone, and the company will deliver the products to the customer’s door.

If the customers are unsatisfied with your products, they can return them and may ask for a refund.

 

How to Start an eCommerce Business

This section will discuss how to start an eCommerce business as a beginner.

1. Go through Research

If you want to start an eCommerce business, you must research the competitors in the current marketplace. Gather knowledge about the customer’s demands for multiple products.

Suppose you want to open a digital book store, then you need a good idea about which book genres and writers are popular in the current market.

If you sell autobiography books in your store, but your audience likes fictional books, it will negatively impact your business. So, you must go through better research before starting an eCommerce business.

2. Choose the Business Name and Product Types

After completing the research, select a name and type of product for the target consumers. You have to choose a business name that is relevant to your products.

Let’s assume you want to open an online food court, but you set the store’s name as “Bestseller.” This name will not be familiar with your products.

Also, choosing the correct product type according to the marketplace demands is very important. You have to choose products depending on geographical location, customer demands, economy, market trends, etc.

3. Approval from the Authority

Before starting an eCommerce business, you need legal permission from your country’s government. You have to apply for registration in the government office, and they will provide you with a license to continue your business.

4. Finalize your Business Plan

As a starter, you need a proper arrangement of the products you want to sell. You don’t have to store all the products before starting the business, but you can contact the dealers and agree on how many products you need.

Financial management is also essential before starting an eCommerce business. Calculate your future expenses, such as shipping costs, product costs, etc.

5. Create an eCommerce Store

This is the most significant part of establishing an eCommerce business. If you started a physical store, you had to find a location to build your store.

But you are opening a digital business and need a website to run your business.

So, get a domain name and URL for your website.

You need to use an eCommerce platform to customize this website according to your eCommerce business. Multiple platforms are available, such as WooCommerce, Shopify, Magneto, Squarespace, etc.

WooCommerce is the most flexible platform because it’s an open-source and free plugin with full eCommerce compatibility.

You can promote your eCommerce products by creating a product feed. CTX Feed plugin will help you to generate product feed.

With the help of this plugin, you can maintain your WooCommerce product feed for multiple channels, such as Google Shopping, Bing Ads, etc.

6. Promote your eCommerce Website

You have successfully generated an eCommerce website, but this is not the end.

Now you have to promote this website to reach the maximum number of customers. Focus on SEO optimization to improve the website’s search results ranking.

You have to create a better networking circle with the other successful eCommerce owners in the marketplace. Also, you need to share your website on multiple social media platforms such as Instagram, Facebook, YouTube, etc.

Customers don’t readily come to your website, and you need to follow multiple marketing strategies to reach them properly.

Some Strategy for the Growth of eCommerce Business

After successfully starting an eCommerce business, you need to focus on essential factors to improve the eCommerce growth.

1. Focus on Social Media Promotion

Social Media Promotion

Social Media plays a significant role in the marketing of an eCommerce business. In everyday life, many people use social media, and it can create a massive impact on the growth of your eCommerce business.

You can make promotional posts about your eCommerce store products on multiple social media platforms such as Facebook, Instagram, Twitter, etc.

Research multiple social media posts, comments, and reactions about your business and products. This helps you get a decent idea about your customers’ demand for the products.

When writing a post, you have to focus on the post structure that identifies the value of the products. If you use well-researched keywords on social media posts, it will grab more customers to your site.

Another important social media promotion strategy is to spend money on paid promotion. Product ads on platforms like Instagram and Facebook are very beneficial, and promotional video ads are now the top priority in the digital marketing world.

YouTube is one of the most visited websites on the internet, and it is the best platform for promotional video ads. So, you can create video ads about your products and use them on YouTube. Analysis of user purchasing behavior and their thought process is also essential for the growth of your eCommerce site.

2. Generate Mobile Friendly Website

Mobile Friendly Website

According to Statista, in 2021, there were almost 6.2 million smartphone users. So you must optimize a mobile user-friendly eCommerce website to get the highest numbers of customers.

The Google search engine keeps the better mobile experience websites in the highest rankings.

Optimizing your websites for mobile users will increase the sales speed of the products.

Today, most of us are very busy with multiple jobs, so if we want to buy something from the internet, it needs to be a short duration and more flexible.

Users can order their desired product from anywhere with just a click on the mobile screen. Mobile marketing is essential for the growth of the eCommerce business.

Nowadays, most business sites have a smartphone app for customers so that the owners can send push notifications about new updates, offers, new products, etc. Also, they can send promotional SMS to the customer’s phone numbers.

To compete in the eCommerce marketplace, you need to update your business frequently, such as launching new apps, because today, youths are a significant part of the market.

With the help of mobile-friendly sites, you can reach more customers, which will increase the revenue of your eCommerce business.

3. Focus on Search Engine Optimization

Search Engine Optimization
How to Make Money with eCommerce Website 30

SEO ranking plays the most significant role in the growth of an eCommerce website.

When customers search for any products on the internet, they click on the first few results.

Suppose you have a better-developed and highly optimized eCommerce website, but most prominent search engines such as Google, Bing, and Yahoo don’t have any data on your site. This will not be beneficial for your business.

So, you need a proper SEO e-commerce strategy to improve your website ranking on the search results.

You should follow these factors.

  • Better SEO Ranking: To improve your SEO ranking, you need to research your competitor’s websites appropriately.
  • Relevant Keywords: Choosing perfect Keywords is also significant for the search ranking, and use those keywords that are relevant and famous in the marketplace.
  • Brand Awareness: It also impacts brand awareness. If your product’s links are constantly displayed at the top of the results, that will create a better impression of your website to customers.

SEO also impacts the marketing funnel where it creates awareness to the customers, and then they get interested in that product and finally buy it.

Search engine optimization will help increase the conversion rates of websites.

If you focus on SEO, it will significantly impact your product’s sales, which will help you generate more money from the website.

4. Value of Customers Review

Value of Customer Reviews
How to Make Money with eCommerce Website 31

As an eCommerce retailer, one of the best ways to ensure you’re making money on your products is to get them in front of as many potential customers as possible.

Product reviews are a great way to generate quality traffic to your website, create your brand’s values as an authority in your industry, and build a better connection with potential customers.

They’re also a great way to build your email list and engagement, the key to long-term revenue.

The review will provide explicit knowledge about the customer’s thoughts on your products. Better customer reviews create a trustworthy relationship between customers and owners.

Nowadays, most consumers research product reviews before deciding to purchase products.

They focus on the positive user experience of that product or service, then finally purchase. The recommendation of others influences most people when they select products. So, a positive review is a significant factor in increasing sales.

Product review also impacts the SEO ranking of your eCommerce website.

Also, shop owners can get a good idea about the product acceptance by the customers and improve the product quality to ensure customer satisfaction.

Positive reviews help market your eCommerce business because it creates a loyal and trustworthy customer base, which indirectly makes a better promotion.

After learning from the negative reviews, you can improve your product and service quality.

So overall, product review helps you make more money from your eCommerce website.

5. Using Email Marketing Method

The most popular way to market your products is through email marketing.

Many email marketing services are available in the market that help you send emails daily to customers.

It is a cost-effective way to market your products. When you market your products using email marketing, you can build a relationship with your customers.

They feel comfortable contacting you whenever they have a question or want to share their experience with your product.

Through email marketing, you can also build a community around your brand. They will be more likely to purchase from you when they see others using your product.

The most significant way to keep your email marketing subscribers is to provide valuable content continuously. This generates a positive brand perception and builds a long-term relationship with your customers.

You can send them emails with product updates, special discounts, and other marketing campaigns. Then they feel extraordinary to receive your emails because they know that you care about them.

6. Better Product Image

Product images are an essential element in eCommerce websites. It helps enhance the aesthetic appeal of the products and capture the customers’ attention. You can use images of your products on your website to show the quality and size of the product.

You can also include images of your product from different angles to demonstrate the quality.

The customers’ opinion about product image is critical. When customers browse through your product page, they will have an idea about the quality of your products. But they won’t buy anything without physically seeing the product.

If you provide good quality product images with multiple viewpoints, customers will be satisfied.

The customers will immediately get an idea about the quality of the product by looking at the image. So, it is always essential to have good product images, and people will purchase products that they can see themselves using.

So optimizing better product images will impact your eCommerce business revenue.

Conclusion

Today, eCommerce is one of the most profitable business platforms. So you can earn a good amount of money from eCommerce.

This article has discussed how to start an eCommerce business as a beginner and some significant factors to help you make money from e-commerce.

We hope you will get a better idea about eCommerce before starting the business.

Author Bio

Fahim Muntasir

How to Make Money with eCommerce Website 6
How to Make Money with eCommerce Website 32

Fahim Muntasir works as a content writer at WebAppick – a giant WordPress plugin development company. His specialized sectors are WordPress, WooCommerce, Google Merchant Center,eCommerce, and other topics.

Guest Post

React js Developer Skills – These Ingredients Make a Skilled Developer

React js Developer Skills

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React js Developer Skills - These Ingredients Make a Skilled Developer

React js

There is no denying the fact that the IT world is dominated by a plethora of programming languages and libraries. React js is considered among the top javascript framework that has given a new meaning to front-end development and the open-source community. I guess it’s the perfect time to revisit the technology and understand why it’s so popular in the first place.

Right from simplicity to reusable components, dynamic web apps, fast rendering, SEO support, testability, and so forth are certain reasons the javascript library is used to create robust and dynamic user interfaces for web applications. Of course, the following post is not about what is react js and why the javascript library is so much in use. I am pretty sure you must have covered this part already. The post emphasizes the top skills React js developers in India must take into consideration. You see the technology itself is so popular that every budding programmer aims to excel at it. As a result, it does require a certain level of expertise, skill, and maturity to offer the best of development work. So yes eventually we will be covering the top react developer skills.

React js Developer Skills
React js Developer Skills - These Ingredients Make a Skilled Developer 56

Now many of you have this misconception that Reactjs and React Native are the same. Well, Reactjs and react-native both are different. Reactjs is a Javascript library mainly used to create highly functional and complex interfaces whereas React Native offers a native feeling to your mobile applications. However, this one needs separate space and it’s a vast topic. Now without any further ado, it’s time to hire ReactJS developers tagged with a certain set of predefined skill sets and duties.

What Skills Needed to Become a Good React.js Developer? (Silo)                                         1

React js Developer Skills – These Ingredients Make a Skilled Developer                               1

ReactJS Developer – Roles And Responsibilities towards the React Library                          3

What are the Skills Required to Become a Good React Developer                                          4

Technical/Functional Programming Skills                                                                            5

JavaScript Fundamentals + ES6                                                                                    5

GIT                                                                                                                                  5

HTML + CSS                                                                                                                  5

Soft Skills                                                                                                                              6

Great communication skills                                                                                            6

Acceptance                                                                                                                     6

Problem-solving approach                                                                                              6

Constructive feedback                                                                                                    6

Team player                                                                                                                    6

Conclusion                                                                                                                                  7

ReactJS Developer – Roles And Responsibilities towards the React Library

Those who aspire to become React js developers must be well-acquainted with the fact that Dropbox, Khan Academy, Yahoo! Mail, New York Times, Netflix, Facebook, Instagram, WhatsApp, Codecademy, Uber, etc are some of the best use case examples when it comes to React js. And as from the developer’s perspective, it comprises numerous crucial features such as:-

  • Learn once, write anywhere
  • Easy to create interactive UI
  • Predictable and easy to debug code
  • Building encapsulated components
  • Creation of new code without rewriting code
  • JavaScript Syntax Extension (JSX)
  • Virtual DOM and one-way data binding

Who is a React js developer? Much like any other professional a React js developer is solely responsible for designing and implementing UI components for Javascript-based web applications and mobile applications with the help of open-source library infrastructure. A developer is entirely responsible for accomplishing the entire development process starting from conception to the major testing process and following popular ReactJS workflows like Flux.

Commonly known as front-end developers, React js developers build modern-day UI components to improvise application performance. They leverage their knowledge about JavaScript, HTML, CSS, React library and work closely with testers, web designers, and project managers to create a robust and effective application.

Also, ReactJS developers enable business owners to focus on their core business areas, without having to bother about other IT-related activities. This has helped big time in enhancing client satisfaction. Before you even think about the cost to hire React developers, it’s time to focus on their basic Day-to-day tasks:-

  • Keeping a constant track on the latest trends
  • Meeting the client’s expectations
  • A Reactjs developer tend to build intuitive and simplistic design
  • Creating apps that are extremely scalable and flexible and that appeal to the masses
  • SEO friendly
  • A react developer helps in increasing the popularity of the application and product through effective UI/UX

Further below I would like to mention certain roles and responsibilities react developers are often asked to follow.

  • He or she must be well-known with the javascript fundamentals.
  • A react developer must have the potential to leverage the toolkit for creating frontend features.
  • Next a Reactjs developer must be capable enough to create data visualization tools, libraries, and reusable code for prospects
  • Integrate designs and wireframes within the application code
  • Other than creating, a react developer must enhance application performance by keeping a constant eye.
  • Optimize components to work seamlessly across different browsers and devices
  • A react js developer must have a good understanding of CSS libraries, GIT, Sigma, Adobe XD etc
  • By following responsive web principles, a react developer creates responsive web-based UI

Apart from these a react js developer must be able to translate wireframes and designs into good quality code by using array methods. He must consider thorough reviewing of applications needs and interfacing elements. Lastly, a react js developer must stick to the concept of proper documentation.

What are the Skills Required to become a Good React Developer

Today it has become very crucial to up your development game and nothing works wonders than choosing a high-end functional programming framework from your arsenal for the upcoming web application development projects. However using such a development framework eases the task of development but to ensure that framework is used at its best and true potential, one does require to consider reputable react js application development companies across the globe who have a proven track record of developing high-end, scalable applications.

Further below I would like to mention what are the essential skills required to become a Good Reactjs Developer. More or less these are the top react developer skills worth taking into consideration.

Technical/Functional Programming Skills

JavaScript Fundamentals + ES6

Without having a firm understanding of these javascript fundamentals ES6, it is next to impossible for one to become a successful reactjs developer. Let us delve into the details:

The first and foremost aspect is Variables and Scoping. Here a js developer must understand when and where you have access to the data. Now, what are these variables? Basically, they are mechanisms built into Javascript enabling programmers to hold onto data in memory and access that data later on within our applications.

Second, we have Array methods. One of the crucial aspects offered by React technology is that it has the capability to store data and access it within arrays and objects. The built-in JavaScript array methods are essential tools in every developer’s toolbox.

Next is DOM manipulation. Here manipulating the actual DOM elements can be a tricky task. Well, now we have the JSX abstraction at our disposal. Things have become easier than before.

Functions and arrow functions, here each component acts as a lego brick. It all depends on your smartness and spontaneity. How do you as a developer fit all these together?

GIT

Almost all coders who keep themselves busy during the development process are asked to be acquainted with the Git toolkit. Apart from this, by using Git, developers have the flexibility to add as well as update projects on different coding forums such as GitHub, Gitlab, and BitBucket. Some of the common tasks here include: merging strategies, handling conflicts, interrogating changes using push and pull options.

        HTML + CSS

Another basic but crucial technical skill React developers must take into account is HTML + CSS. I mean you aren’t called a front-end developer especially if you aren’t acquainted with HTML and CSS. So what exactly does this mean?

First, he must be able to work with and write semantic HTML tags and CSS selectors.

Second, he must implement a CSS reset.

Third, Understand the box model and how to reset to border-box and flexbox.

  • Node + NPM

Having a high-end knowledge of javascript is a must but if a developer has knowledge of nodes then it could be an added advantage. Businesses often prefer Reactjs developers who have a decent knowledge of nodes. At least, he could effectively exhibit the development needs of the client-side.

In addition to all these, developers must be skilled at different tools and technologies. For example, using sentry to fix crashes and real-time monitoring, Bitrise for increased automation, in case of crash reporting, managing testers, beta distribution – the developer must be able to use the hockey app, Redux to manage the application state, jest – a Ready-to-use tool for testing JS code and so forth.

Soft Skills

Now, do you think an ideal front-end developer must be limited to technical skills? Absolutely not, the right programmer is said to be the one who comprises exceptional soft skills. Let us unveil what exactly kind of soft skills they must possess?

Great communication skills

Building an app is no one-man show. It requires a team and to effectively manage the team it is very crucial to communicate well. So an ideal programmer is expected to communicate fluently.

Acceptance

Apart from strong communication, React developers are open to ideas and solutions proposed by others. They cannot be blinded by their own egos.

Problem-solving approach

Attitude matters the most! Of course, when you are creating something mistakes are bound to happen. It’s the way that makes a developer a cut above. How he handles the problem. This approach not just affects the developer but also the entire team as well.

Constructive feedback

There are no failures, there is always significant feedback. Every suggestion and piece of criticism should be backed by matter-of-fact arguments. And if you are the kind of person who goes by emotions and personal differences then the field is absolutely not meant for you.

Team player

Last but certainly not least, react js developers always tend to work in a team. Henceforth, they must be a team player – capable enough to consider every aspect of the team and then proceed further. A team of people gets things done. A good team player plays a crucial role in agile teams, where cooperation and working together on a common goal are crucial to finish the sprints.

 

Conclusion

So this is it! I do agree with the fact that hiring a skillful react developer could be a stressful experience but by following the above-mentioned traits it becomes way easier. In case you have any doubt or queries regarding the same, feel free to mention that in the comment section below.

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What do Software as a Service (SaaS) Companies Do?

What do Software as a Service (SaaS) Companies Do?

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What do Software as a Service SaaS Companies Do?
What do Software as a Service (SaaS) Companies Do?

A SaaS firm hosts an application and makes it accessible over the internet to clients. The term SaaS refers to software as a Service. This implies that the program is hosted on a SaaS company’s server and is accessed remotely by the user. A SaaS provider manages the servers, databases, and software that enable an application to be accessible through the internet – most often via web browsers. The program is accessible through nearly any device. Customers of SaaS applications often pay a subscription fee — sometimes monthly — to access the program. Certain subscriptions are priced according to the amount of data that must be saved, the number of users that will use the program, or the required degree of technical assistance. The following are a few of the things that the Saas company does.

1. Marketing

SaaS marketing is a subset of marketing focused on promoting and generating leads for SaaS solutions that are subscription-based. SaaS, often known as software as a Service, is a business model in which items are sold through cloud-based apps that get frequent upgrades and capability additions.

In contrast to firms that sell physical goods or require one-time payments, SaaS enterprises provide an intangible product. They must constantly demonstrate to existing and prospective consumers that their “rented” or subscription service is worth the monthly charge.

Any marketing plan’s foundation is made up of strategies and methods. In general, strategies refer to the overall approach to accomplishing goals and objectives (with defined, measurable targets), while tactics refer to the individual activities used to accomplish those goals.

Another critical point to convey when selling software as a Service (SaaS) is the ease with which updates and security fixes may be applied. Since the SaaS provider updates the software, there is no need to upgrade individual devices.

What do Software as a Service (SaaS) Companies Do?
What do Software as a Service (SaaS) Companies Do? 61

A critical conclusion for SaaS providers is that the hosted software industry is exceedingly competitive, making it more difficult for businesses to distinguish their offerings from the competition. By enlisting the assistance of an experienced technology public relations agency, providers may improve their marketing efforts and gain market distinction for software as a Service (SaaS) products.

2. Management of Customer Relationships

SaaS CRM is cloud-based software that provides permanent access to CRM features and support without installation and maintenance. A SaaS-based CRM increases customer transparency and enables firms to automate and customize marketing, sales, and customer care. You can get a SaaS CRM for almost any field of business, even private equity CRM.

SaaS is a subscription-based model with no substantial upfront expenses. To utilize CRM as a service, you pay a monthly or yearly membership cost.

This is one of the reasons why SaaS is preferred by smaller businesses and start-ups that may lack the financial resources to invest in a CRM system, even if it is deemed mission vital.

A few years ago, there was one concern associated with adopting a new software application: it would conflict with the way you worked daily, particularly with the applications you were used to.

As technology advances, customers of SaaS CRM applications may interact with currently available software and grow their CRM system in the same way that an onsite client would.

This implies that consumers may continue to use their existing software, like ERP systems or email clients, since these are often readily connected with the SaaS solution.

3. Management of projects

SaaS is an excellent model for delivering project management software since practically every form of the organization needs to manage projects successfully.

Regardless of the approach used, project planning and scheduling are critical components of project management. These project management tools provide easy access to the team’s prior work on the present project.

Given the amount of sensitive data stored in a project management software, superior security is non-negotiable. A reputable SaaS project management solution makes use of highly secure data centers and servers.

One advantage of cloud-based software is that, as annoying as it is, if your hard drive dies, all hell does not break loose. Log in with a different device, reset your password if your laptop is stolen, and you’re back in business.

Customer success, access to the newest goods, absorbing burdens, and minimizing payment barriers are all priorities for SaaS organizations. Since Salesforce coined the phrase “Software-as-a-Service” over two decades ago, the sector has seen rapid expansion and complexity.

4. Improve Security

Although a SaaS company can help with the security of your business on its end, your business needs to maintain high-security standards. Without both teams working together on keeping the business’s data secure, there will be problems. A SaaS company keeps your software updated and makes sure software patches are installed. The company keeps the business’s data very secure.

To do your part, the employees need to update passwords regularly. Your business needs rules in place for handling different types of data, for instance, classified data should never leave certain rooms, or be discussed around certain people. This relationship is like having a very safe car, but the driver needs to drive safely.

5. Free-Up Physical Space

When your business needs to expand to produce more products or hire more employees, having a SaaS company can help. You can get rid of your servers and the roles associated with managing servers and licensing software. A SaaS will take care of this through the cloud. Employees can change roles and still be productive within the organization.

An IT team troubleshooting problems is also a part of the SaaS company’s services. The IT team you have now could be retrained and put into the production part of your business. Training is also a very big part of a SaaS company; it will ensure your business’s team members are up-to-speed on the software the company offers.

Final Thoughts

A SaaS company will not take over responsibilities quickly, these changes take time. The company will need to assess and evaluate your needs, and you will need to make choices on how you move forward. Over time you will see the amazing benefits a SaaS company can bring to your business.

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Essentials for Ecommerce Website Development

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Essentials for Ecommerce Website Development 9

While e-commerce is projected to account for more than $6.5 trillion in sales by 2023, getting to stand out in this domain is getting tougher every passing day due to the dense competition.

Simply put, to become successful with your e-commerce business, you need to have a robust website. Now there is a number of factors that go into creating a perfect Ecommerce site including a solid backend and a stellar-looking UX, and in this read, we’re going to walk you through the rundown of Ecommerce website essentials that you need to look out for.

Let’s begin.

Essentials for Ecommerce Website Development 10
Essentials for Ecommerce Website Development 66

Essentials For A Successful Ecommerce Website

1. Responsive design

Considering the fact that more than 50% of the global internet traffic comes from mobile devices, there’s no surprise that you need to have a website that looks stellar on both desktop and smartphone screens.

In context with eCommerce alone, more than 60% of the people buy from mobile-friendly sites. You can quickly judge the importance of mobile-friendly sites from the stats.

To make your website mobile-friendly, you need to use the responsive eCommerce web design so that it can adjust itself based on the device your audience will use.

2. Easier Navigation

Navigation is an integral aspect of an eCommerce website. If your website fails to provide that to the consumers, there’s a high chance that they’ll bounce off it and ever higher chances are of them to make no purchase.

Moreover, if a user leaves your website due to uncomfortable navigation, they’re very less likely to ever click on your website again – which is a disaster in long term.

What you need to do here is to make sure that you have clear menus for different product categories so that the users can navigate through them seamlessly. Moreover, a great practice is to locate your bestselling products on the homepage of your website.

Also, you need to allow the users to sort the products using filters such as Style, Color, and Pricing, etc.

Essentials for Ecommerce Website Development 11

3. Top-Notch Security

If the users do not trust your website, you are unlikely to make any sales. This is especially applicable with Ecommerce websites where users input their personal information such as Email and credit card numbers.

Therefore, having a robust security system for your Ecommerce website is integral.

To achieve that, you need to create secure passwords and update them regularly. Moreover, it’s essential to purchase an SSL certificate, as it would cast out the essence of security to the audience and they’ll feel more comfortable making a purchase from your website.

4. Try To Provide More Value To the Users

The biggest problem regarding an eCommerce store for the consumers is that they can’t feel, smell, or touch your products. While there’s no way to reverse that but the AR integration could allow your prospects to test certain products digitally. This can act as great compensation.

You can offer value to your customers by offering certain perks such as discount vouchers, free shipping, and gifts. This would keep your customers hooked with your store. Moreover, it is a great practice when it comes to retaining your customers. It is also worth noting that a great pricing strategy significantly contributes to customer value and retention.

5. Stay On Top Of Website Maintenance

Note that for eCommerce websites, even minor bugs and issues may cause disasters in long term. Therefore, it is essential to stay on top of your maintenance game in order to provide a smooth and seamless shopping experience to the consumers.

Another direct benefit from maintenance comes around the overall performance and speed optimization of your website. Note that nobody likes a website with slow loading speeds.

A quick tip here for Ecommerce side holders is to put your website into maintenance mode while you work on it because it helps you avoid ‘Briefly Unavailable for Scheduled Maintenance. Check Back in a Minute’ and display a timeframe on when your site will go live again.

6. Have Several Payment Options

The way you accept payment also determines how innovative and valuable you’re as a store holder. This is the same for eCommerce websites – the more payment options you offer, the better.

People like to pay directly from their finance apps instead of swiping cards. Therefore, in addition to the major credit cards, you must also offer digital payment gateways like Apple Pay, PayPal, etc.

A great practice here is to display icons of the payment options that you accept on your website so the users may know what they can use to make transactions.

7. Social Proofs Like Reviews And Ratings

Trust towards the product quality is yet another concern why people feel uncomfortable shopping online. To get around this issue, you need to display social proofs like reviews and ratings in order to back up your claims of the product.

Moreover, if you successfully earn the trust of your audience, they’re more likely going to refer you to their friends and on their social platforms.

8. Set An Option For Order Collection

While this is something you don’t often see on eCommerce platforms, order collection is an option that provides huge utility to some users.

There are hundreds of people that are often not at home and cannot receive their orders at their workplace. Having an order collection feature is quite useful to these people and ultimately it adds tons of value to your store.

In simpler words, you’ll turn these random customers into your regular and loyal customers. Moreover, they’ll act as a free referral for your business.

Additional Advice

While the tips mentioned above will significantly assist you in creating a robust eCommerce website, here are some tips that you can consider for further betterment.

  1. Avoid using longer videos on the homepage
  2. Avoid using access content on the homepage
  3. Try using bigger images for your product listings
  4. Use display buttons for product variations

Wrap Up

Ecommerce business is not an additional option anymore. In fact, it is a protocol for every brand to have an online store where they can trade their products through digital means.

Therefore, if you haven’t considered making an E-commerce store yet, do it now or you’ll miss out on tons of revenue on the table.

Author Bio:

Frank Borg has a flair for strategic innovation and tech-driven transformation. He leads the Content Marketing Team at Wppals. He thrives on exploring and sharing information about the transformative impact of technologies and strategic innovation on SMBs, startups, and enterprise-grade organizations. 

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