Connect with us

Guest Post

Essentials for Ecommerce Website Development

Published

on

Essentials for Ecommerce Website Development 3

While e-commerce is projected to account for more than $6.5 trillion in sales by 2023, getting to stand out in this domain is getting tougher every passing day due to the dense competition.

Simply put, to become successful with your e-commerce business, you need to have a robust website. Now there is a number of factors that go into creating a perfect Ecommerce site including a solid backend and a stellar-looking UX, and in this read, we’re going to walk you through the rundown of Ecommerce website essentials that you need to look out for.

Let’s begin.

Essentials for Ecommerce Website Development 4
Essentials for Ecommerce Website Development 20

Essentials For A Successful Ecommerce Website

1. Responsive design

Considering the fact that more than 50% of the global internet traffic comes from mobile devices, there’s no surprise that you need to have a website that looks stellar on both desktop and smartphone screens.

In context with eCommerce alone, more than 60% of the people buy from mobile-friendly sites. You can quickly judge the importance of mobile-friendly sites from the stats.

To make your website mobile-friendly, you need to use the responsive eCommerce web design so that it can adjust itself based on the device your audience will use.

2. Easier Navigation

Navigation is an integral aspect of an eCommerce website. If your website fails to provide that to the consumers, there’s a high chance that they’ll bounce off it and ever higher chances are of them to make no purchase.

Moreover, if a user leaves your website due to uncomfortable navigation, they’re very less likely to ever click on your website again – which is a disaster in long term.

What you need to do here is to make sure that you have clear menus for different product categories so that the users can navigate through them seamlessly. Moreover, a great practice is to locate your bestselling products on the homepage of your website.

Also, you need to allow the users to sort the products using filters such as Style, Color, and Pricing, etc.

Essentials for Ecommerce Website Development 5

3. Top-Notch Security

If the users do not trust your website, you are unlikely to make any sales. This is especially applicable with Ecommerce websites where users input their personal information such as Email and credit card numbers.

Therefore, having a robust security system for your Ecommerce website is integral.

To achieve that, you need to create secure passwords and update them regularly. Moreover, it’s essential to purchase an SSL certificate, as it would cast out the essence of security to the audience and they’ll feel more comfortable making a purchase from your website.

4. Try To Provide More Value To the Users

The biggest problem regarding an eCommerce store for the consumers is that they can’t feel, smell, or touch your products. While there’s no way to reverse that but the AR integration could allow your prospects to test certain products digitally. This can act as great compensation.

You can offer value to your customers by offering certain perks such as discount vouchers, free shipping, and gifts. This would keep your customers hooked with your store. Moreover, it is a great practice when it comes to retaining your customers. It is also worth noting that a great pricing strategy significantly contributes to customer value and retention.

5. Stay On Top Of Website Maintenance

Note that for eCommerce websites, even minor bugs and issues may cause disasters in long term. Therefore, it is essential to stay on top of your maintenance game in order to provide a smooth and seamless shopping experience to the consumers.

Another direct benefit from maintenance comes around the overall performance and speed optimization of your website. Note that nobody likes a website with slow loading speeds.

A quick tip here for Ecommerce side holders is to put your website into maintenance mode while you work on it because it helps you avoid ‘Briefly Unavailable for Scheduled Maintenance. Check Back in a Minute’ and display a timeframe on when your site will go live again.

6. Have Several Payment Options

The way you accept payment also determines how innovative and valuable you’re as a store holder. This is the same for eCommerce websites – the more payment options you offer, the better.

People like to pay directly from their finance apps instead of swiping cards. Therefore, in addition to the major credit cards, you must also offer digital payment gateways like Apple Pay, PayPal, etc.

A great practice here is to display icons of the payment options that you accept on your website so the users may know what they can use to make transactions.

7. Social Proofs Like Reviews And Ratings

Trust towards the product quality is yet another concern why people feel uncomfortable shopping online. To get around this issue, you need to display social proofs like reviews and ratings in order to back up your claims of the product.

Moreover, if you successfully earn the trust of your audience, they’re more likely going to refer you to their friends and on their social platforms.

8. Set An Option For Order Collection

While this is something you don’t often see on eCommerce platforms, order collection is an option that provides huge utility to some users.

There are hundreds of people that are often not at home and cannot receive their orders at their workplace. Having an order collection feature is quite useful to these people and ultimately it adds tons of value to your store.

In simpler words, you’ll turn these random customers into your regular and loyal customers. Moreover, they’ll act as a free referral for your business.

Additional Advice

While the tips mentioned above will significantly assist you in creating a robust eCommerce website, here are some tips that you can consider for further betterment.

  1. Avoid using longer videos on the homepage
  2. Avoid using access content on the homepage
  3. Try using bigger images for your product listings
  4. Use display buttons for product variations

Wrap Up

Ecommerce business is not an additional option anymore. In fact, it is a protocol for every brand to have an online store where they can trade their products through digital means.

Therefore, if you haven’t considered making an E-commerce store yet, do it now or you’ll miss out on tons of revenue on the table.

Author Bio:

Frank Borg has a flair for strategic innovation and tech-driven transformation. He leads the Content Marketing Team at Wppals. He thrives on exploring and sharing information about the transformative impact of technologies and strategic innovation on SMBs, startups, and enterprise-grade organizations. 

Continue Reading
1 Comment

1 Comment

  1. Pingback: How to Make Money with eCommerce Website

You must be logged in to post a comment Login

Leave a Reply

Guest Post

5 Reasons You Should Never Give Up When Trying To Make Money From A Blog

Published

on

By

Did you know that it’s easier to increase your earnings each month from 2K to 10K than it is to go from 0 to 2K? This is because when you reach the 2K per month point you already have a well-oiled machine. Starting from scratch is really hard and it can almost take forever to earn a decent wage from your blog. If people know how long it took before they would be earning enough money to quit their job they might never start blogging. Those are the people who quit before they see any results.

If you want to be one of the people with a well-oiled machine you have got to put the work in now. The last thing you want to do is quit because you might have only been a few months away from hitting the jackpot and you would have never known. You will be making enough money to quit your job one day, even if it takes you 3 years to do it. That is a long time for anyone, so I want to look at some important things that can give you encouragement and will hopefully stop you from giving up.

Little wins when you least expect it

You could be doing your thing and nothing is going right for you. It’s not for your lack of trying because you are putting in a lot of effort, but for some reason, it almost feels like you are going backward. Then one day you get an email asking if you would like to be featured on a big blog. Or you might receive thousands of visitors because the right person has linked to an article you wrote. Those kinds of things can’t be planned for and they just happen somewhere along the way, usually in your second or third year.

You become well known

5 Reasons You Should Never Give Up When Trying To Make Money From A Blog 8

When you are trying to network with people it is draining. You try your best to be nice to them and it’s not working. They might respond to a tweet or a blog comment, but it’s obvious they never gave it much thought and they were just trying to be nice. They still don’t know who you are. When you stick at it and have been constantly on someone’s radar for a few years they will definitely know who you are unless they are senile. You just have to stick around and wait for the magic to happen.

Sometimes turning up is enough

People get far too stressed out about how much effort is required. I think there are a few people who don’t even get any sleep because they try too hard. Sometimes all you need to do is turn up. I know that might sound strange, but you don’t need to start doing everything possible to succeed. You just need to follow a straight path and keep publishing posts for your readers. Then when you see an opportunity you should snap it up. Sometimes smart thinking beats going crazy.

The snowball effect

Have you ever made a giant snowball? When the snowball is small and it starts to roll it picks up some snow and it gets a little bigger. When it’s huge it will pick up much more snow and it will get bigger a lot quicker. This is what happens with a blog and in the beginning, you are the small snowball. No matter what you do there is only a certain amount of snow you can pick up. When you have been around for years your snowball will pick up much more snow with everything you do.

Becoming better at everything

5 Reasons You Should Never Give Up When Trying To Make Money From A Blog 9

Everyone who starts out writing doesn’t have their voice, but they find it after a year. They start out doing rubbish videos, but soon the quality will rival anything you see online. Throw in podcasting, marketing, networking, and millions of other things that make people successful. Even though it might seem hard to believe, you get better at things the more you do them, so sticking in for years will mean you turn into a great blogger who can’t fail.

Featured images:
  • 5 Reasons You Should Never Give Up When Trying To Make Money From A Blog 10 License: Royalty-Free or iStock source: http://pixabay.com/static/uploads/photo/2013/03/10/06/44/blog-92132_150.jpg
  • 5 Reasons You Should Never Give Up When Trying To Make Money From A Blog 11 License: Royalty-Free or iStock source: http://pixabay.com/static/uploads/photo/2012/04/12/12/33/black-29827_150.png
  • 5 Reasons You Should Never Give Up When Trying To Make Money From A Blog 12 License: Creative Commons image source
  • 5 Reasons You Should Never Give Up When Trying To Make Money From A Blog 13 License: Creative Commons image source

Blogging is an art in itself and many people startup with much fervor and then give up citing difficulties. The author in today’s guest post advises us why not to do such a thing. Along with his daily work, Kish Winner Exposes the property to get rich scam seminars to alert people about the dangers online.

Continue Reading

Guest Post

Increase Your Chances Of Success By Using A Virtual Office.

Published

on

By

The poor economic climate here in the UK has left many small businesses struggling to survive. Many have had to put plans of growth on hold as they simply cannot secure the finance they need from the banks. If you are looking to expand your business in the near future and increase its chances of success, why not consider utilising the services of a virtual office? In this article we will explain how virtual offices can benefit small businesses and help them to achieve their goals successfully.

Using a virtual office can help you turn your small home-run business into a national successBenefit #1: Prestigious business address

The quality of your business address goes a long way when it comes to creating the right impression on your customers. If you use a virtual office in a big city like London, you will immediately become associated with the other successful businesses that reside there. A prestigious business address (courtesy of your virtual office) can help you to build up you customers’ trust in your company and widen your customer base nationally or even internationally. Creating the impression of success is the first step to take and will help you to compete with some of the larger players in the industry you are part of.

Benefit #2: Improved customer service

Today companies simply cannot operate without providing their clients with a good customer service. The better your customer service is, the happier your customers will be. This will make them more likely to recommend you to their peers, helping you to gain more clients and increase your profits. Using a virtual receptionist can help you to improve your customer service, which will in turn increase your chances of success.

Virtual receptionists have the skills, knowledge and expertise to be able to offer your customers the best service possible. Whether you lack customer service skills yourself or simply do not have the time to handle your customers’ calls, a virtual receptionist is the perfect solution. Whilst answering your customers’ calls in a friendly and professional manner, many virtual receptionists also offer extended hours of service. This means that your customers can contact your business at a time that is most convenient to them. Increasing your business contact hours is a great way of pleasing customers, which of course has an impact on the overall success of your business. A good reputation goes along way after all!

Benefit #3: Increased focus on important business tasks

When handling all aspects of their business themselves, many business owners end up having to turn down work and let down clients because they have to work non-profitable tasks into their busy schedules. By working with a virtual office you can outsource some of your non-profitable tasks to a virtual assistant. This will lighten your work load enabling you to spend more time on doing the things you do best, such as securing new clients, growing your business and guiding it into the realms of success.

Working with a virtual office will help you build up a great reputation for your business

Conclusion

Building up a positive reputation for your business is the key to success. This is something that is easily achievable with the help of a virtual office. Not only will you be able to secure a prestigious business address for your company which will create a great first impression on potential customers, but you will also benefit from the expertise of virtual assistants in terms of customer service. The more effort you put into creating a good impression on customers, the more likely they will be to recommend your business and use your services again and again.  The more people that know about your business, the more potential there is to secure new clients, which will in time lead to higher profits and overall success.

Featured images:

Written by Nathan Griffiths who recommends trying out Manchester Virtual Office

Continue Reading

Guest Post

Why And How SEO Services Are Extremely Beneficial.

Published

on

By

When it comes to SEO services, there are a number of benefits that you’ll find as a business owner. Using SEO services can help make your business become a little more professional and can take your business to new heights in your online marketing efforts, as well as your rankings in search engines.

Some of the many services that you can take advantage of include copywriting, website redesigning, customer service, link building, social media, and many other internet marketing tactics.

These solutions can help in a systematic manner and this can give your business the advantage it needs. These services are provided by a number of companies that offer a wide array of experience in different elements of SEO.

With this experience and working with an SEO company, anything you pay for is going to help your business gain an online presence and can help gain a better reputation.

Beat Your Competition

One of the biggest aspects of using these SEO services is that they are going to give you an advantage that not many other sites currently have. There are a number of websites that have different services working for them but some are not as professional as using SEO services.

Using SEO services enables you to get the advantages that you can’t get by doing things on your own. They offer extensive experience and skills that are needed to turn your website and products into lucrative income.

Time Is Money

Some SEO services give you the guarantee of seeing results in as little as a few days while others may need a little bit more time to deliver high quality results. Some may even say to give them a few months and if that is the case, consider asking what their plans are to help you out.

Hiring an SEO service is going to help cut back on the amount of work you have to do for your business especially if you don’t have the necessary experience or skills to get the work done. This is going to allow you to focus on other aspects of your business. An SEO company can take care of implementing strategies to help make your business stronger.

Price versus Quality

These days, it’s become easier for companies to find SEO services that they can afford. This is because there are so many available that the demand is decreasing so they are offering lower rates. Before you hire an SEO service company, call a few different companies and compare what each one has to offer.

Robert is a web security consultant. He focuses on advising his clients on the best vps hosting services for their business. When not assisting clients, he is either at museums, parks, or reading to expand his knowledge.

Continue Reading

Trending