Guest Post
13 Best WordPress Email Marketing Plugins
The article lists the 13 best WordPress email marketing plugins for 2022 – HubSpot, ConvertKit, Sumo, Newsletter, MailChimp, SendinBlue Now Brevo, Mailster, OptinMonster, Ninja Kick, WP Subscribe, Convert Pro, MailOptin, and Icegram. These plugins offer features such as drag-and-drop email design, personalized content, analytics, integration with eCommerce platforms, ready-made templates, and advanced targeting tools among others. The objective is to facilitate businesses in executing effective email marketing campaigns for growth and brand awareness.
Everything is done online or through digital media in this era of digitalization. When it comes to small and large organizations, marketing and advertising are now highly preferred. Because of its effective tactics, email marketing has grown in popularity.
It entails distributing commercial and promotional messages to your target audience. So, if you want to grow your business, you’ll need to build an email list with active subscribers.
13 Best WordPress Email Marketing Plugins for 2022
Have a look at the 13 best WordPress email marketing plugins for 2022:
1. HubSpot
It is a platform that offers a reliable email marketing tool full of advanced features. It is the perfect plugin to be used for professional email services.
Features
- Facilitates the creation of well-designed emails through drag-and-drop editor
- Email templates for goal-based marketing are available in the free version
- Allows personalizing content, CTAs, list memberships, attachments, etc.
- Performs optimization of various email campaigns through analytics
- The free version allows access to CRM and all sales tools for essential operations
- Suitable for any kind of business with great flexibility
- Easy to use and quite affordable
2. ConvertKit
Convertkit helps you capture more subscribers and transform them into leads. You can easily place the lead-capturing subscription on WordPress with the help of it.
Features
- Drag and drop designer embeds data field of your choice on the subscription form easily
- Allows creation of a customized newsletter in a few minutes
- Helps in tracking the rate of conversion on the homepage dashboard
- Integrations with various eCommerce platforms
- Allows sending newsletters initially to around 1000 subscribers
- Automated and user-friendly
- Offer great tools to help you execute tasks more efficiently
3. Sumo
It is one of the popular plugins that assist in converting one-time visitors to permanent subscribers through well-designed pop-ups and newsletters.
Features
- Subscription forms are pre-designed to be chosen easily
- ROI can be checked from every Email Subscribers and Sales
- Facilitates with a drag-and-drop Builder
- The Lite version is available for free, but the premium version costs $49 per month
- Highly responsive design and effective targeting tools
- Sumo List Builder helps in growing email lists quickly
- Easy to integrate, and subscription can be triggered anytime
4. Newsletter
It is a very easy plugin that gathers emails and sends newsletters without any lengthy setup. You do not need to panic about sending emails to different groups as it automates the process smoothly.
Features
- Contains a customizable widget or form to gather email addresses
- Helps you create newsletters through a responsive drag-and-drop technique
- Helps to configure plugins through a central status panel
- Messages for different audiences can be sent simultaneously by proper categorization
- Provides many premium extensions for enhanced functionality
- The most effective plugin for targeted email campaigns
- Allows for the segmentation of your choice with no complexity
- Automation options are limited
5. MailChimp
MailChimp comes with extensive features to assist you in writing quality content for newsletters. You get a chance to generate Mailchimp lists for almost 2000 subscribers.
Features
- Integrates nicely with key WordPress plugins
- Allows you to rapidly create attractive forms or integrate the plugin with an existing form
- Mailchimp’s user sync tool enables automated subscriber updates
- When a form is submitted, email alerts can be sent automatically
- Personalizes the email and sends it directly instead of using Mailchimp
- Each attempted sign-up generates a report
- Helps you to see which signup methods and pages are the most effective on your site
6. SendinBlue Now Brevo
It is one of the smartest and most intuitive plugins that consists of a variety of marketing and sales tools.
Features
- It helps you to either start from scratch or use a template to create your message
- Customize the digital marketing content to fit your brand. After that, choose your recipient and send your message when it’s convenient for you
- It helps you plan ahead of time and send emails to smaller sections of your subscribers
- It facilitates you to choose parameters based on gender, geography, purchase history, and other factors. Then, send personalized emails to the people you wish to contact
- Custom subscription forms may be built and displayed in posts, pages, and sidebars
- The dashboard provides real-time data and insights about the performance and deliverability of emails
7. Mailster
Mailster is a famous WordPress email marketing plugin used by thousands of people. It facilitates an effective promotion of your website through newsletters and email.
Features
- Drag and drop builder helps in creating mobile-ready campaigns
- Very polite and helpful customer service
- Self-contained WordPress plugin to manage everything from the dashboard
- Facilitates mobile and retina-ready designs
- Campaign builder that is simple to use and drag and drop
- Simple to use and interact with other WordPress plugins.
- Advanced analytics are of great use
- Contains an autoresponder that can be controlled by you
8. OptinMonster
OptinMonster is well-known for its amazing services and lets you choose from a wide range of programs. It is integrated with the top website platforms and contact form plugins, so it will meet all of your demands after you try it out.
Features
- Lead generation software increases the subscribers and email lists
- Facilitates with over 65 ready-made templates to choose from
- Contains a robust targeting and segmentation engine
- A straightforward drag-and-drop builder
- Advanced and actionable analytics is an option.
- With ease, integrate with various websites and eCommerce platforms
9. Ninja Kick
Ninja Kick is a premium list-building WordPress email marketing plugin for your website.
Features
- An opt-in form in a non-obtrusive pop-up attracts visitors to your site.
- This plugin is one of the best out there for taking care of all of your email marketing needs because it is compatible and easy to use.
- Layouts that are both responsive and appealing
- Google tracking incorporated
- Supports popular email marketing services like MailChimp, Constant Contact, FreshMail, MailPoet, and others.
- Choose from a variety of pre-made form layouts
- Responsive and mobile-friendly designs
- Inbuilt advanced floating buttons
10. WP Subscribe
It’s a WordPress subscription plugin that you may customize and link to your subscription service. Running a successful blog necessitates having an email subscriber list.
Features
- Works with popular email marketing platforms like Aweber, Mailchimp, GetResponse, and others.
- Allows you to modify the forms and popups with an endless number of colors to match your theme and brand style.
- Integration with all of the top SEO plugins for increased visitor exposure and more subscriber acquisition.
- Includes a built-in widget for displaying your subscription form in the sidebar.
- Allows you to choose from a variety of animation effects for the popup.
- There’s a disable option if you don’t want the popup or subscription box to appear on certain pages or articles.
- Provides a popup preview option for testing your popup before making it live.
11. Convert Pro
Because it’s one of Astra’s products, this plugin comes packaged with the theme. It has a lot of features that can help you turn your website visitors into leads, customers, and subscribers.
Features
- The simple editor lets you create stunning popups and opt-in forms.
- Simple drag-and-drop helps you customize it to fit your brand and design
- Allows you to use exit-intent technologies to keep leaving visitors on your site and get their attention
- A/B test functionality to develop and test different design variations
- Helps you analyze designs in detail and select the best ones for customers
12. MailOptin
MailOptin is a WordPress popup and form builder plugin that allows you to create forms such as user registration and subscriptions.
Features
- Popups can be used to add forms, customized messaging, and call-to-actions to your website.
- Provides sidebar widgets, notification bars, and various other advanced features
- Simplifies the process of sending email newsletters
- Automated emails can be sent to all of your registered users or a specified group of people
- Allows you to plan out your email campaigns ahead of time
- Contains beautiful and responsive email templates for your newsletters
- Has built-in analytics to help you make better decisions and improvements based on the data you collect.
13. Icegram
Icegram offers Email Subscribers and newsletters, a WordPress plugin for email marketing that is both simple and successful. As a fully-featured plugin, it meets the needs of everyone, whether you are a blogger, website owner, marketer, or developer.
Features
- Facilitates with the option of sending welcome emails to new subscribers
- Send out automatic notifications to subscribers when new posts are published
- Additionally, an HTML editor can be used to create visually appealing broadcasts
- opportunity to transmit well-designed broadcasts to your subscribers
- Displays or sends 12 different sorts of messages
- Almost 120+ ready-to-use campaign templates included, including subscription forms, special offers, and more
- Keep the subscription box wherever on your site to gather leads easily
- The administrator can also receive email notifications regarding new user signups
- Allows you to give/restrict access to your subscribers for specific jobs using the access control feature
Conclusion
Email marketing is quite helpful to generate awareness about your brand at a faster pace. With the help of various WordPress plugins used for this purpose, you can accomplish your business goals.
Another tool that is not listed and is probably the most widely used is Grammarly.
And some other tools that may interest you. These are affiliate links some I use, some I don’t, so before using, please investigate thoroughly SemRush, Invideo, Squirly Products like Squirly SEO, Gravity Forms, Wpforms, OptinMonster, Buy Website Traffic, AI-powered Marketing, Press Release Distribution Made Easy, Track and Protect your Online Marketing, #1 Press Release Distribution Service, Email lists and Distribution Tech, Placeit Envato, Monster Insights, SmashBallon, WPwebHost, Rytr, Canva, QuillBot, Shortly AI, Market Muse, Content Studio, Social Pilot, Strinkingly, CircleBoom, TailWind, Hotjar, The Hoth, Linkilo, CleanMail, HexoWatch, NetPeak, SerpStat, SiteChecker, SproutSocial, WeVideo, Social Dog, EzMob, Sign Now, Tidio, WP Data Tables, Copymatic, HeyGen, Synthesia, Fliki, ElevenLabs, ADcopy, Beehiiv, EduBirdie
Author’s Bio
Pearl Holland composes exceptionally well-crafted pieces of content. She is an exemplary essay writer for hire to assist various social campaigns with her thought-provoking content. Her passion for writing can be seen through the masterpieces she creates.
Pinterest is a social media website where users share their favorite images from around the web with their followers. Rather than using words to express themselves, Pinterest users use images and photographs instead. Like other forms of social media, Pinterest offers a unique opportunity for real estate agents looking to grow their businesses.
With so many people using Pinterest these days, there is an opportunity for real estate agents to get the word out about their business. By creating a Pinterest board and sharing high-quality images with your followers, you can drive traffic to your real estate website or blog while also increasing the awareness of your real estate business. Here are a few ways you can utilize Pinterest to help improve your business.
Show Off Your Listings
Since Pinterest is intended for people to share their favorite photos and images from around the Internet, it is the perfect website to show off your current real estate listings. You can pin your favorite listings to your board and share the details of these properties with your followers. When pinning images to your board, it is important that you remember to only share high-quality images. You do not want to share low-resolution pictures that do not show the details of your listing.
Also, when posting images of your current properties, include enough images so you can give your followers a virtual tour of each property. This will give anyone viewing your images a better feel for the property and all of the amenities it includes.
Gain Traffic for your Website
One reason why real estate agents like using Pinterest is that it allows them to gain traffic for their website or blog. Ultimately, when you post an image to your Pinterest board, you will want to attract visitors to your website or blog. Each image that you post will link back to your website, allowing someone viewing your image to click the picture and be taken directly to your website.
This increase in traffic can help you spread the word about your real estate business and attract loyal readers of your blog. Whenever you post an image on your website or real estate blog, you can also pin it to your Pinterest board. This will allow you to gain valuable backlinks for your website as well as direct traffic from Pinterest itself. When you share high-quality images with your followers, they will re-pin it to their board, further increasing the amount of traffic your images create for your website.
Make your Photos Easy to Pin
When writing blog posts or placing images on your website, you want to make the images as easy as possible for someone to pin to their Pinterest board. Including a link on the image that someone can click to pin it to their board will increase the number of times, your images are shared on Pinterest.
Making your images easy to pin increase the chances of your images being pinned as all of the difficult work is taken out of the equation for the person doing the pinning. If your website is full of high-quality images, you will see your traffic start to increase once you make it easy for others to pin your images to their Pinterest board.
Use Creative Captions
When pinning your own images to Pinterest, try to use a creative caption that will capture the attention of people using Pinterest. The more creative and eye-catching your caption is the better your chances become of getting others to view your images and follow your board. Also, including some of your SEO keywords in your creative captions can help improve your website’s rankings for those terms as each image counts as a backlink for your site. Remembering to include your target keywords can pay huge dividends when it comes to your SEO campaign.
Pinterest is a wonderful social media website enjoyed by millions of people every day. Pinterest gives you the ability to share high-quality images with your followers, increasing the amount of traffic your real estate website or blog receives. If you are running a social media marketing campaign for your real estate business, do not forget to include Pinterest with the sites that you are using.
Ben Sawyer is an Internet marketing Specialist and Social Media Consultant. In this article, Ben shared with us some of his most successful tips for the social media campaign he was doing for arvernebythesea.com, an NYC real estate firm.
Having a web presence is extremely important when it comes to marketing your business, and search engine optimization (SEO) is one of the best ways to improve your visibility and reach.
Some companies don’t have the time or resources to invest in an in-depth and thorough SEO strategy, but that doesn’t mean that they can’t reap the benefits of SEO. There are plenty of small things that you can do on your own to improve your SEO that does not take too much time or money to implement. If you want an easy way to improve your SEO, do the following.
1. Use keywords.
Take the time to change out your website copy and make sure that you’re using keywords that are relevant and popular among your industry and brand. Search engines will scan through your website or blog in search of these keywords, and the more often you use them, the more your site will improve. If you don’t have access to your website copy because it’s controlled by a third party, start a blog and ensure that your posts contain keywords and that you’re tagging your posts with relevant keywords.
2. Use images.
Images can be an easy and great help to your SEO efforts. Make sure that you add images to your content and that you are filling in the descriptions of these images with keywords. Search engines also crawl through images, and if your images contain keyword descriptions, it will help improve your SEO.
3. Use links.
Make sure that you are using backlinks and internal links within your website. Link to other blog posts or websites that are relevant to your industry, and make sure that you use internal links to help your web visitors easily move between pages. Both backlinks and internal links will help improve your SEO.
You should also reach out to other bloggers or partner companies and ask if they would put a link to your website or blog on their site. These links act as backlinks for your site or blog, and these too will improve your SEO.
You may also want to consider joining a professional online community or using social media and pushing out links to your website or blog through these channels. Not only do they add backlinks to your site, but they can easily help your site go viral and generate more traffic, and more traffic also increases SEO.
4. Use the right URL.
If you have a blog or a website, it’s very important that you make sure your URLs contain words instead of random letters, symbols, or numbers. Search engines crawl URLs and use this to determine where to rank your website or blog, so if your URL is www.mydomain.com/pumpkins, it will do more for your site than www.mydomain.com/14729dfljddfs.
If you want your audience to find you and if you want to compete with all the other websites in your industry, you need to use SEO. But if you don’t have the resources or time to implement a strong strategy, use these tips to help you get your feet wet. Once you’ve made these small improvements, you can then find the time and resources to invest in a more detailed strategy.
Jacob Smith is an SEO expert writing in tandem with SEOMap. For more information about SEO and keyword analysis, check out SEOMap’s latest SEO book on keyword strategy.
Chances are you have a Facebook and Twitter account, but what about LinkedIn? Do you really need to add yet another social network to your to-do list? Yes. The truth is LinkedIn social link sharing can greatly increase readership and page views to your website. Let’s take a closer look at the value of LinkedIn social link sharing.
What Is LinkedIn Social Link Sharing?
LinkedIn social link sharing is simply the process of sharing links through LinkedIn. It’s very similar to Facebook, except with this social networking site, you have the ability for your links to be seen by professionals in your field. This can be huge for the freelance writer or any other online business. You can also choose for the links you share to be visible to everyone or just those that are in your contacts. Another great feature is the ability to share the message on Twitter at the same time.
Why Is It Important?
There are several reasons why LinkedIn social link sharing has become so important. First of all, as mentioned above, you’re connecting with professionals in your field. This means that people that actually want to see your content will see it. Another benefit is that the more people who like your content, the more shares you’ll receive. As more people share your links, the links appear on more websites. This means that there are more backlinks to your site. This is beneficial because it results in your website ranking higher on search engines.
How Can You Get Started?
Your first step is to set up an account with LinkedIn. You’ll be able to add contacts pulled from your email contacts and then you can link to other professionals once your account is set up. The key is to not flood your page with links to your own site. Actually, in the first few days, you want to work with sharing content that is related to your business and sharing the content of others. Once you do start to add your own links here and there, people will be more apt to share your links in return. The important part is to stay active on the site and create more and more connections, which will lead to more link shares.
LinkedIn may not have the same fun environment that Facebook does, but the professional atmosphere makes it a great place to build your business and connect with those in your field. In other words, you can’t afford to have a LinkedIn account and participate in social link sharing.
About the Author: Carey Peight loves to use sites like Twitter, Facebook, and LinkedIn for sharing links and social listening projects. The more you pay attention to current trends, the easier it will be to create content your readers want and need.
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