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What to Consider When Choosing a WordPress Theme for Your Business

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What to Consider When Choosing a WordPress Theme for Your Business 6

If you’ve started looking for themes for your business site, you will understand that there are literally hundreds of thousands of possibilities out there for you to utilize. However, with so much choice around, how do you know which best is for you and your business? Again, there are plenty of themes around which will fulfill your criteria upon first sight, but there are a few necessary questions you may want to ask yourself before leaping.

What to Consider When Choosing a WordPress Theme for Your Business 7

What is a Theme?

For many people crafting their business from scratch, this will be the first time they have ever engaged with WordPress, let alone considered what a ‘theme’ is. A theme is what makes your site look the way it does. By applying different themes, you can change the entire layout, color patterns, and overall aesthetic in just minutes.

The most important thing to remember is when it comes to picking a WordPress theme; you have two options, ‘free’ or ‘premium’ themes. As a business owner, you want to pick a premium theme. Of course, this costs money – but it is worth it. A premium theme is an investment; there are teams of people dedicated to keeping it up to date, bug-free, security-safe, and web tight. The last thing you want to happen is for your site to be hacked. Remember…no site, no online presence, no income. Avoid this by investing in a premium theme. On top of everything else, their design and aesthetic appeal are often far superior to free theme choices.

Choosing the right theme

There is so much advice that can be found online concerning choosing the right theme for your business; this can be confusing when trying to choose something which will work for your specific business brand.

Since you will be investing in a premium theme, you don’t want to waste your strict business budget by choosing a theme that doesn’t actually suit your needs. Product photography, product development, marketing, and branding will demand your budget so it is imperative to avoid website redesigns in the early stages and get it the right the first time. Sometimes, it can feel a little overwhelming with so much choice, but there is one thing to remember – your site should be individual and a complete reflection of you and your business. Please read up on the advice given by online business coaches and bloggers, but what may work for their business may not work for yours.

What is your business?

Businesses require different needs from a website. For example, some businesses set up a website purely as a first base for customers, where they can read about the company and what it offers, and maybe view a gallery of past work or projects. Other businesses are based purely online and sell various products online and will generally require a lot more from a website.

Make sure you understand exactly what it is you are seeking. A basic portfolio website is easy to cater to. However, a demanding e-commerce business requiring strong product pages, video, 360-degree photography, and social media links must be built within a theme which enables these plugins.

Consider CRO

Conversion rate optimization basically refers to the experience visitors gain when on a particular website. The goal is to transform these visitors into actual paying customers. Different design layouts can dramatically affect a customer’s decision whether they will spend their money with you or not.

You must make sure the theme you are investing in will connect with your customers, allow them to see your products in the best light possible, and most of all, you MUST create a sense of trust and security, so customers feel you are a genuine company. Conversion Rate Optimisation itself is big business, and CRO consultants can significantly boost business profits. So as you are starting, make sure your theme ticks the boxes before investing to save you future CRO consultancy fees.

Here are a few good questions to ask when it comes to choosing a theme:

  • Does your theme come from a credible developer? Make sure your premium theme comes with solid web support, for you will probably be constantly utilizing it when it comes to maintaining your site. A credible developer who has a track record for creating and distributing themes will offer good web support. If you are unsure, do a quick Google search to bring up a wealth of information & reviews regarding the developer.
  • What is your price range? You get what you pay for; the more expensive a theme, usually the better it is. However, you can get pretty decent themes for around sixty pounds. However, don’t be conned with a very expensive theme that does little; always research the one you are about to purchase. Check annual renewing fees also.
  • SEO options? The very best themes have inbuilt SEO tools which help your website stand out in search engines. Look at themes that offer this as standard.
  • Responsive theme? We live in an age where people access the internet in many different ways, whether on their smartphones, tablets, or laptops. Responsive themes adapt to such platforms.

 

As you can see, there are a few things to think about when choosing a WordPress theme. First, don’t rush your design decision; your website needs to convey the correct message to your visitors and match your brand feel. Do your research and pick the right theme for you and your business. There are plenty of reviews that can be found online relating to each theme; make sure you assess what is being said about particular themes you are considering, and if you still feel unsure, you could always contact other businesses which use the particular theme to ask them how user friendly it is, or if there are any problems they have encountered.

Find over 10,000 premium themes here.

About the author: Hannah works for VoucherCloud, and has recently worked on their website redesign and launch. Vouchercloud offers voucher codes for their customers, such as Debenhams discounts and Travelodge offers where customers can save from top brands. Many planning, consultancy, and time have gone into their new website. However, Hannah began working with smaller brands, so she understands how important it is to get design right when on an unforgiving business budget.

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‘Portal’ And ‘Left 4 Dead 2’ Arrive On Linux

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'Portal' And 'Left 4 Dead 2' Arrive On Linux 9

'Portal' And 'Left 4 Dead 2' Arrive On Linux 10

Steam is powerful, hot, and painful. It can move trains, boats, and has driven minds crazy with the power of invention. And now, the power of steam has come to Linux. That’s right, Linux. Until recently Linux users were the most unloved members of the gaming world. They have been the outcasts, the rejects in the corner who preferred an operating system, which quite frankly, is the most logical of all of them. They are Linux users. And now, they have arrived.

Ok, enough with the dramatics; Portal is available if you’re running Valve’s Linux Steam client, you’ve got it. If you don’t have it, get it, because the Steam Box is coming. While PC, Xbox, Play Station, and Mac users have all had a gaming advantage, the love for Linux users has never been there. Until now.

Linux gamers now have access to Valve’s Half-Life,Half-Life: Blue Shift, and the just-released beta Left 4 Dead 2 (L4D2). And that’s good news.

'Portal' And 'Left 4 Dead 2' Arrive On Linux 11

For all the mega super awesomeness that this news could potentially be, it’s not quite the best. Valve’s current catalog for Linux is still quite sparse. With only 13 titles as of this article, it’s barely a scratch against the wall of Mac and PC game titles out there, but hey, it’s a start. I mean, Portal is a game from 2007, and the original Half-Life was first published in 1998.

This padding of the Linux library is likely part of preparations for the Steam Box console, which is expected to run the OS. Valve’s entire catalog will probably be available for Linux before long. The question is whether any other big-name developers will follow suit. There are over 100 Linux titles on Steam right now, but most of them are smaller games from indie developers. The Steam Box may have to stream games from a Windows-equipped PC if it wants to offer a similar selection of blockbusters to next-generation consoles.

Now, Remember that Valve utilizes a Direct3D -> OpenGL layer for its ports. It takes the D3D9 with extensions and dynamically created oGL calls. Not only does have to call oGL but it also has to deal with that translation overhead. Despite that, it still ends up being faster than native DX where no translation is done.They still use d3d9 but go through live translation to oGL calls and still they outperform the native DX9 implementation despite having the same limitations. Faster than native despite having additional translation overhead is nothing short of impressive especially when you consider Valve had next to no oGL experience when they started this ( although then basically then hired an all-staroGL team to carry out the endeavor.

It’s hard to talk about the Linux OS without talking about the Steam Box, which, if you believe Valve head Gabe Newell, is the console killer. Newell has confirmed that Valve’s own Steam Box will come packaged with Linux. The OS is anathema to the walled gardens of Windows, being both free and open-source. It’s just as alien to the Xbox and Playstation front-ends. Where they curate content and load up with adverts, the Steam Box is as open as an average PC.

Newell says you’re free to install Windows on Valve’s Linux box, and download whatever you fancy. Imagine a console with Adblock. Imagine a console that isn’t hamstrung by its components half a decade down the line, a console that doesn’t force its creator to make a loss on each sale or to devote a gigantic chunk of budget half way through its life cycle to make its successor.

The Steam Box should scare console makers. 2012 was a monster year for PC gaming, the portents of doom that dogged the platform for years finally shaken off as the once dominant consoles felt their teeth grow too long.

 

With the upcoming Steam Box, and Portal and Left for Dead 2 coming to Linux, the rise of the few should be a concern to all.

 

Author Bio: The article is written by Jason Phillips, a freelance writer and an enthusiast. His passion about gaming inspired him to write gaming articles, blog about gaming and starting an online gaming site Zombie Games 365.

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React js Developer Skills – These Ingredients Make a Skilled Developer

React js Developer Skills

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React js Developer Skills - These Ingredients Make a Skilled Developer 14
React js Developer Skills - These Ingredients Make a Skilled Developer

React js

There is no denying the fact that the IT world is dominated by a plethora of programming languages and libraries. React js is considered among the top javascript framework that has given a new meaning to front-end development and the open-source community. I guess it’s the perfect time to revisit the technology and understand why it’s so popular in the first place.

Right from simplicity to reusable components, dynamic web apps, fast rendering, SEO support, testability, and so forth are certain reasons the javascript library is used to create robust and dynamic user interfaces for web applications. Of course, the following post is not about what is react js and why the javascript library is so much in use. I am pretty sure you must have covered this part already. The post emphasizes the top skills React js developers in India must take into consideration. You see the technology itself is so popular that every budding programmer aims to excel at it. As a result, it does require a certain level of expertise, skill, and maturity to offer the best of development work. So yes eventually we will be covering the top react developer skills.

React js Developer Skills
React js Developer Skills - These Ingredients Make a Skilled Developer 33

Now many of you have this misconception that Reactjs and React Native are the same. Well, Reactjs and react-native both are different. Reactjs is a Javascript library mainly used to create highly functional and complex interfaces whereas React Native offers a native feeling to your mobile applications. However, this one needs separate space and it’s a vast topic. Now without any further ado, it’s time to hire ReactJS developers tagged with a certain set of predefined skill sets and duties.

What Skills Needed to Become a Good React.js Developer? (Silo)                                         1

React js Developer Skills – These Ingredients Make a Skilled Developer                               1

ReactJS Developer – Roles And Responsibilities towards the React Library                          3

What are the Skills Required to Become a Good React Developer                                          4

Technical/Functional Programming Skills                                                                            5

JavaScript Fundamentals + ES6                                                                                    5

GIT                                                                                                                                  5

HTML + CSS                                                                                                                  5

Soft Skills                                                                                                                              6

Great communication skills                                                                                            6

Acceptance                                                                                                                     6

Problem-solving approach                                                                                              6

Constructive feedback                                                                                                    6

Team player                                                                                                                    6

Conclusion                                                                                                                                  7

ReactJS Developer – Roles And Responsibilities towards the React Library

Those who aspire to become React js developers must be well-acquainted with the fact that Dropbox, Khan Academy, Yahoo! Mail, New York Times, Netflix, Facebook, Instagram, WhatsApp, Codecademy, Uber, etc are some of the best use case examples when it comes to React js. And as from the developer’s perspective, it comprises numerous crucial features such as:-

  • Learn once, write anywhere
  • Easy to create interactive UI
  • Predictable and easy to debug code
  • Building encapsulated components
  • Creation of new code without rewriting code
  • JavaScript Syntax Extension (JSX)
  • Virtual DOM and one-way data binding

Who is a React js developer? Much like any other professional a React js developer is solely responsible for designing and implementing UI components for Javascript-based web applications and mobile applications with the help of open-source library infrastructure. A developer is entirely responsible for accomplishing the entire development process starting from conception to the major testing process and following popular ReactJS workflows like Flux.

Commonly known as front-end developers, React js developers build modern-day UI components to improvise application performance. They leverage their knowledge about JavaScript, HTML, CSS, React library and work closely with testers, web designers, and project managers to create a robust and effective application.

Also, ReactJS developers enable business owners to focus on their core business areas, without having to bother about other IT-related activities. This has helped big time in enhancing client satisfaction. Before you even think about the cost to hire React developers, it’s time to focus on their basic Day-to-day tasks:-

  • Keeping a constant track on the latest trends
  • Meeting the client’s expectations
  • A Reactjs developer tend to build intuitive and simplistic design
  • Creating apps that are extremely scalable and flexible and that appeal to the masses
  • SEO friendly
  • A react developer helps in increasing the popularity of the application and product through effective UI/UX

Further below I would like to mention certain roles and responsibilities react developers are often asked to follow.

  • He or she must be well-known with the javascript fundamentals.
  • A react developer must have the potential to leverage the toolkit for creating frontend features.
  • Next a Reactjs developer must be capable enough to create data visualization tools, libraries, and reusable code for prospects
  • Integrate designs and wireframes within the application code
  • Other than creating, a react developer must enhance application performance by keeping a constant eye.
  • Optimize components to work seamlessly across different browsers and devices
  • A react js developer must have a good understanding of CSS libraries, GIT, Sigma, Adobe XD etc
  • By following responsive web principles, a react developer creates responsive web-based UI

Apart from these a react js developer must be able to translate wireframes and designs into good quality code by using array methods. He must consider thorough reviewing of applications needs and interfacing elements. Lastly, a react js developer must stick to the concept of proper documentation.

What are the Skills Required to become a Good React Developer

Today it has become very crucial to up your development game and nothing works wonders than choosing a high-end functional programming framework from your arsenal for the upcoming web application development projects. However using such a development framework eases the task of development but to ensure that framework is used at its best and true potential, one does require to consider reputable react js application development companies across the globe who have a proven track record of developing high-end, scalable applications.

Further below I would like to mention what are the essential skills required to become a Good Reactjs Developer. More or less these are the top react developer skills worth taking into consideration.

Technical/Functional Programming Skills

JavaScript Fundamentals + ES6

Without having a firm understanding of these javascript fundamentals ES6, it is next to impossible for one to become a successful reactjs developer. Let us delve into the details:

The first and foremost aspect is Variables and Scoping. Here a js developer must understand when and where you have access to the data. Now, what are these variables? Basically, they are mechanisms built into Javascript enabling programmers to hold onto data in memory and access that data later on within our applications.

Second, we have Array methods. One of the crucial aspects offered by React technology is that it has the capability to store data and access it within arrays and objects. The built-in JavaScript array methods are essential tools in every developer’s toolbox.

Next is DOM manipulation. Here manipulating the actual DOM elements can be a tricky task. Well, now we have the JSX abstraction at our disposal. Things have become easier than before.

Functions and arrow functions, here each component acts as a lego brick. It all depends on your smartness and spontaneity. How do you as a developer fit all these together?

GIT

Almost all coders who keep themselves busy during the development process are asked to be acquainted with the Git toolkit. Apart from this, by using Git, developers have the flexibility to add as well as update projects on different coding forums such as GitHub, Gitlab, and BitBucket. Some of the common tasks here include: merging strategies, handling conflicts, interrogating changes using push and pull options.

        HTML + CSS

Another basic but crucial technical skill React developers must take into account is HTML + CSS. I mean you aren’t called a front-end developer especially if you aren’t acquainted with HTML and CSS. So what exactly does this mean?

First, he must be able to work with and write semantic HTML tags and CSS selectors.

Second, he must implement a CSS reset.

Third, Understand the box model and how to reset to border-box and flexbox.

  • Node + NPM

Having a high-end knowledge of javascript is a must but if a developer has knowledge of nodes then it could be an added advantage. Businesses often prefer Reactjs developers who have a decent knowledge of nodes. At least, he could effectively exhibit the development needs of the client-side.

In addition to all these, developers must be skilled at different tools and technologies. For example, using sentry to fix crashes and real-time monitoring, Bitrise for increased automation, in case of crash reporting, managing testers, beta distribution – the developer must be able to use the hockey app, Redux to manage the application state, jest – a Ready-to-use tool for testing JS code and so forth.

Soft Skills

Now, do you think an ideal front-end developer must be limited to technical skills? Absolutely not, the right programmer is said to be the one who comprises exceptional soft skills. Let us unveil what exactly kind of soft skills they must possess?

Great communication skills

Building an app is no one-man show. It requires a team and to effectively manage the team it is very crucial to communicate well. So an ideal programmer is expected to communicate fluently.

Acceptance

Apart from strong communication, React developers are open to ideas and solutions proposed by others. They cannot be blinded by their own egos.

Problem-solving approach

Attitude matters the most! Of course, when you are creating something mistakes are bound to happen. It’s the way that makes a developer a cut above. How he handles the problem. This approach not just affects the developer but also the entire team as well.

Constructive feedback

There are no failures, there is always significant feedback. Every suggestion and piece of criticism should be backed by matter-of-fact arguments. And if you are the kind of person who goes by emotions and personal differences then the field is absolutely not meant for you.

Team player

Last but certainly not least, react js developers always tend to work in a team. Henceforth, they must be a team player – capable enough to consider every aspect of the team and then proceed further. A team of people gets things done. A good team player plays a crucial role in agile teams, where cooperation and working together on a common goal are crucial to finish the sprints.

 

Conclusion

So this is it! I do agree with the fact that hiring a skillful react developer could be a stressful experience but by following the above-mentioned traits it becomes way easier. In case you have any doubt or queries regarding the same, feel free to mention that in the comment section below.

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What do Software as a Service (SaaS) Companies Do?

What do Software as a Service (SaaS) Companies Do?

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What do Software as a Service SaaS Companies Do?
What do Software as a Service (SaaS) Companies Do?

A SaaS firm hosts an application and makes it accessible over the internet to clients. The term SaaS refers to software as a Service. This implies that the program is hosted on a SaaS company’s server and is accessed remotely by the user. A SaaS provider manages the servers, databases, and software that enable an application to be accessible through the internet – most often via web browsers. The program is accessible through nearly any device. Customers of SaaS applications often pay a subscription fee — sometimes monthly — to access the program. Certain subscriptions are priced according to the amount of data that must be saved, the number of users that will use the program, or the required degree of technical assistance. The following are a few of the things that the Saas company does.

1. Marketing

SaaS marketing is a subset of marketing focused on promoting and generating leads for SaaS solutions that are subscription-based. SaaS, often known as software as a Service, is a business model in which items are sold through cloud-based apps that get frequent upgrades and capability additions.

In contrast to firms that sell physical goods or require one-time payments, SaaS enterprises provide an intangible product. They must constantly demonstrate to existing and prospective consumers that their “rented” or subscription service is worth the monthly charge.

Any marketing plan’s foundation is made up of strategies and methods. In general, strategies refer to the overall approach to accomplishing goals and objectives (with defined, measurable targets), while tactics refer to the individual activities used to accomplish those goals.

Another critical point to convey when selling software as a Service (SaaS) is the ease with which updates and security fixes may be applied. Since the SaaS provider updates the software, there is no need to upgrade individual devices.

What do Software as a Service (SaaS) Companies Do?
What do Software as a Service (SaaS) Companies Do? 38

A critical conclusion for SaaS providers is that the hosted software industry is exceedingly competitive, making it more difficult for businesses to distinguish their offerings from the competition. By enlisting the assistance of an experienced technology public relations agency, providers may improve their marketing efforts and gain market distinction for software as a Service (SaaS) products.

2. Management of Customer Relationships

SaaS CRM is cloud-based software that provides permanent access to CRM features and support without installation and maintenance. A SaaS-based CRM increases customer transparency and enables firms to automate and customize marketing, sales, and customer care. You can get a SaaS CRM for almost any field of business, even private equity CRM.

SaaS is a subscription-based model with no substantial upfront expenses. To utilize CRM as a service, you pay a monthly or yearly membership cost.

This is one of the reasons why SaaS is preferred by smaller businesses and start-ups that may lack the financial resources to invest in a CRM system, even if it is deemed mission vital.

A few years ago, there was one concern associated with adopting a new software application: it would conflict with the way you worked daily, particularly with the applications you were used to.

As technology advances, customers of SaaS CRM applications may interact with currently available software and grow their CRM system in the same way that an onsite client would.

This implies that consumers may continue to use their existing software, like ERP systems or email clients, since these are often readily connected with the SaaS solution.

3. Management of projects

SaaS is an excellent model for delivering project management software since practically every form of the organization needs to manage projects successfully.

Regardless of the approach used, project planning and scheduling are critical components of project management. These project management tools provide easy access to the team’s prior work on the present project.

Given the amount of sensitive data stored in a project management software, superior security is non-negotiable. A reputable SaaS project management solution makes use of highly secure data centers and servers.

One advantage of cloud-based software is that, as annoying as it is, if your hard drive dies, all hell does not break loose. Log in with a different device, reset your password if your laptop is stolen, and you’re back in business.

Customer success, access to the newest goods, absorbing burdens, and minimizing payment barriers are all priorities for SaaS organizations. Since Salesforce coined the phrase “Software-as-a-Service” over two decades ago, the sector has seen rapid expansion and complexity.

4. Improve Security

Although a SaaS company can help with the security of your business on its end, your business needs to maintain high-security standards. Without both teams working together on keeping the business’s data secure, there will be problems. A SaaS company keeps your software updated and makes sure software patches are installed. The company keeps the business’s data very secure.

To do your part, the employees need to update passwords regularly. Your business needs rules in place for handling different types of data, for instance, classified data should never leave certain rooms, or be discussed around certain people. This relationship is like having a very safe car, but the driver needs to drive safely.

5. Free-Up Physical Space

When your business needs to expand to produce more products or hire more employees, having a SaaS company can help. You can get rid of your servers and the roles associated with managing servers and licensing software. A SaaS will take care of this through the cloud. Employees can change roles and still be productive within the organization.

An IT team troubleshooting problems is also a part of the SaaS company’s services. The IT team you have now could be retrained and put into the production part of your business. Training is also a very big part of a SaaS company; it will ensure your business’s team members are up-to-speed on the software the company offers.

Final Thoughts

A SaaS company will not take over responsibilities quickly, these changes take time. The company will need to assess and evaluate your needs, and you will need to make choices on how you move forward. Over time you will see the amazing benefits a SaaS company can bring to your business.

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