Connect with us

Guest Post

7 Finest Places on Web to Find Excellent WP themes

Published

on

Photographers, avid bloggers, tech junkies, and even food bloggers have shown their love & trust in WordPress for putting their professional activities on public platform. It is considerably an intelligent open source web content management system, which is apt for making all kinds of content rich websites & blogs. This CMS tool has all technical features to give an excellent boost to an online blogging site. We are aware with the fact that it is an apt CMS tool to build new age websites. Therefore, we should talk about the add-ons to increase the aesthesis of our WP sites. Technically, the theme of a WP site plays a great role in grabbing the attention of targeted online visitors. So, we should explore 7 finest places on web to find cool WP themes. It will help us in furbishing our sites with impressive look & feel.

#1- WooThemes

It is the coolest place to find amazingly attractive WP themes. You can buy all kinds of WordPress themes from this site right from the responsive themes to magazine themes and business themes to portfolio themes. Considerably, you can buy attractively designed WP themes, which will have cross browser compatibility and auto sizing thumbnails features. Moreover, you can also make smaller changes in your theme like addition of company logo, alternate color scheme, and Google analytics. All these changes can be done without even touching codes. So, this site is suitable for non-technical Wp users. All these themes are available at an average price of $70 each.

#2 Elegant Themes

If you are looking for affordable WordPress themes then elegant themes will be a perfect source for you. This site provides all kinds of themes like portfolio theme, personal branding theme, multimedia theme, responsive theme, and tumblog kind of themes. You will get surprised on reaching at the home page of the site because this site provides all of its 81 themes at just $39. Moreover, you can also avail money back offer on not satisfying with the purchased theme.

#3 StudioPress

Reached on number 3rd position, StudioPress has earned the trust and dependence of more than 86, 000 customers, which is really a big number for a theme providing site. You can avail themes, based on Genesis framework with built-in content optimization arrangements. You can avail a theme with genesis framework by paying $ 79.85. In this pack, you will get the access to detailed tutorials. In these themes, you will be able to make changes in your website background. In simple words, you can have custom background, custom menus, featured images, and threaded comments.

#4 Templatic

In case, you are looking for an app-like theme for your WP website or blog site then this source will be extremely helpful for you. You can add all kinds of themes from the resource. It will work greatly, especially if you will be looking for e-commerce themes and personal branding themes. Additionally, you will get unlimited support & theme updates for one year after your purchase date. You can also avail themes for iPhone and e-book sites.

#5 Premiumwp

PremiumWP is an absolute source to buy WP themes. You can avail great themes from this source. You will not have the compulsion to pay higher for buying ultramodern themes right from responsive ones to drag & drop WordPress themes. Some of the themes, provided by the site also give opportunity for page-by-page control, which is an ultimate feature for managing a big website or a content rich website.

#6 Pagelines

It is an excellent source of drag & drop WP themes. All of themes provided by this site are based on drag & drop framework. You can easily manage the themes made on this framework if you have prior WordPress.com blog experience. Moreover, you can avail 24-hour live chat, forum, & ticket support in standard plus membership. Apart from this, you will also get easy access to past plus extensions. Furthermore, you will get 30-day money guarantee.

#7 PhotoCrati

This site is a perfect source for all photo bloggers, who wants to give a perfect look & feel to their photo blogging site. Currently, this site is powering some about 15000+ photographers around the world with its exclusive themes and WordPress plug-ins. You will find 15 different preset themes with freedom of four different gallery and home page styles. Considerably, you can make changes in the look with the click of your mouse. On paying $60, you can avail 60 out of the box styles, copyright protection, lifetime rights for using themes, and one-year theme update & support.

You can choose any of these sources to get a right theme for your WordPress website. As an expert advice, you should try to go with themes that can be managed easily from dashboard. Moreover, you should also look for exclusive look & feel before making the final purchase to your developer. It will help you in giving an enticing look & feel to your website. You should decide the price of WP themes as per the financial affordability of your business organization. It will help you in using your WP site in a productive manner and your site will not have the pressure of immediate performance. So, just go and visit all these sites one by one and choose a right theme for your website.

Author bio – Nick Carter has experience in web design and development. He is currently working on wordpress development company. Hire wordpress developer to get best services for wordpress theme customization.

Continue Reading
Click to comment

You must be logged in to post a comment Login

Leave a Reply

Guest Post

Backlink Removal Method: an effective way to rejuvenate lost Google SERP

Published

on

By

Remove Backlinks

Backlink Removal Method: an effective way to rejuvenate lost Google SERP

SEOs are now revolving around various link builds; inbound links are used to make a website unique and stand on page one of Google SERP. Today, it is the SEO-optimized internet, so more than ninety-five percent of SEOs and webmasters are looking for unique and high-quality backlinks. You will not be able to gain popularity and may find difficulties in expanding the business through Internet marketing.

It seems that Google has strategically placed its move against ever-increasing “spammed backlinks” by updating Google services to a new version, “Google Penguin.” Most of the website owners were surprised to get this update on the 24th of April 2012. Furthermore, the 13 Panda update had a more wrecking effect on their first-page show-ups. Since then, webmasters have been getting notifications from Webmasters Tools regarding link removal because their websites have abnormal backlinks.

Many webmasters and website owners are concerned with getting to the first page of Google’s “Search Engine Result Page” (SERP) so that their website is noticed at first glance. For this, many SEO techniques are implemented, like backlinking of anchor text, article submissions, forum posting, and guest posts. Of these due to the strict updates and smart tools of Google, many of the backlinks are traced as fake, spam, or even false. These backlinks need to be removed quickly so that you again come on the Goggle’s page one of SERP. But unluckily, this is not as easy a task as it appears at first sight.

The Penguin update of Google affected almost 3.1 % of the search results. It was a major move by Google to remove any of the Spam sites that are affecting SERP. The main consideration was the abnormal backlinks and they were traced off and rectified out of the system, leading to the dropdown of ranking of many sites overnight. It is really good that several steps can help the drowning SERP rank to get up once again if the unwanted and abnormal backlinks are removed or do not point out the company or website in any way.

Quick and efficient backlink removal techniques

The first step toward backlink removal is to find all of the abnormal backlinks and enlist them. You can take the help of the popular backlink tracing tools that can give you various parameters like URL, post details, anchor text, etc. These tools include SemRush, Webmaster Tools Links, Majestic Site Explorer, and SEOMoz Open Site Explorer. Once you get the list and URLs of these backlinks, you can work to remove the suspicious backlinks to get things back to normal. For getting the suspicious ones, you see the useless pages and various directories where there are fully paid links, or they are of little value.

When you have traced and enlisted the backlinks to be removed, you can use the following easy-to-implement methods for reviving your SERP rank.

Ask the editor to take down your backlinks: it is the first of all the methods you should try for backlink removal. Most of the editors do not delay this, even though they are happy to rectify the abnormality in the functioning of your site.

You must keep in mind the things that need to be provided to the editor in your mail, like the anchor text and the place where those links are present, so that only the suspicious link is removed, not the useful ones.

If the Editor nods, tell him to make them NoFollow: in some instances, editors nod to remove the backlinks or demand you to pay for this, and you are short of funds, then simply ask them to make all the backlinks “NoFollow.” The best thing about NoFollow is that they are not considered for the SERP rankings while analyzed by Google bots.

Contacting article writer or the employee: The back linking is performed by an article writer or a company, who posts and adds links to your website in their articles while uploading them on various websites, blog posts, word press pages, and guest posts. Contact them and ask them to remove suspicious backlinks by logging in to their accounts.

Adopting good backlink removal service: with improved SEO techniques, it is possible to trace and remove backlinks with the help of good and precise backlink removal services. They will charge you reasonably for the work that has to be performed, so you don’t need to perform it yourself.

Once you have confirmed that all of the backlinks are successfully removed or made NoFollow, you are required to contact Google with a “reconsideration request.” Once they have confirmed, your site will be released, and you will be back on the Google page for one SERP run.

Other SEO tools:

Rank Math: This popular SEO plugin now includes AI tools like a meta title and description generator, a topic research tool, and a content editor. Its Content AI tool, integrated into the Block Editor, suggests related keywords, FAQ sections, and links based on your primary keyword.

Outranking: Outranking’s AI-assisted writing tool helps create SEO-friendly content fitting your brand’s voice and style. It also offers outline optimization based on user intent and competitor analysis to help you outrank them.

Squirly Products like Squirly SEO

SEO Checker and Auditor

But by far, the tool I use and recommend is SEMRUSH here are just some of the things they can help you with

Building Links to Help Your Website

Getting other websites to link back to your site is really important if you want good search engine rankings. The company Semrush has some neat tools to make it easier to get and manage links. I’m going to share tips they gave on the top 10 “moves” for link building.

#1 Check for New Links

You’ll want to log in and see if you got any new links about once every week or two. Seeing new links shows your marketing is working!

#2 Get Back Lost Links

Sometimes, links you have to get deleted if the other website changes its content. Try reaching out to those sites to ask them to put your link back.

#3 Spy on Competitors’ Links

No clue who to ask for links? Check out what sites your competitor websites have links from for good ideas.

#4 See What Content Attracts Links

Look what pages on competitors’ sites get a ton of links to them. That can spark ideas on what content to make that could get you links, too.

#5 Check Your Link Network

Use Semrush‘s cool interactive network map to see all the sites linking to you and make sure there are no sketchy or risky links.

#6 Set Up Redirects

If an old content page that has links gets deleted, set up a redirect so you don’t lose that link juice!

#7 Check Anchor Text

Make sure your anchor texts, the clickable words in links, aren’t overusing keyword terms. That’s a red flag to Google.

#8 Audit Link Quality

Keep checking regularly that none of your backlinks are from shady sites or could risk a penalty from Google.

#9 Get Link Notifications

Have Semrush automatically email if there are big changes or new risky links found.

#10 Automate Link Prospects

Use their Link Building Tool to automatically find possible sites to reach out to for links based on your keywords and competitors. Then, track your outreach progress.

Please leave your comments and suggestions in the comment section below. It will be helpful to update this write-up with useful suggestions to make it more comprehensive.

Continue Reading

Guest Post

How to Increase Awareness and Generate Leads with Local SEO

The rise of Local SEO has made it easier for businesses to increase brand awareness and generate leads through search engines like Google, Yahoo, and Bing. Unlike conventional searches, local ones include a “where” component such as an address or city. Search engines are now prioritizing local businesses in these searches, providing opportunities for those businesses to reach a larger audience. Plus, investing in local search rankings doesn’t require a large financial investment, making it a cost-effective marketing tool. The Google Places feature is the primary tool for local search marketing on the web and is largely free. Bing and Yahoo also offer local business listings. Business websites should be optimized for geo-targeted keywords.

Published

on

By

How to Increase Awareness and Generate Leads with Local SEO 5

Introduction

Your business has powerful partners that are working hard to help you increase brand awareness and generate new leads. Are you taking advantage of Google, Yahoo, and Bing’s new focus on Local SEO?

How to Increase Awareness and Generate Leads with Local SEO 6

What is Local vs. Conventional Search?

Local search queries differ from conventional searches in that you are adding a “where” component, such as an address, a city, or a zipcode, to the “what” component (keyword, product, service, etc) that you are looking for. For years, these searches have often been dominated by national competitors: large directory sites with thousands of pages and other non-local SEO powerhouses. Now, the game has changed, and search engines want to feature your local business, your products, and your services.

How to Increase Awareness and Generate Leads with Local SEO 7

Those companies without a local presence are finding it harder and harder to compete for these valuable search queries – searches that are increasingly being performed from smartphones and other mobile devices by consumers who are immediately looking to make a purchase.

Why the focus on Local SEO?

Consumers have always been in need of local products and services. What’s changed is their behavior and the tools they use to perform local searches. Traditionally, local directories like the Yellow Pages, along with newspapers and local magazines, supplied this information, but the digital age has changed all that. Computers and search engines have replaced the Yellow Pages and increasingly, smartphones and other mobile devices are your computers. When was the last time you picked up a copy of the Yellow Pages to order food or look for a local service or product?

What’s currently happening online is that many sites are battling the search engines for your local attention. While Google is still dominant (and has been since rolling out Google Maps in 2004), the landscape has changed: in addition to Yahoo! and Bing, many new local options like FourSquare, Yelp, Merchant Circle, and Urban Spoon are giving consumers what they want – reviews and feedback on local merchants and their services or products.

All of this focus on local search means that now is the perfect time to roll out a local SEO strategy and grow your business.

How to Increase Awareness and Generate Leads with Local SEO 8

Cost a Concern? Local SEO is Budget Friendly

It is possible to achieve great local search rankings without a large SEO investment – as long as you are willing to invest the time. Local business listings, when optimized, can quickly achieve first-page exposure and will outperform expensive, traditional advertising.

Study after study illustrates that organic search traffic converts at a higher rate than most other marketing channels. Consumers are actively seeking you out – this makes search marketing much more effective than traditional “interruption” marketing.

The Great Equalizer

Google’s focus on local businesses has resulted in a dramatic change in search results compared to the past. Geo-targeted searches return Google Maps listings that level the playing field for small businesses that have one huge edge over national competitors: a local address.

How to Increase Awareness and Generate Leads with Local SEO 9Without that all-important street address, it makes little difference how much money these companies throw at SEO. You can rank well and get in front of potential customers when and where they are shopping. This makes local search one of your most powerful tools for building brand awareness and establishing credibility and authority.

There’s an App for That – Local and Mobile

Whether you’re an iPhone, Droid, or Blackberry user, one thing is clear– the user experience on mobile puts everything at your fingertips. Apps that tie into Google Maps or other local listings will often eliminate search listings altogether and only pull from these niche listings. Your business details, reviews, and driving directions are at your customers’ fingertips, and the only way you miss out is if you aren’t listed locally.

How to Increase Awareness and Generate Leads with Local SEO 10

Local Search and Google

Google Local Success Starts with Google Places

Google Places is the #1 place for local search marketing on the Web, and it’s largely free. Google Places gives your business visibility to potential customers even if you don’t have a website. More than likely, you have seen Google Places listings recently when you have searched for services or products in a specific city. People performing these types of searchers are HOT buyers and they want to buy locally. Google realized this and has slowly transitioned Google Places into a powerful tool for local search.

Keep in Mind that Google Places is not a Directory

Google Places displays listings as ranked by a mathematical formula (algorithm). So, your business may not always appear on the same keyword search in the same order or even in the same category day-to-day. Google states that:

  • “Changes are automated and impartial.”
  • “Having a correct, comprehensive, and up-to-date listing is the most effective way to ensure the best possible ranking.”
  • “Google Maps ranks business listings based on their relevance to the search terms entered, along with geographic distance (where indicated) and other factors. Sometimes our search technology decides that a business that’s farther away from your location is more likely to have what you’re looking for than a business that’s closer.”
  • “Google Maps and Google Places are a free service, so there’s no way to request or pay for a better ranking. We also can’t provide additional details about our ranking algorithm. We do our best to keep the details of the algorithm confidential in order to make the ranking system as fair as possible for everyone.”

How to Increase Awareness and Generate Leads with Local SEO 11

The Evolution of Google Places

In September 2004, Google launched its “Google Local” business listings with maps. “Google Maps,” a more extended mapping feature, was launched in April 2005, featuring “satellite view” and directions, and quickly that was merged together to form “Google Places.”

How to Increase Awareness and Generate Leads with Local SEO 12

Integration with Organic Search Listings

For many years, Google Places listings have dominated local search results and you are probably very familiar with the “7-pack” search results, which display a local map and the top 7 local businesses corresponding to your keyword query. These results frustrated many companies’ local SEO efforts because they pushed companies with great organic search ranks far down page 1 (best case) and onto the second page (worst case).

Enter the “0-Pack”

November 2010 ushered in a dramatic new look and feel for many local search results, one which integrated the “7 pack” results with their corresponding organic search results.

This new look can now be found in many markets, as can the traditional 7-pack results, which don’t appear to be phasing out entirely.

What You Need to Know: The Zero-pack emphasizes the importance of optimizing both your Google Places listing as well as your organic listing – local companies with a focus on each seem to have the edge right now. Here’s a snapshot of this new look:

As you can see, Google’s new layout gives businesses significantly more exposure than the 7-pack layout. Plus, the new results take up more real estate, which further spotlights the 3-4 optimized listings that rank near the top.

So how do you ensure that top ranking? Let’s discuss that now.

Building a Powerful Google Places Listing

Listen to Google. Google provides you with concise directions on how to build your business’s places page. Before you begin, there are a few things you should understand that will help ensure that Google Places is having maximum Local SEO impact.

Consistency – Conventional SEO puts a high premium on having the proper keywords in place…for good reason. Google Places does give you plenty of opportunities to tell visitors what search terms your business relates to but you also need to ensure that your business information is consistent with the contact information (address, phone, URL, etc) found on your primary domain AND any citation sites. Google needs to be able to trust you, and when they see consistent business information across multiple sources, it helps.

Completion – Complete your Google Places listing. So many businesses go halfway and provide the bare minimum, but a thorough, complete Google Places listing will rank better and provide a stronger user experience. This means photos, videos, and coupons – Google allows you to include a lot of information, and remember: It’s ALL FREE.

Citations – To Google, citations equate to trust in the same way backlinks do. Citations are loosely defined as a link from an authoritative source or directory, review site, or local pages directory. Citation links help establish trust with Google through the validation of business information. Be sure that all citations accurately represent your business address, phone, URL, and other pertinent information (as mentioned above in the category section).

Note: Be sure to check out our citation source list in the conclusion section

Here is a quick rundown of what an effective Google Places listing entails:

Business Name

  • Represent your business in the exact same way that it appears offline.
  • Save taglines, phone numbers, or URLs for their appropriate place. Inclusion here might appear as an attempt to manipulate results.

Business Location

The location appears to play a key role in the places algorithm. Follow these guidelines carefully:

  • Use the exact same street-level address that you should have listed in the footer section of your website. Consistency is key.
  • Keep in mind that this needs to be a physical address, not a P.O. Box.
  • One is listing per physical business location – even if you operate in a larger service area. Don’t worry – you can designate your service areas separately.
  • Do you have multiple specialties in the same office? Create a listing for your offices and a separate listing for each practitioner. According to Google’s standards, this should not appear manipulative.
  • Remember, this is about trust and consistency across many different information sources; if your address is somewhat rural or miles away from a city’s “epicenter” zip code, you might be tempted to list just the city name.
  • Multiple business locations? Create listings for each!

Website and Phone

  • Provide a phone number that connects to your individual business location as directly as possible, and provide one website that represents your individual business location.
  • Your phone number SHOULD be a local number for maximum impact.
  • Also, know that you should not select the “verify listing by phone” option if you use an automated phone system. Google’s system can only provide your verification PIN to a live person or voicemail.

Categories

Here is where your keywords will come into play.

  • Keep in mind that Google Places categories should say what your business IS, not what it does. For example, If you are a law firm, that is your category. Not “personal injury attorney.”
  • Google will provide category suggestions – you can override these and create your own, but the inclusion of location keywords will appear as an attempt to manipulate the listings.
  • Get as specific as you can within categories. Say you have a book store; try to choose a specific category like “college books store, “comic books,” “used book store,” “new books,” or “rare and antique books.”
  • Also, check and correct listings for your business on citation sites such as YellowPages.com and SuperPages.com because Google aggregates information about your business from another website to determine under what categories and for what keywords your Google Places business listing appears.

Advanced Tips – Reviews

Customer reviews will usually appear with your Google business listing. It’s smart to have customers and colleagues create Google Maps reviews for your business.

Positive reviews are a powerful motivating factor for Google users deciding which business to buy from. First, your reviewer must locate your business in Google Maps, click “More info,” and then click “Write a review,” then write the review, choose a rating, and click “Save.”

Important note: They must be logged into their Google Account to write a review. If they’re not logged in they’ll be prompted to either sign in or create a Google Account. Their Google Account nickname will appear next to the review.

Google also pulls reviews in from 3rd party resources – this means those reviews can create incredible exposure for your brand. This can be a double-edged sword, though and many businesses have experienced problems with inaccurate or unjustified negative reviews.

Google advises, “If you’re concerned about a review that was submitted through Google Maps, click the Flag as inappropriate link found under the review and submit a report. If we find that the review is in violation of our Google Maps policies, we’ll remove it. Some reviews found on Maps listings are created on third-party websites such as Yelp, CitySearch, Yahoo, and Trip Advisor. If you feel that a review from a third-party site is inaccurate, you would have to express your concerns to the webmaster of the site where the review was posted. If the review is removed from the third-party website, the change will also be reflected on Google.”

How to Increase Awareness and Generate Leads with Local SEO 13

Yahoo and Bing Local

Yahoo Local (only available in the U.S.)

Much like Google Places, Yahoo offers a thorough local business listing that is tied directly into their search engine. Unlike Google, Yahoo’s local listings are not tied to a local area map.

How to Increase Awareness and Generate Leads with Local SEO 14If you are using Yahoo for local searches in the U.S., it is likely that you will see local directory results. Unlike Google, Yahoo offers a free basic listing but withholds many extended features for their “enhanced” listings which cost $9.95/mo.

The free basic listing is limited to the following:

  • Contact information: phone, website, address
  • Hours of operation
  • Products or Services

Enhanced listings include the above plus:

  • Your logo and tagline
  • Up to 10 company photos
  • Detailed business description

Like Google, Yahoo integrates reviews from many different social networks and includes them in your local listing under a tab entitled “web reviews.” Yahoo also indexes review content, which makes keyword-friendly reviews a powerful ally – review content alone can literally help position you above your competition when local search results are returned. Be sure to create or claim your Yahoo local listing – oftentimes, the traffic here will convert very well. Yes, the volume pales in comparison to Google in most markets, but it’s still a great free resource for your business.

Bing Local

Bing’s local listings now run through the Bing Business Portal and are tied to a map feature that is very similar to Google Maps. Bing’s search volume has grown, and many customers prefer Bing exclusively… registering with Bing’s Business Portal will ensure that you are capturing the attention of these non-Google web prospects.

Within the Business Portal, you can:

  • Claim, create, verify, and manage local business listings
  • Identify key search categories where you want your listing to appear
  • Customize listings with enhanced details such as logos, photos, and more
  • Create a mobile Website (and free QR Code) so customers can learn about your business on their mobile devices
  • Create a custom menu (restaurants and bars) for inclusion on a mobile menu
  • Create Deals (coupons) and promote them for free on Bing (both PC and Mobile) and Facebook

Bing’s listings also include testimonials and reviews from 3rd party sites like citysearch.com and Yelp. Make these reviews a high priority. Don’t be afraid to ask for them! Trust and credibility are key components to your online success. The popularity of Yelp and other aggregator sites means that one positive review can carry significant weight across many different sites.

Note: The mobile website offering makes the Bing offering a great resource – one that you will want to take advantage of to round out your local SEO strategy.

Your Website

While local listings on various search engines have been emphasized, it is important to highlight that your business website needs to be optimized for your geo-targeted keywords. Standard SEO practices apply here, and try to include your city or regional keywords in:

  • Your URL
  • Page Titles
  • Meta Description
  • H1 and H2 tags
  • Throughout your site content

Refrain from keyword stuffing

Google hates it, and so do your site visitors. It’s easy enough to convey to both your readership and the search engines what your various pages are about without entering “black hat” SEO territory.

Are you blogging?

Blogging is a great way to increase your local ranking. It is easy for local businesses to include geo-specific keywords in posts about current events, local government policies, or business interests. You can even add these keywords to your tags and create categories. Again, just make sure that you are writing FOR YOUR READERS and not causing harm by adding blog posts or categories that are geo-targeted but confusing.

Link Building Locally

Local link-building opportunities abound – as long as you know how to find local sites. Here are some of the most obvious ways to build links locally:

How to Increase Awareness and Generate Leads with Local SEO 15

1. Use Social Media – Twitter, Facebook, and LinkedIn communities will help you network and find likeminded people who would be willing to link to your site

2. Associations and Organization – are you a member of the Chamber of Commerce? Better Business Bureau? Local organizations like these will link back to your site and help search engines trust you as a local authority site. Don’t stop there – can you think of other local groups you are affiliated with? Credentialed by?

3. Query Local Blogs and Websites – you might live in an area populated by great local sites and blogs that you can tap into. Links from these sites establish the local trust that the search engines look for, so comment with links, offer to guest post, or request a link for a valuable “local resource.” To find sites like this, simply search for:

  • Your City + “Blog” or “News”
  • Your Zip Code + “Blog” or “News”

4. Directories – finding local directories should also be easy. Use search queries such as:

  • Your City + “Directory “
  • Your Zip Code + “Directory “
  • Your Neighborhood + “Directory “

You can even do a statewide query for directories like this – you get the picture.

This is not meant to be an exhaustive link-building list but a local complement to the conventional SEO that you are engaging in. Remember – content is KING! Writing valuable content will build credibility locally and not only attract Google, Yahoo and Bing but will also elevate your status as an expert with potential customers.

Congruency is Key

It’s vital that you maintain consistency in how you describe your company and list your address and other company-specific information. Your website should include your company contact information in your footer – so that the local listings that you have worked hard to build can recognize your business. The biggest reward here will be when your site and places listing populate in Google’s new “O-pack” local listings.

Conclusion and Additional Resources

By now, you should have clarity on the importance of local SEO to your business. If you are targeting customers regionally, it is in your best interest to implement a local search strategy to ensure that they find you when and where they are shopping. Most resources are free. Others are very budget-friendly, and this makes for a high ROI activity.

Start with Google Places – it will have the most impact and, as mentioned, will help your organic search efforts for dual impact. Expand from there and focus intently on getting as many citations as possible. Not only will they drive targeted traffic to your site, but they build much-needed trust.

Last but not least – Measure your strategy’s effectiveness by carefully annotating updates and new listing creations in your analytics program and measuring traffic and conversion increases. Your metrics won’t lie to you – your local SEO strategy should include many new listings, so it’s important to see which ones best suit your particular niche.

Local Citations – Here is a list of some of our favorite local citations:

1. Yelp – www.yelp.com

2. Foursquare – www.foursquare.com

3. Merchant Circle – www.merchantcircle.com

4. Judy’s Book – www.judysbook.com

5. Dex Knows – www.dexknows.com

6. Local.com – www.local.com

7. City Search – www.citysearch.com

8. Insider Pages – www.insiderpages.com

Author bio

Jamie Noel is a Marketing Manager and Internet Strategist at Ebranbz. This company specializes in SEO, pay-per-click management, social media optimization, and affiliate management. He enjoys writing about SEO, social media, web development, and IT technologies. He will give support to SEO Resellers. Follow Tari and Ebrandz on Google+, Pinterest, and Twitter to learn more!

Continue Reading

Guest Post

13 Best WordPress Email Marketing Plugins

The article lists the 13 best WordPress email marketing plugins for 2022 – HubSpot, ConvertKit, Sumo, Newsletter, MailChimp, SendinBlue Now Brevo, Mailster, OptinMonster, Ninja Kick, WP Subscribe, Convert Pro, MailOptin, and Icegram. These plugins offer features such as drag-and-drop email design, personalized content, analytics, integration with eCommerce platforms, ready-made templates, and advanced targeting tools among others. The objective is to facilitate businesses in executing effective email marketing campaigns for growth and brand awareness.

Published

on

By

best WordPress email marketing plugins

Everything is done online or through digital media in this era of digitalization. When it comes to small and large organizations, marketing and advertising are now highly preferred. Because of its effective tactics, email marketing has grown in popularity.

It entails distributing commercial and promotional messages to your target audience. So, if you want to grow your business, you’ll need to build an email list with active subscribers.

13 Best WordPress Email Marketing Plugins for 2022

Have a look at the 13 best WordPress email marketing plugins for 2022:

1. HubSpot

It is a platform that offers a reliable email marketing tool full of advanced features. It is the perfect plugin to be used for professional email services.

Features

  • Facilitates the creation of well-designed emails through drag-and-drop editor
  • Email templates for goal-based marketing are available in the free version
  • Allows personalizing content, CTAs, list memberships, attachments, etc.
  • Performs optimization of various email campaigns through analytics
  • The free version allows access to CRM and all sales tools for essential operations
  • Suitable for any kind of business with great flexibility
  • Easy to use and quite affordable

2. ConvertKit

Convertkit helps you capture more subscribers and transform them into leads. You can easily place the lead-capturing subscription on WordPress with the help of it.

Features

  • Drag and drop designer embeds data field of your choice on the subscription form easily
  • Allows creation of a customized newsletter in a few minutes
  • Helps in tracking the rate of conversion on the homepage dashboard
  • Integrations with various eCommerce platforms
  • Allows sending newsletters initially to around 1000 subscribers
  • Automated and user-friendly
  • Offer great tools to help you execute tasks more efficiently

3. Sumo

It is one of the popular plugins that assist in converting one-time visitors to permanent subscribers through well-designed pop-ups and newsletters.

Features

  • Subscription forms are pre-designed to be chosen easily
  • ROI can be checked from every Email Subscribers and Sales
  • Facilitates with a drag-and-drop Builder
  • The Lite version is available for free, but the premium version costs $49 per month
  • Highly responsive design and effective targeting tools
  • Sumo List Builder helps in growing email lists quickly
  • Easy to integrate, and subscription can be triggered anytime

4. Newsletter

It is a very easy plugin that gathers emails and sends newsletters without any lengthy setup. You do not need to panic about sending emails to different groups as it automates the process smoothly.

Features

  • Contains a customizable widget or form to gather email addresses
  • Helps you create newsletters through a responsive drag-and-drop technique
  • Helps to configure plugins through a central status panel
  • Messages for different audiences can be sent simultaneously by proper categorization
  • Provides many premium extensions for enhanced functionality
  • The most effective plugin for targeted email campaigns
  • Allows for the segmentation of your choice with no complexity
  • Automation options are limited

5. MailChimp

MailChimp comes with extensive features to assist you in writing quality content for newsletters. You get a chance to generate Mailchimp lists for almost 2000 subscribers.

Features

  • Integrates nicely with key WordPress plugins
  • Allows you to rapidly create attractive forms or integrate the plugin with an existing form
  • Mailchimp’s user sync tool enables automated subscriber updates
  • When a form is submitted, email alerts can be sent automatically
  • Personalizes the email and sends it directly instead of using Mailchimp
  • Each attempted sign-up generates a report
  • Helps you to see which signup methods and pages are the most effective on your site

6. SendinBlue Now Brevo

It is one of the smartest and most intuitive plugins that consists of a variety of marketing and sales tools.

Features

  • It helps you to either start from scratch or use a template to create your message
  • Customize the digital marketing content to fit your brand. After that, choose your recipient and send your message when it’s convenient for you
  • It helps you plan ahead of time and send emails to smaller sections of your subscribers
  • It facilitates you to choose parameters based on gender, geography, purchase history, and other factors. Then, send personalized emails to the people you wish to contact
  • Custom subscription forms may be built and displayed in posts, pages, and sidebars
  • The dashboard provides real-time data and insights about the performance and deliverability of emails
13 Best WordPress Email Marketing Plugins 26
13 Best WordPress Email Marketing Plugins 48

7. Mailster

Mailster is a famous WordPress email marketing plugin used by thousands of people. It facilitates an effective promotion of your website through newsletters and email.

Features

  • Drag and drop builder helps in creating mobile-ready campaigns
  • Very polite and helpful customer service
  • Self-contained WordPress plugin to manage everything from the dashboard
  • Facilitates mobile and retina-ready designs
  • Campaign builder that is simple to use and drag and drop
  • Simple to use and interact with other WordPress plugins.
  • Advanced analytics are of great use
  • Contains an autoresponder that can be controlled by you

8. OptinMonster

OptinMonster is well-known for its amazing services and lets you choose from a wide range of programs. It is integrated with the top website platforms and contact form plugins, so it will meet all of your demands after you try it out.

Features

  • Lead generation software increases the subscribers and email lists
  • Facilitates with over 65 ready-made templates to choose from
  • Contains a robust targeting and segmentation engine
  • A straightforward drag-and-drop builder
  • Advanced and actionable analytics is an option.
  • With ease, integrate with various websites and eCommerce platforms

9. Ninja Kick

Ninja Kick is a premium list-building WordPress email marketing plugin for your website.

Features

  • An opt-in form in a non-obtrusive pop-up attracts visitors to your site.
  • This plugin is one of the best out there for taking care of all of your email marketing needs because it is compatible and easy to use.
  • Layouts that are both responsive and appealing
  • Google tracking incorporated
  • Supports popular email marketing services like MailChimp, Constant Contact, FreshMail, MailPoet, and others.
  • Choose from a variety of pre-made form layouts
  • Responsive and mobile-friendly designs
  • Inbuilt advanced floating buttons

10. WP Subscribe

It’s a WordPress subscription plugin that you may customize and link to your subscription service. Running a successful blog necessitates having an email subscriber list.

Features

  • Works with popular email marketing platforms like Aweber, Mailchimp, GetResponse, and others.
  • Allows you to modify the forms and popups with an endless number of colors to match your theme and brand style.
  • Integration with all of the top SEO plugins for increased visitor exposure and more subscriber acquisition.
  • Includes a built-in widget for displaying your subscription form in the sidebar.
  • Allows you to choose from a variety of animation effects for the popup.
  • There’s a disable option if you don’t want the popup or subscription box to appear on certain pages or articles.
  • Provides a popup preview option for testing your popup before making it live.

11. Convert Pro

Because it’s one of Astra’s products, this plugin comes packaged with the theme. It has a lot of features that can help you turn your website visitors into leads, customers, and subscribers.

Features

  • The simple editor lets you create stunning popups and opt-in forms.
  • Simple drag-and-drop helps you customize it to fit your brand and design
  • Allows you to use exit-intent technologies to keep leaving visitors on your site and get their attention
  • A/B test functionality to develop and test different design variations
  • Helps you analyze designs in detail and select the best ones for customers

12. MailOptin

MailOptin is a WordPress popup and form builder plugin that allows you to create forms such as user registration and subscriptions.

Features

  • Popups can be used to add forms, customized messaging, and call-to-actions to your website.
  • Provides sidebar widgets, notification bars, and various other advanced features
  • Simplifies the process of sending email newsletters
  • Automated emails can be sent to all of your registered users or a specified group of people
  • Allows you to plan out your email campaigns ahead of time
  • Contains beautiful and responsive email templates for your newsletters
  • Has built-in analytics to help you make better decisions and improvements based on the data you collect.

13. Icegram

Icegram offers Email Subscribers and newsletters, a WordPress plugin for email marketing that is both simple and successful. As a fully-featured plugin, it meets the needs of everyone, whether you are a blogger, website owner, marketer, or developer.

Features

  • Facilitates with the option of sending welcome emails to new subscribers
  • Send out automatic notifications to subscribers when new posts are published
  • Additionally, an HTML editor can be used to create visually appealing broadcasts
  • opportunity to transmit well-designed broadcasts to your subscribers
  • Displays or sends 12 different sorts of messages
  • Almost 120+ ready-to-use campaign templates included, including subscription forms, special offers, and more
  • Keep the subscription box wherever on your site to gather leads easily
  • The administrator can also receive email notifications regarding new user signups
  • Allows you to give/restrict access to your subscribers for specific jobs using the access control feature

Conclusion

Email marketing is quite helpful to generate awareness about your brand at a faster pace. With the help of various WordPress plugins used for this purpose, you can accomplish your business goals.

Another tool that is not listed and is probably the most widely used is Grammarly.

And some other tools that may interest you. These are affiliate links some I use, some I don’t, so before using, please investigate thoroughly SemRushInvideoSquirly Products like Squirly SEOGravity FormsWpformsOptinMonsterBuy Website TrafficAI-powered MarketingPress Release Distribution Made EasyTrack and Protect your Online Marketing, #1 Press Release Distribution ServiceEmail lists and Distribution TechPlaceit Envato, Monster Insights, SmashBallon, WPwebHost, Rytr, Canva, QuillBot, Shortly AI, Market Muse, Content Studio, Social Pilot, Strinkingly, CircleBoom, TailWind, Hotjar, The Hoth, Linkilo, CleanMail, HexoWatch, NetPeak, SerpStat, SiteChecker, SproutSocial, WeVideo, Social Dog, EzMob, Sign Now, Tidio, WP Data Tables, Copymatic, HeyGen, Synthesia, Fliki, ElevenLabs, ADcopy, Beehiiv, EduBirdie

Author’s Bio

Pearl Holland composes exceptionally well-crafted pieces of content. She is an exemplary essay writer for hire to assist various social campaigns with her thought-provoking content. Her passion for writing can be seen through the masterpieces she creates.

Continue Reading

Random Search Terms

Title

Recent Posts: Fully Net Worth . com

Polo G Net Worth: 5 Interesting Facts About The Rapper

Polo G Net Worth: 5 Interesting Facts About The Rapper

Taurus Bartlett, who is best known by his stage name as Polo G is a young American rapper from Chicago, Illinois. Here are some facts about Polo G: 1. He is only 20 years old Bartlett was born on January 6, 1999, in Chicago, Illinois. His parents raised him alongside three of his other siblings […]

Lil Huddy Net Worth: How Rich is the Tik Tok Superstar Actually?

Lil Huddy Net Worth: How Rich is the Tik Tok Superstar Actually?

Chase Hudson, who is better known as Lil Huddy, is an American social media personality who is very popular on the musical platform called TikTok where he has amassed a massive following of over 5.2 million followers along with more than 300 million hearts. As of 2019, Lil Huddy net worth is estimated to be […]

Cynthia Frelund Net Worth: How Rich is Cynthia Frelund Actually?

Cynthia Frelund Net Worth: How Rich is Cynthia Frelund Actually?

Cynthia Frelund is Data Analyst Expert for the NFL Media Network where she focuses on breaking down all the numbers on the show Numbers Game. Moreover, from the perspective of the fans, she is a key influencer in their fantasy football predictions. As of 2019, Cynthia Frelund net worth is estimated to be $1 million. […]

Ron Rivera Net Worth: How Rich is the former Panthers Coach?

Ron Rivera Net Worth: How Rich is the former Panthers Coach?

Ron Rivera is a retired football player and a former coach who managed Carolina Panthers in the National Football League. As of 2019, Ron Rivera net worth is estimated to be $5 million. Rivera was born on January 7, 1962, in Fort Ord, California. His father Eugenio Rivera was a military man. Due to his […]

Trending