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Your PreLaunch eCommerce Checklist Not to Miss

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Your PreLaunch eCommerce Checklist Not to Miss 7

Launching an eCommerce store takes way more than just having a website. It encapsulates a thorough consideration of various key elements before the launch of your website. Failing to do so cost you sales, revenues, and customer trust. 

In this post, we are going to share your essential website prelaunch checklist, you wouldn’t want to miss out on. So, without further ado, let’s get started. 

  1. Pay attention to the design of category or listing pages

Help your customers easily find the products they are looking for. A coherent eCommerce website with well-designed pages doesn’t go amiss. 

Properly designed category pages optimized for SEO allows your customers to find the product of their choice. It also speeds up the checkout process which is a critical element ensuring higher customer satisfaction. 

Designing listing pages requires you to have the following key elements: 

  • Include a quick product view. 
  • Facilitate internal linking between categories and subcategories. 
  • Show stock availability. 
  • Have filtering and sorting options in place. 
  • Display best-sellers and customer reviews for social proof. 
  1. Make sure you have an effective shopping cart page 

Another vital element on your eCommerce launch checklist is an efficacious shopping cart page. The shopping cart is an extremely important place in your eCommerce store. 

So, how do we go about creating an engaging shopping cart page? Let’s get you started by sharing these key pointers. 

  • Avoid having any hidden costs, taxes, and shipping costs. 
  • Have an attention-grabbing ‘call to action’ for clear navigation. 
  • Display product details such as the product name, size, color, pricing, and quantity for an enjoyable shopping experience. 
  • Allow customers to add/remove products and change color, size, and quantity with sheer ease. 
  1. A well-designed and conversion-oriented checkout page

Let’s face it! The checkout page is the place where cart abandonment happens the most. 

As a far-sighted business, you must ensure that the checkout process is smooth for your customers. 

There are countless eCommerce stores in the digital scape and cart abandonment is a sore point for the majority of them and clearly due to the lack of a well-designed checkout page. 

  • Have a progress bar page right from the beginning to help customers know how many steps are left to complete the buying process. 
  • Have a live chat option to provide timely support to your customers. 
  • Refrain from adding unnecessary steps and combine multiple steps if needed as it will help expedite the whole process. 
  • Have ‘checkout as a guest’ option in place. 
  1.  SEO is important 

Your eCommerce store needs to have a robust SEO strategy in place to drive conversions. It is a myth that SEO is dead and numbers vouch for the fact. 

More than 37.5 percent of eCommerce traffic comes from search engines and if you do not invest in SEO with a well-chalked-out plan, you are surely missing potential possibilities. You will be left far behind in the competition. So, here is a quick SEO cheatsheet for you. 

  • Create and submit a sitemap. 
  • Leverage schema markup to increase the click-through rate. 
  • Make sure your target keywords are included in the product descriptions and categories. 
  • Make optimum use of keywords in meta titles, descriptions, and tags. 
  • Optimize your eCommerce website for speed. 
  • Focus on creating high-quality and SEO-rich content. 
  • Get rid of duplicate content. 
  1. Harness 3rd party apps and plugins on your eCommerce store 

There are numerous useful 3rd party apps out there in the WooCommerce space and you can use them to your advantage for better customer experience and conversion rates. 

It is no exaggeration that your eCommerce launch checklist is incomplete without considering to use 3rd party apps and plugins. Some of the apps/plugins you may want to use are mentioned below – 

  • Site optimization. 
  • Apps/plugins for products and inventory management. 
  • Apps/plugins for marketing and promotion. 
  • Apps/plugins for better sales and conversion. 

Speaking of the best WordPress plugins, we would like to share two of the most trusted plugins out there in the market. The first one on the list is a WooCommerce category plugin named: 

  • Product Categories Designs for WooCommerce 
Your PreLaunch eCommerce Checklist Not to Miss 8

The plugin is loaded with 2 wonderful layouts and 10 marvelous designs for WooCommerce categories. It offers a categories grid and carousel view. 

The best of this plugin is its seamless integration with all popular page builders including DIVI, WPBakery, VC Composer, Beaver, and Elementor to name a few. 

More features: 

  • Change post order
  • Display category title and description
  • 2 shortcodes
  • Include or exclude specific categories

Another plugin on the list is a great plugin for product sliders in WooCommerce called

  • Woo Product Slider and Carousel with Category
Your PreLaunch eCommerce Checklist Not to Miss 9

Woo Product Slider and Carousel with Category is a renowned plugin that is equipped with more than 50 predesigned templates and 8 layouts. You can put several sliders on display including best-rated products, best selling products, featured products, etc. 

More features: 

  • Show product rating 
  • Display sales
  • Custom CSS editor
  • Fully responsive 
  • Multi-lingual support
  • Easy integration with famous page builders
  1. Use email marketing to your advantage

Prudent eCommerce businesses use email marketing quite deftly to their advantage and you must also include it in your WordPress website checklist. There are different types of marketing emails you should use such as – 

  • Welcome or thank you emails. 
  • Survey emails.
  • Cart abandonment emails. 
  • Order confirmation emails. 
  • Promotional offers and festive discounts. 
  1. Setting up analytics 

This is a no-brainer, to be honest. No eCommerce business can be imagined without analytics. Make sure you have set up Google and Facebook analytics without missing any key steps. 

Also, verifying checkout tracking is important for your eCommerce store. Set up a Google search console and verify your site.  

  1. Download backup of your site 

This is one of the most crucial steps you should always bear in mind. You shouldn’t take for granted even a small change you made, because you don’t want to be in a situation when you cannot revert the changes. Also, use the services of a reputed hosting provider as it always helps you a big time. Make it a point to download the backup of your staging as well as the production site. 

  1. Run a mock order test 

Perform a mock order test before you launch your website. It should include auditing the whole checkout process of the cart and order confirmation. It goes without saying that you should include all the possible steps your customers would take in a real case scenario. Add a product and increase/decrease the quantity to make sure it is working. Add products to the cart and remove them apart from applying coupon codes. 

Here it is also important to see how the product page appears when a product is out of stock. Make a test purchase by checking out the cart, of course besides checking the payment options on there. Once the mock purchase has been made, head back to the My Account section. 

  1.  Migrate your website files and DB from staging server to production 

You must be working on a staging server and now it is time to move your website files and database to the actual production server. Again, before you do this, you must take a comprehensive backup. 

  1.  Enable search engine visibility 

Enabling search engine visibility is of utmost importance if you want to be discoverable on search engines. To do this, go to your WordPress dashboard, look for settings and click ‘reading’. 

Now look for ‘Search Engine Visibility’ and uncheck the box that reads ‘Discourage search engines from indexing the site’. 

Publish changes and you are good to go. 

  1.  Install SSL certificate 

Installing an SSL certificate is quite crucial if you do not want to face issues later on. It isn’t as complicated as it might appear at first. Install the certificate and activate it and once it is done, you will be able to see a padlock on the address bar. 

Your hosting provider should be able to help you with this as well, so if you do not know how to go about it, do not fret. 

  1.   Submit your sitemap

Submitting your sitemap to search engines allows them to index your website; however, it should be done only after you are set up 301 redirects correctly. 

Submitting your sitemap is fairly an easy process and by following just a handful of steps on Google Console you should be done. 

Simply log in to your search console or create if you don’t have one already. Look for sitemaps and click on them. Submit your new sitemap and if you are using an SEO plugin such as Yoast SEO, then the link will show something like this- /sitemap_index.xml

Hit ‘Save’ and that’s it. 

 Conclusion: 

Only a future-ready eCommerce business can survive in the cut-throat competition of the contemporary eCommerce market. We have tried to make the WordPress website checklist as comprehensive as possible. If you keep the abovementioned pointers in mind, you will see boosted sales and Increased profits. 

Author Bio: 
Amisha Parmar is a content writer and SEO marketing manager at Essential Plugin, which sells a WordPress Plugin Bundle that includes front-end utility plugins. Expert Inbound Marketing Tools, Templates, and Security are required for the overall development of a WordPress website.

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Guest Post

Best Photo Editing Apps in Digital Marketing For E-commerce.

The article highlights the significance of quality photo editing for successful e-commerce, improving consumer engagement and driving sales. The author mentions various crucial editing techniques such as clipping path service, retouching and background removal. He reviews eight photo editing apps useful for e-commerce, including Photoshop Express, Pixlr, Crello, Canva, VSCO, Adobe Lightroom, and BeFunky discussing their features, pros, and cons.

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Best Photo Editing Apps in Digital Marketing For E-commerce. 12

The best photo editing apps can turn an excellent photo into a piece of glorious art. Here’s my list of the 8 best photo editing apps for e-commerce.

When you’re an eCommerce company – whether you’re just starting or have been around for years – there’s nothing more vital than building your relationships with consumers. After all, they’re the lifeblood of your brand.

You may also like to read the 18 Photo Editing apps to try in 2024.

Do you edit every photo you use for digital marketing? Even if you snap photographs of the highest possible quality, you’ll still need to edit them to improve their overall appeal. However, if you don’t already, this is the perfect beginning moment. When used correctly, clipping path service with image editing software may help you generate photographs for your internet marketing that are more realistic.

Why Do You Need to Edit Your Photos?

More commerce is generated by photographs that have been edited. For instance, if you own a fashion company, you may increase your customer base by using eye-catching photographs to promote your products. E-commerce companies can submit appealing product photographs to their websites with the help of the best photo editing software for selling, which drives up sales and income. Additionally, you will need to modify your images for the following:

Photo Retouch

Best Photo Editing Apps in Digital Marketing For E-commerce. 13

The photographic industries of fashion, weddings, modeling, and product photography often use picture retouching. It makes the images look flawless by removing imperfections like pimples, spots, or blemishes. When a photograph is retouched, the photographer or marketer might enhance the model’s natural attractiveness to make them more appealing to potential customers. The use of digital cosmetics to improve the color and tone of the skin is one aspect of photo retouching and unwanted object detection for image background removal services. Retouching photos to make a model look appealing may require bleaching the model’s hair or eyebrows to change their natural color, clearing up their face, and whitening the model’s teeth, even making the model look slimmer and younger.

Background removal

Best Photo Editing Apps in Digital Marketing For E-commerce. 14

You should crop out any extraneous elements, such as people or objects, in the background of a photograph to draw greater attention to the image’s primary focus. You can keep the backdrop white, or you may select a different environment entirely. For example, most product photographs on e-commerce websites are devoid of backgrounds to make the images more attractive and reduce the amount of attention drawn away from the objects themselves. Removing the background is also known as the clipping path service. An illustration of this procedure is as follows:

No customers imply no profit, which eventually means no business for you. Improving this relationship requires effort, persistence, and a terrific marketing game.

Unfortunately, the former two are under your control; however, we can aid with the latter. Our suggestion? Start by downloading the correct picture editing applications.

These will offer you the polished, professional edge your audience will enjoy. Need a little advice here? Don’t worry. Here are seven of the most outstanding applications you can acquire for yourself today.

Photoshop Express

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Adobe Photoshop is most likely the world’s most renowned, influential, and well-known picture editing software. The disadvantage is that it is expensive and not the most intuitive thing ever. Here, Photoshop Express comes into play. Unlike its larger sibling, Express is user-friendly, straightforward, free, and paid!

It’s one of the most fantastic picture editing applications on the market, according to industry experts, and after using it for yourself, it’s simple to understand why. Best Features Photoshop Express may not have the same depth as the original, but it still has several valuable functions. Light and color balance adjustment, frame choices, word tools/text addition, and a variety of transformation tools are all available and operate with relative ease. There are also many excellent cropping choices, including presets for all major social media networks, making uploading faster than before.

Pros:

Offers a free alternative

Simple to use

Numerous presets for picture effects and cropping.

Text layering is simple and beautiful.

You can quickly get an image masking service by using this app.

Cons:

Can improve the retouching

More robust features require a membership.

Pixlr

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Pixlr is a picture editing software that influencers and eCommerce companies can use fast and while on the road. It is in the same category as Photoshop Express, which is another name for that program.

Also very similar to Express, it offers a great deal of versatility and a respectable degree of complexity for a mobile solution, but it does so without being overly complicated for people who have never edited anything.

They are very similar, but like everything else, different people will have different tastes. Get the latest version and find out what yours is by downloading it today.

Best Features

Pixlr includes all of the essential tools you want to create a great advertisement, post on social media, or anything similar. The application places a significant emphasis on effects, tweaks, filters, general retouching, and the inclusion of text, all of which perform admirably for the most part.

Its UI, as well as its quick fixes and tweaks, are both strong points. You only need to make a few taps before you’re all set to post. Straightforward and highly effective

Pros:

The user interface is intuitive and easy for amateurs and seasoned pros; free and paid choices are available. Pre-made filters are excellent. The quality of photographs available for free use is surprisingly high. This app is beneficial for photo cut-out services and other services.

Cons:

The number of available templates does not quite meet expectations—more Buggier than some other options available.

Crello

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You’ve been shortchanged if you haven’t been exposed to Crello until now. Crello is not just another picture editing software; it is an all-in-one content production platform for businesses with many valuable features.

The app stands apart in a crowded industry partly because it is a SaaS software, which makes it compatible with a wide variety of hardware.

It should be no surprise that thousands of users and eCommerce companies have come to vouch for it, given its fantastic design tools, unusual and animated alternatives, and devoted development staff.

Best Features

Crello has received overwhelmingly positive feedback as a result of the numerous animation capabilities and template options that it provides. The first of these is outstanding in its quality.

There is a template for everything, and all of them seem professional and beautifully done, providing more room for customization so that consistent branding can be achieved. What about the animated sequences?

They are arguably the feature that receives the most accolades since they are enjoyable, inventive, and not overly complex to figure out.

Pros:

Animation and video features of the highest caliber.Lots of great, editable templates to choose from. Regular revisions are made to the content. Both the layouts and the stock pictures are of excellent quality.

Cons:

The search feature might need some improvement. Not as friendly to users as some of our rival products. There have been reports of problems with the upload area from a few users.

Canva

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Canvas popularity has skyrocketed in recent years, and the primary reason for this is because it is so straightforward to use.

The app is easy to use and doesn’t take much time to learn, making it great for eCommerce firms that want to concentrate on selling their goods or providing their services rather than mastering the intricacies of a piece of editing software.

Canva, much like other applications of its like, is offered in both a free and a paid edition. As a result, it has everything from frames to filters, effects, and text, among other things, and it does so without an overly confusing user interface.

Best Features

The fact that Canva is both a picture editing software and a comprehensive graphic design tool is represented throughout the entirety of the program itself.

Its picture modification tab does its job, and it does it well. It has all of the typical brightness, contrast, and saturation sliders and options that change blur, x-process, and a few other things.

Canvas app connectivity and built-in stock pictures, both excellent quality and diverse, are the show’s real stars. There is a good chance that the first of them has all you require, but if not?

Pexels, Pixabay, YouTube, and even GIPHY are readily available through the app interface to meet any of your requirements for the inclusion of material.

Pros:

Easy to use for everyone, regardless of prior knowledge, the front selection is very efficient in terms of cost. A substantial amount of included stock photographs

Cons:

Templates aren’t as spectacular as in other apps. The free version may have some functional restrictions.

VSCO

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The VSCO girl fad may be the first thing that springs to mind when you think of the app, but the app certainly deserves to be remembered for more than just one trend alone.

VSCO is a photographic application and a sharing platform that operates on a “creator-first” premise. As a result, the application is somewhat decent. It emphasizes creativity and simplicity, concentrating on making little corrections and modifications to produce the best-looking photographs possible without making them appear excessively manipulated. The editing solution is not entirely on par with programs such as Photoshop Crello, and others, but it has polished the fundamentals while maintaining a high level of aesthetic appeal.

Best Features

As said before, the VSCO app is not designed for the kind of dramatic alterations and content production that some of the others on the market are. Instead, the focus should be on the little particulars. If you can get those correct, the shot will turn out beautifully. Fortunately, the app has various options that can be utilized to assist in completing this task. However, X-skew and Y-skew are two of the most useful since they enable you to essentially extend the photo along each of its respective axes, modifying the angle at which the shot is seen. The camera controls are also quite convenient, and they will help you take superior photographs of your products, advertisements, or anything else you want to picture.

Pros:

Even when they aren’t highly stylized, filters nonetheless have a significant impact and enable angle adjustments without the need for annoyance. In addition, they have advanced camera controls. The photo editing game is completely transformed with the addition of angle adjustment.

Cons:

A solution that is a bit too easy to use as an all-in-one package for eCommerce and other types of enterprises. The premium version is required for the majority of filters. Other forms of commercial software make more sense from a monetary standpoint.

Adobe Lightroom

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Are you unfamiliar with this entry on the list? BeFunky is an all-encompassing editor, and graphic design solution developed to make it easier to create marketing campaigns.

Please pay attention to companies that sell their products online! The fonts, frames, and filters are given the prominence they deserve, and even in the free edition, there are many options to choose from. In addition, cropping, color, temporary adjustments, and overlays have not been neglected, which contributes to an editor in which you can have faith. Finally, because there are no advertisements, no watermarks, or other pointless distractions, you are free to focus entirely on what you do best without being interrupted.

Best Features

The user interface of BeFunky is, as was to be anticipated, straightforward and not excessively cluttered or complicated. This makes it possible for virtually anyone to take it up and utilize it to its maximum capacity without too much struggle. The software’s drag-and-drop editing, themed effects, and templates are the show’s real stars; the app’s user-friendliness is merely a bonus. An integrated stock photo choice from Pixabay, Pexels, or Unsplash is the icing on the cake for a photo editing program capable of various tasks.

Pros:

Option for superior service that is both free and affordable includes collaborations with several image-sharing websites. The navigation is a breeze.

Cons:

No layers or blend modes, Limited editing options, and Minimal graphic design elements like adding text elements 

This Guest Post has been provided by Robert Lewis

Best Photo Editing Apps in Digital Marketing For E-commerce. 21
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Write For Us – Guest Post

WPCult is a WordPress blog that accepts guest posts given they align with the mentioned guidelines. The post should be original, of at least 1000-1500 words, interesting, informative, and should contain one link in content and one author link. There should also be multimedia content for every 250-500 words. Prior approval, these articles will become WPCult’s property. Additionally, guest bloggers can also write for other websites like California Literary Review, W3i, Magnafi, Fully Net Worth, Flaxseed Oil Benefits, and Iquotatious.

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WPCult is a WordPress blog and I accept guest posts on this blog as long as the terms and conditions are followed. Rules listed below please read them carefully before sending an article also for anyone who wants to Write For Us on a regular basis click this link Write For Us.

Write For Us - Guest Post 32

Writers, Publishers, journalists, Guest Posters, Reviewers, and Influencers. 

This is the place for you to submit your articles/news/books/reviews. – Here are the rules to be posted. Your article/guest post must be 100% Unique. It can not be copied nor can it be posted somewhere else. It must pass COPYSCAPE, All posts/articles/news stories and reviews, guides, etc.. must have a minimum of 1000 words (NOT INCLUDING TITLE AND BIO), but we prefer articles to be at least 1500 words long and we have many posts that go over 10,000 words. you must add some form of multimedia to bring the content to life so you must add a picture, infographics, or video for every 250-500 words. We allow a max of 2 links,(1 in article and 1 in BIO you must send your bio) UNLESS THEY ARE REFERENCE SITES LIKE WIKIPEDIA, FORBES, FOX, BBC, E-Entertainment, MSN, USA TODAY, or any other reputable source otherwise we will delete those links.

  1. The content of the article must be related to  Themes, Plugins, WordPress Programing, Designs, WordPress Marketing, How-To Guides for WordPress, How To Make Money from Blogging, How To Get Traffic to Blogs, Apps for WordPress, Mobile, Internet Security, Computer Security, Mobile Security, Blogging, Social Media, Technology, Software, Photography, Gadgets, Internet, Marketing, Link Building, SEO, Affiliate Marketing, Funnels, Longtail, Everything Videos, How to Make Videos, Video Tips and Tricks, Hosting, Design, Apps, WhiteHat, BlackHat, GreyHat, Stats, Research, Programming, CSS, MYSQL, C++, PERL, HTML, PHP, Java, Anything Tech, Tricks, Hacks, Tips, Tutorials, Computers, and network security.
  2. Your article must be at least 1000 words. preferably 1500+ words your article should be well researched and not the same old stuff posted everywhere else that has just been spun I want new relevant interesting articles ones people will want to read and bookmark and maybe link back to not an article that will not interest anyone or bore them to death because it is common knowledge that most newbies already know basically I require QUALITY, UNIQUE, INTERESTING, INFORMATIVE articles with a max of 2 links to your site or sites at the bottom of the article another thing most people forget or just don’t read the rules 😉 if you can handle that I would love to see your post and maybe may more to come in the future as I have 100’s of site
  3. The article has to be original and not been posted elsewhere before. When we review the posts received by guest writers, we run some background checks to see if the post is unique. you are not allowed to republish the article on any other blog or website.
  4. It is highly advisable not to submit a list type of article unless it creates value. (such as Top 100 WordPress themes free and premium with reviews of each etc.)
  5. Articles submitted and approved by me will belong to WP Cult. If your submission is rejected, you are free to use it elsewhere if not it becomes the property of WPCult.com.
  6. You can include one link in the content unless the content requires more but if so they must be for authority sites like wordpress.org, Wikipedia, ahref, semrush, etc…  and one link at the Author’s Byline of your guest post with your keywords in anchor text.
  7. If after a few posts you would like to become a regular Guest Blogger/Writer on WPCult feel free to contact us on the contact form asking for an account and sending us the links to at least three o more of your articles we have posted already, along with your registered username and email.
  8. To submit your guest post, just submit it to wpcult  @   wpcult . com without spaces in a form of Microsoft Word document format.
  9. I will try to respond to the guest post submission daily but if I did not reply to you instantly, kindly give me around 1-30 days for me to respond- depending on the backlog.
  10. In this case, if the guest post is rejected, you will get an answer from me on the reason why it is rejected.
  11. If you are unclear on any of the terms and conditions above, just contact me over here.
  12. Images and Videos are always a plus but you should have the right to use them or they should be your own. , Please include all the images used in the post as separate attachments. We host all images on our cache servers, and will not link to images that are hosted elsewhere.  Videos must be hosted from a reputable site like Youtube if not sent to us we will host them or upload them to one of our Video Sharing accounts.
  13. If you want free advertisements, you will not get them posted as an article here. We do sometimes provide independent reviews of products or services for a fee. If you want such a service please contact us.
  14. Please send in Post Description. Keywords you would like us to add to the post.  AND TO MAKE THE MOST ADVANTAGE OF YOUR POST ALWAYS STICK AROUND TO ANSWER COMMENTS.  The more post you post the more followers you will receive from the site.
  15. If you believe we should add another category for your articles CONTACT US and we will definitely think about your request.
  16. We run about 30 Blogs in Different Categories so if you write mostly for other categories let us know if we have a site that fits your Niche and you follow the rules we would be more than happy to add your articles to other sites in our Network

Write For Us - Guest Post 33

The benefits of a guest post.

Backlinks:- You will get quality and relevant backlinks for your blog. The links will never expire, the links will never lose their value, and the links will always be there in your submitted post.

Traffic:- If you create quality articles our readers and those that come from search engines and other sites will also see your links and obviously like what you have written want to check out your site.

Exposure:- This one is self-explanatory.

Not Allowed.

  • Duplicate Content
  • Illegal Content
  • Self Promoted Posts/Articles
  • Affiliate Links in Articles
  • Paid or Sponsored Articles/Links
  • Too Short and Unprofessionally written
  • Fake Author Info Or Fake Name
  • Link to Bad Sites/ Banned sites/ Adult Sites/ Warez Sites OR Blogs
  • NSFW Images or Links (Not Safe For Work)
  • Copyrighted Images, Icons, Banners, or Logos in Post

We may decline to use your post because of its quality, the relevance of your topic, because we have more posts than we can use, or because we’ve published a number of posts on the topic recently.

We may also decline to use your post if it covers information we’ve already covered on the site. We’re really looking for guest posts that present new ideas, fresh perspectives, and innovative approaches. We like to present readers with ideas and information that we haven’t seen elsewhere online.

In short, before you send us your submission, please make sure it:

  1. conveys quality, practical advice presented with ProBlogger readers in mind
  2. is able to be used exclusively at WPCult
  3. includes all the information—links, link text, photos, videos, etc.—you want the published version of your post to include
  4. infringes no copyright laws
  5. includes a headline, body text, and your byline.

It’d be great if you could also follow these points in preparing your post for us.

  • Font: please do not use bold font in your post’s prose.
  • Subheadings: wrap any subheadings in your post in <h2> tags, or simply bold them so they stand out.
  • Links: if you want to mark up a link and link text using HTML, by all means, do so. Otherwise, include the URL in brackets within the prose, immediately after the text you’d like to use as the link text. We don’t publish affiliate links in guest posts; please do not include them.

We also accept guest posts for the following websites as well.

California Literary Review – Movies, Television, Fashion, Politics, Video Games, Apps, Novels, Poetry, Music, etc.

W3i – Tech, Hosting, apps Reviews Etc.

Magnafi – Yoga, Health, Fitness, etc.

Fully Net Worth – Influencers, Celebrities, Athletes, Businesses, Rappers, information about them.

Flaxseed Oil Benefits – Health site information about different health products.

Iquotatious – Quotes and sayings of every type.

you can express your interest to the email above for any and all of these sites if there is a category you feel would complement one of the sites above please feel to ask and if we agree we will happily add the category to the respective site for your FREE GUEST POSTING.

  1. To submit your guest post, just submit it to wpcult  @   wpcult . com without spaces in a form of Microsoft Word document format.

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Guest Post

How to setup WooCommerce User Roles

WordPress and WooCommerce use user roles to regulate capabilities across a site. Roles include Super Administrator, Administrator, Contributor, Subscriber, Editor, Author, Customer, and Shop Manager, each with specific access and management capabilities. WooCommerce’s ‘Shop Manager’ and ‘Customer’ roles allow users to access important backend processes and view orders respectively, without full admin rights. Assigning and changing roles are Administrator privileges. Automation of role switching is possible using certain plugins, which can also notify users of role changes via email. User roles help maintain site integrity and optimize usage based on individual capabilities.

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WordPress defines user roles as the overall scope of user capabilities. In comparison, user permissions define the individual capabilities attributable to each role. WordPress uses the concept of roles to allow the site owner to control what its users can and cannot do on the site. 

Roles in WooCommerce are intended to control what your store admins and shoppers can access on your WordPress site. You can classify your customers using user roles in more advanced ways. It even allows certain users to view or buy specific products or offer special deals.

WordPress User Roles – What Are They?

Roles are groups of capabilities assigned to users. Users can be assigned roles in WordPress according to what jobs they need to perform, either site-related or administrative tasks.

In WordPress, you may want to define users differently depending on the level of access they should have. For example, users can create and manage profiles on your site and read your pages and posts.

Several user roles in WordPress help you manage access to your site by different users. WordPress, by default, offers the following functions:

  1. Super Administrator: A role capable of handling a WordPress user’s responsibilities, including network administrative features.
  2. Administrator: This user role grants the user full administration capabilities, administrative privilege
  3. Contributor: A role able to add content to a post but will not be allowed to publish it.
  4. Subscriber: This role can only access the site’s front end and manage their profiles.
  5. Editor: All content on your site can be published/edited by this role, even by other users
  6. Author: A role able to manage their posts and publish them.

WooCommerce User Roles

WooCommerce automatically adds two additional roles when it’s installed on your WordPress site – Shop Manager and Customer. It also gives the WordPress Administrators role other capabilities to manage WooCommerce settings and view WooCommerce reports.

What are the capabilities of WordPress and WooCommerce user roles?

User roles are assigned to certain WordPress users and consist of allowable actions. Capability is the ability of a user to perform one particular activity. The following is a quick overview of the capabilities of user roles on WordPress and WooCommerce.

Super Admin Role

There is only one super admin role in WordPress multi-site networks that oversee all sites within a network. He has all the capabilities for managing a multi-site WordPress network.

Administrator Role

The administrator controls the WordPress site. He/she controls the site’s content, theme, plugins, updates, and backend code. Admin is also allowed to modify the details of other users, including passwords. By default, WordPress assigns the administrator role to the user who creates the website. An Administrator is usually assigned to each website, perhaps more in larger businesses.

Contributor Role

A contributor is a user who can post and edit the content on your website. Contributors cannot publish posts; an administrator or editor can publish their content for them. Furthermore, they cannot upload images or other files to their pieces or change any site settings. Contributors are best for content creators who need more advanced monitoring than authors. However, users with Contributor roles can’t upload files.

Subscriber Role

Subscribers are the least powerful of the default roles. This role has only read access to your site. They can create and edit their password-protected accounts but can’t create posts or edit existing content.

Editor Role

Those with the Editor role on your site can edit or delete any posts submitted by other site users. Editors can also manage comment sections, tags, and categories. However, editors are only responsible for your site’s content; they cannot make any changes to your site beyond that.

Author Role

It is entirely up to Authors to control their content, including the ability to create, publish, edit, and delete their posts. This role will not have access to other people’s posts. Aside from adding files to their content, authors can also edit comments left on their posts. 

Customer Role

Users who register using the checkout or sign-up options on your site are defined as customers. Essentially, this role is equivalent to Subscriber, but it lets shoppers view past/current orders.

Shop Manager Role

Users can use this role to access important backend WooCommerce processes without being full Administrators. However, they will not be able to install or manage plugins or access other essential Administrator functions.

How to Assign and Change User Role

Maybe you are wondering how you can assign a role to a user. Administrators are the ones who can change user roles. A new WordPress site is automatically assigned this responsibility. It is up to him to decide on the role to assign to new users.

All registered users on your site are assigned the Subscriber role or the Customer role by default. On the other hand, you may need to give them additional permissions if you register store administrators or content creators on your site.

To enable the customization of user roles, there are several plugins on WordPress and WooCommerce that will customize. For example, use the WooCommerce user roles plugin to enhance user role management.

Start by installing and activating the WooCommerce user roles plugin from WordPress.org. Now, here’s an overview of how it works.

Create Rules based on the conditions

With this plugin, you can automatically assign the user roles to new users and switch roles of existing users based on the conditions; when an individual purchases a specific product or orders a particular amount of products, they receive a role. This simplifies store administration.

You can create rules by simply Entering a new rule name and clicking on the Add New Rule button within Rules Settings.

How to setup WooCommerce User Roles 37
How to setup WooCommerce User Roles 60

Assign Roles to New Users 

You can easily assign roles to the new users with product and cart-related conditions. For example, you can classify them among customers, contributors, or a relevant user group. This will encourage new users to stay connected to the store. You can select the option of Gain the Role and then choose the role the user is gaining.

How to setup WooCommerce User Roles 38
How to setup WooCommerce User Roles 61

Automatically switch Roles to existing users. 

The plugin allows you to automate the task of switching users’ roles to reduce admin work. Based on the criteria, you can define the roles to change. For example, you can simply select the option of Switch the Role. Then From this Role field, set the role user is switching from and To this Role field, put the role user is switching.

How to setup WooCommerce User Roles 39
How to setup WooCommerce User Roles 62

Set criteria for assigning and switching roles

You need to set criteria for automating user role switching and gaining. Typically, roles are assigned based on four conditions: the type of product, the category, the order amount, or the total amount spent.

How to setup WooCommerce User Roles 40
How to setup WooCommerce User Roles 63

Set Duration for Rules and Roles

 Assign user roles or switch them by entering a starting and ending date to schedule rule implementations. After a specified number of days, role will also be reverted back once the set time expires.

How to setup WooCommerce User Roles 41
How to setup WooCommerce User Roles 64

Exclude user roles from rules

Roles can be assigned to or switched between specific users. Selected roles will be exempt from the rules.

How to setup WooCommerce User Roles 42
How to setup WooCommerce User Roles 65

User role-switch history

Users and admins can view role changes anytime with the WooCommerce role’s permission.

How to setup WooCommerce User Roles 43
How to setup WooCommerce User Roles 66

Email Alerts:

A notification email is sent to both the user and the admin whenever a user role changes.

How to setup WooCommerce User Roles 44
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Author Bio

Maryam Hayat is a professional digital marketer who is currently working for FMEAddons. Her passion is to help others use WordPress and WooCommerce in innovative ways. In addition, she likes to research and write about social media platforms, search engine optimization, and digital marketing trends.

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