Guest Post
Essentials for Ecommerce Website Development
While e-commerce is projected to account for more than $6.5 trillion in sales by 2023, getting to stand out in this domain is getting tougher every passing day due to the dense competition.
Simply put, to become successful with your e-commerce business, you need to have a robust website. Now there is a number of factors that go into creating a perfect Ecommerce site including a solid backend and a stellar-looking UX, and in this read, we’re going to walk you through the rundown of Ecommerce website essentials that you need to look out for.
Let’s begin.
Essentials For A Successful Ecommerce Website
1. Responsive design
Considering the fact that more than 50% of the global internet traffic comes from mobile devices, there’s no surprise that you need to have a website that looks stellar on both desktop and smartphone screens.
In context with eCommerce alone, more than 60% of the people buy from mobile-friendly sites. You can quickly judge the importance of mobile-friendly sites from the stats.
To make your website mobile-friendly, you need to use the responsive eCommerce web design so that it can adjust itself based on the device your audience will use.
2. Easier Navigation
Navigation is an integral aspect of an eCommerce website. If your website fails to provide that to the consumers, there’s a high chance that they’ll bounce off it and ever higher chances are of them to make no purchase.
Moreover, if a user leaves your website due to uncomfortable navigation, they’re very less likely to ever click on your website again – which is a disaster in long term.
What you need to do here is to make sure that you have clear menus for different product categories so that the users can navigate through them seamlessly. Moreover, a great practice is to locate your bestselling products on the homepage of your website.
Also, you need to allow the users to sort the products using filters such as Style, Color, and Pricing, etc.
3. Top-Notch Security
If the users do not trust your website, you are unlikely to make any sales. This is especially applicable with Ecommerce websites where users input their personal information such as Email and credit card numbers.
Therefore, having a robust security system for your Ecommerce website is integral.
To achieve that, you need to create secure passwords and update them regularly. Moreover, it’s essential to purchase an SSL certificate, as it would cast out the essence of security to the audience and they’ll feel more comfortable making a purchase from your website.
4. Try To Provide More Value To the Users
The biggest problem regarding an eCommerce store for the consumers is that they can’t feel, smell, or touch your products. While there’s no way to reverse that but the AR integration could allow your prospects to test certain products digitally. This can act as great compensation.
You can offer value to your customers by offering certain perks such as discount vouchers, free shipping, and gifts. This would keep your customers hooked with your store. Moreover, it is a great practice when it comes to retaining your customers. It is also worth noting that a great pricing strategy significantly contributes to customer value and retention.
5. Stay On Top Of Website Maintenance
Note that for eCommerce websites, even minor bugs and issues may cause disasters in long term. Therefore, it is essential to stay on top of your maintenance game in order to provide a smooth and seamless shopping experience to the consumers.
Another direct benefit from maintenance comes around the overall performance and speed optimization of your website. Note that nobody likes a website with slow loading speeds.
A quick tip here for Ecommerce side holders is to put your website into maintenance mode while you work on it because it helps you avoid ‘Briefly Unavailable for Scheduled Maintenance. Check Back in a Minute’ and display a timeframe on when your site will go live again.
6. Have Several Payment Options
The way you accept payment also determines how innovative and valuable you’re as a store holder. This is the same for eCommerce websites – the more payment options you offer, the better.
People like to pay directly from their finance apps instead of swiping cards. Therefore, in addition to the major credit cards, you must also offer digital payment gateways like Apple Pay, PayPal, etc.
A great practice here is to display icons of the payment options that you accept on your website so the users may know what they can use to make transactions.
7. Social Proofs Like Reviews And Ratings
Trust towards the product quality is yet another concern why people feel uncomfortable shopping online. To get around this issue, you need to display social proofs like reviews and ratings in order to back up your claims of the product.
Moreover, if you successfully earn the trust of your audience, they’re more likely going to refer you to their friends and on their social platforms.
8. Set An Option For Order Collection
While this is something you don’t often see on eCommerce platforms, order collection is an option that provides huge utility to some users.
There are hundreds of people that are often not at home and cannot receive their orders at their workplace. Having an order collection feature is quite useful to these people and ultimately it adds tons of value to your store.
In simpler words, you’ll turn these random customers into your regular and loyal customers. Moreover, they’ll act as a free referral for your business.
Additional Advice
While the tips mentioned above will significantly assist you in creating a robust eCommerce website, here are some tips that you can consider for further betterment.
- Avoid using longer videos on the homepage
- Avoid using access content on the homepage
- Try using bigger images for your product listings
- Use display buttons for product variations
Wrap Up
Ecommerce business is not an additional option anymore. In fact, it is a protocol for every brand to have an online store where they can trade their products through digital means.
Therefore, if you haven’t considered making an E-commerce store yet, do it now or you’ll miss out on tons of revenue on the table.
Author Bio:
Frank Borg has a flair for strategic innovation and tech-driven transformation. He leads the Content Marketing Team at Wppals. He thrives on exploring and sharing information about the transformative impact of technologies and strategic innovation on SMBs, startups, and enterprise-grade organizations.
Guest Post
8 WordPress Development Mistakes to Avoid in 2022
WordPress is an incredibly versatile and powerful platform. But, like with any tool, it’s simple to make errors while using it because of the variety of possibilities available. Although some faults might harm your website, others can be catastrophic. That’s why it’s so important to be aware of them to be safe.
When it comes to custom WordPress development best practices, no matter how long you’ve been using the platform, you’re sure to make some blunders. WordPress development mistakes and incorrect configurations may both cause these typical WordPress development mistakes. Others are the result of a lack of memory.
8 Common WordPress Mistakes to Avoid in 2022
There is a good chance that you have made one or more of the blunders outlined below. It’s in your best interest to keep an eye out for and learn how to prevent these problems. To speed up growth and avoid repeating the same mistakes, it is highly recommended that you use this method.
Let’s look at some of the most typical WordPress development mistakes.
1. Making the Incorrect Choice of Technology
What’s the difference between free WordPress.com and WordPress.org? One of the most typical errors made by WordPress newbies is to mix up the terms shortcode and theme. You need to know the difference between them and which one is best for your new WordPress site while you’re just getting started.
It’s difficult for you to choose between the two options since they each have advantages and disadvantages. Automatic-run WordPress.com is best for bloggers, photographers, and artists of all kinds.
In contrast, WordPress.org is designed for users who like to have complete control over their websites and do not want to use a third-party service. Whichever route you choose, use caution.
2. Using a Username or Password that is too Easy to Guess
WordPress is a popular content management system, making it an attractive target for hackers. To make it difficult for hackers to access your WordPress admin panel by repeatedly trying to guess your password, you should avoid using weak passwords like “password” or “1234”.
Include digits and symbols in your password, and think about using a password manager like LastPass or 1Password.
3. Improper or Faulty Use of a Theme
Choosing a suitable WordPress blog theme is critical to the long-term success of your custom WordPress development. If you’ve ever wondered why your website ranks so poorly in search engines, you’re not alone. It is essential to consider three things while choosing a theme: simplicity of use, fair pricing, and reputable provider.
Using WordPress Themes Directory is the best way to find a free WordPress theme. For those who want to buy a commercial theme, we suggest checking out: ThemeForest.
4. The Use of Too Many Plugins
One of the reasons WordPress is so strong is because it is so easy to add new features by just downloading a plugin or a few. A unique feature doesn’t need you to employ a developer and shell out thousands of dollars. However, this may lead to significant issues.
Firstly, there is a wide variety in these plugins’ development quality. There are numerous badly designed plugins, just as there are many poorly created themes that slow down your website and cause HTML issues.
There are a lot of additional scripts, CSS files, and pictures that are often loaded by these plug-ins that slow down the page load time and cause a bad user experience. Because it’s so simple, many individuals make the error of installing too many plugins.
There is still a lot of processing power needed to run the functionality of your websites and load any external files that they incorporate, even if they are well-coded.
5. Not Making Daily Backups of Your Data
Having regular backups of your WordPress site is essential for custom WordPress development best practices. Your website can go down due to a variety of typical issues. It might potentially result in the loss of data or content.
Many hosting companies take care of this for you automatically. Some of the best WordPress backup plugins can also accomplish this for you. It’s always better to be safe than sorry when dealing with a tragedy.
6. Ignoring the Importance of Optimizing Your Images
When we publish an article, we all make the same mistake: neglecting to optimize our photographs. Beginners, in particular, don’t give a hoot about it. Make image optimization your priority if you speed up your WordPress site.
In terms of speed, using high-resolution photographs may have a considerable influence, while optimizing images can significantly impact your site’s overall performance. Optimize your pictures before putting them on WordPress, and you’ll save time and bandwidth.
7. Being Unable to Submit a Form of Contact
Among the most typical mistakes new bloggers make is failing to provide a contact form. Instead, they set up a contact page and just include their email address. After a few months, you’ll discover that your inbox is overflowing with an excessive quantity of SPAM because of this method.
Adding a basic contact form to your website is the most excellent answer to this issue and a method for your audience to engage with you directly. Installing a plug-in such as Gravity Forms or Contact Form 7 may be used for this.
To construct any form utilizing a simple drag-and-drop interface, it is recommended to use the Gravity Forms plugin.
8. Not Removing WordPress Demo Content.
Some WordPress installations provide a default theme and demo content by default. There is almost always a content demo for a page, post, comment, or even a tag/category.
People often make this error while they’re using WordPress. In creating a website, they often neglect to delete or alter the demo information. This means that over time, your website’s sample material will be indexed and shown on your site for no apparent reason.
Just make sure you haven’t accidentally left any of the demo material in there before hitting publish.
Conclusion
The effective creation of a WordPress website requires time and effort. From the beginning to the end of the procedure, there is a lot of information to keep track of. Remembering that some of the aforementioned typical WordPress blunders may be easily avoided will aid in the custom WordPress development process.
Author Bio
Manan Ghadawala is the founder of 21Twelve Interactive which is one of the best custom mobile app development companies in India and the USA. He is an idealistic leader with a lively management style and thrives on raising the company’s growth with his talents. He is an astounding business professional with astonishing knowledge and applies artful tactics to reach those imaginary skies for his clients. His company is also recognized by the Top Mobile App Development Companies. Follow him on Twitter | Facebook | LinkedIn
Guest Post
What is TikTok App Clone Script? Cost & Features
Social applications have acquired pace more than anything lately, be it online entertainment, video sharing, photograph altering, or whatnot. TikTok App Clone Script, TikTok has been all around the information after a nation forbade its utilization, exhausting the space for an amazing open door.
While the general application is easy to use according to a client’s point of view, arranging and executing it very well may be truly extreme for a business.
Most portable application improvement organizations would guarantee you to make a TikTok clone. Yet, a couple would zero in on making an application like TikTok, which can deal with clients according to necessity.
We will additionally examine the essential and progressed highlights you would get with the TikTok clone we make for you, alongside the expense to get the web created, redid, or just the source code. When you recruit iOS engineers or Android designers from us, you wouldn’t just get a quality application yet also a group equipped for scaling it for you.
The TikTok video-sharing application is the most utilized in the realm of virtual entertainment. Essentially, individuals utilize this application to make short music videos.
Likewise, they can impart these music recordings to their companions on different stages or post them via virtual entertainment destinations. TikTok App Clone Script, TikTok clients, can include different channels, impacts, stickers, GIFs, and other fun components to their recordings to improve them and make them more alluring for the watchers.
This application is only for amusement purposes, and individuals appreciate making recordings utilizing this application.
Clients can get drawn in with various types of recordings like information, way of life, moving, singing, sentimentality, and some more. Although this application is confronting a few legitimate issues with nations like India, Indonesia, Pakistan, and Bangladesh, regardless of that, it has fast development worldwide.
Highlights of a Video-sharing Application like TikTok:
TikTok arranged the things that individuals love and joined them to make something unprecedented. Whenever we talk about why it has procured the distinction it merited, it is, for the most part, a direct result of the highlights it advertised. TikTok’s versatile application designers joined three main elements and presented them in a solitary application. Individuals love recordings, naming, and music; consolidate every one of them into reduced-down recordings, and ta-dah, you get TikTok.
Video Scroll:
When you open the application, you will want to look at the proposals when you first open the application, with no enrollment. TikTok App Clone Script, this element is considered one reason for TikTok’s fame. It empowered clients to appreciate recordings chosen explicitly for them by artificial intelligence, and many people cherished proposals. It is a boundless parchment that continues forever till the client needs to look. With the number of transferred recordings, TikTok’s makers made the ideal blend-in video look to keep clients snared.
Like, Remark, Share:
Be it the heart, and like the remarking choice, or the offer choice, we will furnish you with every one of them in the TikTok App Clone Script application we make for you. All of these have a certain weightage in the artificial intelligence-based calculation we will make for you if you need them and will straightforwardly influence the substance shown to specific clients with their specific inclinations. The sharing ability permits clients to share their manifestations or the recordings they like to their companions on various channels, which could straightforwardly assist you with acquiring downloads.
Re-Watch Loved Recordings:
There will be 2 distinct areas in the profile permitting clients to see the recordings they have made and the recordings they have enjoyed. This element empowers the clients to backtrack and save the recordings they enjoyed inside the application. We can likewise incorporate different highlights like the watermark of your application when the client downloads a video. A different screen would be made to empower this component, and you can pick additional development for this element with your own application’s flavor.
Channels:
The application we make for you will uphold numerous channels of various sorts. Clients will get to pick the foundation and forefront subject’s channel when they alter the video they made. TikTok App Clone Script, we can incorporate this component while the clients make the recordings to guarantee they obtain the outcome they were searching for. The channel is immensely famous nowadays. We will guarantee they are as improved as expected in the application we make for you, as everything comes down to enhancement and exactness.
Video Supervisor:
The application will include an undeniable video supervisor with abilities going from ordinary trimming to changing total impacts in the video. The video-altering highlights would likewise incorporate TikTok’s sound cross-over abilities, so the clients will want to make dubbings and recordings. The clients can likewise evaluate the various channels and alter the video down to microseconds, guaranteeing they can take full advantage of their abilities.
The Expense of TikTok Like Versatile Application Advancement:
The versatile TikTok-like application cost lies in the valuation of various factors, such as highlights, advances utilized in the turn of events, and allotment of assets. Assuming you are going with the elements that we referenced over, the expense of TikTok, like an application, will come somewhere near $80,000 to $100,000. While this is unquestionably the base sum, it will increase if you add more highlights in the TikTok like an application like Man-made consciousness, Blockchain, and High Activities.
This Chinese application has a smooth UX/UI plan and is the quickest developing amusement application. A few factors that can be useful to decide the expense of a TikTok-like application are the number of stages like Android, iOS, or both you are focusing on for your application, the intricacy of plans, number of devoted hours. Be that as it may, on the off chance that you need to add more elements to your application, the expense might fluctuate.
Conclusion:
The versatile application advancement cost should be around $80,000 to $100,000 to make a TikTok application with every one of the most recent functionalities. TikTok App Clone Script is a moving video-naming and video-sharing application programming arrangement. TikTok clone is our pre-fabricated application with a few extra exceptional elements, making it the first of its sort.
Guest Post
How to Make Money with eCommerce Website
According to the International Trade Administration, worldwide eCommerce growth increased by 19% in 2020.
Most business institutions open digital stores to reach the maximum number of customers. So, in the last year, the growth of the eCommerce business has become a skyscraper.
The future of eCommerce is flourishing because the advancement of technology will generate AI Shopping. Large numbers of mobile phone users will also increase the length of the eCommerce sectors.
So, if you are an eCommerce business entrepreneur, you need to know multiple techniques to take advantage of this competitive marketplace.
Let’s get some idea about eCommerce websites.
An Idea About eCommerce Website
An eCommerce website is a website that primarily focuses on selling products online.
eCommerce works on a simple model: a company sells products online, and customers purchase the products by making payments online. Store owners can promote their products online with email marketing and digital advertising on multiple channels.
eCommerce websites can be classified based on the method of payment they accept.
The customer can either visit the website to make the payment or submit the order over the phone, and the company will deliver the products to the customer’s door.
If the customers are unsatisfied with your products, they can return them and may ask for a refund.
How to Start an eCommerce Business
This section will discuss how to start an eCommerce business as a beginner.
1. Go through Research
If you want to start an eCommerce business, you must research the competitors in the current marketplace. Gather knowledge about the customer’s demands for multiple products.
Suppose you want to open a digital book store, then you need a good idea about which book genres and writers are popular in the current market.
If you sell autobiography books in your store, but your audience likes fictional books, it will negatively impact your business. So, you must go through better research before starting an eCommerce business.
2. Choose the Business Name and Product Types
After completing the research, select a name and type of product for the target consumers. You have to choose a business name that is relevant to your products.
Let’s assume you want to open an online food court, but you set the store’s name as “Bestseller.” This name will not be familiar with your products.
Also, choosing the correct product type according to the marketplace demands is very important. You have to choose products depending on geographical location, customer demands, economy, market trends, etc.
3. Approval from the Authority
Before starting an eCommerce business, you need legal permission from your country’s government. You have to apply for registration in the government office, and they will provide you with a license to continue your business.
4. Finalize your Business Plan
As a starter, you need a proper arrangement of the products you want to sell. You don’t have to store all the products before starting the business, but you can contact the dealers and agree on how many products you need.
Financial management is also essential before starting an eCommerce business. Calculate your future expenses, such as shipping costs, product costs, etc.
5. Create an eCommerce Store
This is the most significant part of establishing an eCommerce business. If you started a physical store, you had to find a location to build your store.
But you are opening a digital business and need a website to run your business.
So, get a domain name and URL for your website.
You need to use an eCommerce platform to customize this website according to your eCommerce business. Multiple platforms are available, such as WooCommerce, Shopify, Magneto, Squarespace, etc.
WooCommerce is the most flexible platform because it’s an open-source and free plugin with full eCommerce compatibility.
You can promote your eCommerce products by creating a product feed. CTX Feed plugin will help you to generate product feed.
With the help of this plugin, you can maintain your WooCommerce product feed for multiple channels, such as Google Shopping, Bing Ads, etc.
6. Promote your eCommerce Website
You have successfully generated an eCommerce website, but this is not the end.
Now you have to promote this website to reach the maximum number of customers. Focus on SEO optimization to improve the website’s search results ranking.
You have to create a better networking circle with the other successful eCommerce owners in the marketplace. Also, you need to share your website on multiple social media platforms such as Instagram, Facebook, YouTube, etc.
Customers don’t readily come to your website, and you need to follow multiple marketing strategies to reach them properly.
Some Strategy for the Growth of eCommerce Business
After successfully starting an eCommerce business, you need to focus on essential factors to improve the eCommerce growth.
1. Focus on Social Media Promotion
Social Media plays a significant role in the marketing of an eCommerce business. In everyday life, many people use social media, and it can create a massive impact on the growth of your eCommerce business.
You can make promotional posts about your eCommerce store products on multiple social media platforms such as Facebook, Instagram, Twitter, etc.
Research multiple social media posts, comments, and reactions about your business and products. This helps you get a decent idea about your customers’ demand for the products.
When writing a post, you have to focus on the post structure that identifies the value of the products. If you use well-researched keywords on social media posts, it will grab more customers to your site.
Another important social media promotion strategy is to spend money on paid promotion. Product ads on platforms like Instagram and Facebook are very beneficial, and promotional video ads are now the top priority in the digital marketing world.
YouTube is one of the most visited websites on the internet, and it is the best platform for promotional video ads. So, you can create video ads about your products and use them on YouTube. Analysis of user purchasing behavior and their thought process is also essential for the growth of your eCommerce site.
2. Generate Mobile Friendly Website
According to Statista, in 2021, there were almost 6.2 million smartphone users. So you must optimize a mobile user-friendly eCommerce website to get the highest numbers of customers.
The Google search engine keeps the better mobile experience websites in the highest rankings.
Optimizing your websites for mobile users will increase the sales speed of the products.
Today, most of us are very busy with multiple jobs, so if we want to buy something from the internet, it needs to be a short duration and more flexible.
Users can order their desired product from anywhere with just a click on the mobile screen. Mobile marketing is essential for the growth of the eCommerce business.
Nowadays, most business sites have a smartphone app for customers so that the owners can send push notifications about new updates, offers, new products, etc. Also, they can send promotional SMS to the customer’s phone numbers.
To compete in the eCommerce marketplace, you need to update your business frequently, such as launching new apps, because today, youths are a significant part of the market.
With the help of mobile-friendly sites, you can reach more customers, which will increase the revenue of your eCommerce business.
3. Focus on Search Engine Optimization
SEO ranking plays the most significant role in the growth of an eCommerce website.
When customers search for any products on the internet, they click on the first few results.
Suppose you have a better-developed and highly optimized eCommerce website, but most prominent search engines such as Google, Bing, and Yahoo don’t have any data on your site. This will not be beneficial for your business.
So, you need a proper SEO e-commerce strategy to improve your website ranking on the search results.
You should follow these factors.
- Better SEO Ranking: To improve your SEO ranking, you need to research your competitor’s websites appropriately.
- Relevant Keywords: Choosing perfect Keywords is also significant for the search ranking, and use those keywords that are relevant and famous in the marketplace.
- Brand Awareness: It also impacts brand awareness. If your product’s links are constantly displayed at the top of the results, that will create a better impression of your website to customers.
SEO also impacts the marketing funnel where it creates awareness to the customers, and then they get interested in that product and finally buy it.
Search engine optimization will help increase the conversion rates of websites.
If you focus on SEO, it will significantly impact your product’s sales, which will help you generate more money from the website.
4. Value of Customers Review
As an eCommerce retailer, one of the best ways to ensure you’re making money on your products is to get them in front of as many potential customers as possible.
Product reviews are a great way to generate quality traffic to your website, create your brand’s values as an authority in your industry, and build a better connection with potential customers.
They’re also a great way to build your email list and engagement, the key to long-term revenue.
The review will provide explicit knowledge about the customer’s thoughts on your products. Better customer reviews create a trustworthy relationship between customers and owners.
Nowadays, most consumers research product reviews before deciding to purchase products.
They focus on the positive user experience of that product or service, then finally purchase. The recommendation of others influences most people when they select products. So, a positive review is a significant factor in increasing sales.
Product review also impacts the SEO ranking of your eCommerce website.
Also, shop owners can get a good idea about the product acceptance by the customers and improve the product quality to ensure customer satisfaction.
Positive reviews help market your eCommerce business because it creates a loyal and trustworthy customer base, which indirectly makes a better promotion.
After learning from the negative reviews, you can improve your product and service quality.
So overall, product review helps you make more money from your eCommerce website.
5. Using Email Marketing Method
The most popular way to market your products is through email marketing.
Many email marketing services are available in the market that help you send emails daily to customers.
It is a cost-effective way to market your products. When you market your products using email marketing, you can build a relationship with your customers.
They feel comfortable contacting you whenever they have a question or want to share their experience with your product.
Through email marketing, you can also build a community around your brand. They will be more likely to purchase from you when they see others using your product.
The most significant way to keep your email marketing subscribers is to provide valuable content continuously. This generates a positive brand perception and builds a long-term relationship with your customers.
You can send them emails with product updates, special discounts, and other marketing campaigns. Then they feel extraordinary to receive your emails because they know that you care about them.
6. Better Product Image
Product images are an essential element in eCommerce websites. It helps enhance the aesthetic appeal of the products and capture the customers’ attention. You can use images of your products on your website to show the quality and size of the product.
You can also include images of your product from different angles to demonstrate the quality.
The customers’ opinion about product image is critical. When customers browse through your product page, they will have an idea about the quality of your products. But they won’t buy anything without physically seeing the product.
If you provide good quality product images with multiple viewpoints, customers will be satisfied.
The customers will immediately get an idea about the quality of the product by looking at the image. So, it is always essential to have good product images, and people will purchase products that they can see themselves using.
So optimizing better product images will impact your eCommerce business revenue.
Conclusion
Today, eCommerce is one of the most profitable business platforms. So you can earn a good amount of money from eCommerce.
This article has discussed how to start an eCommerce business as a beginner and some significant factors to help you make money from e-commerce.
We hope you will get a better idea about eCommerce before starting the business.
Author Bio
Fahim Muntasir
Fahim Muntasir works as a content writer at WebAppick – a giant WordPress plugin development company. His specialized sectors are WordPress, WooCommerce, Google Merchant Center,eCommerce, and other topics.
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