Guest Post
Strategies for using social media effectively for your eCommerce business

Social media has become an essential element in today’s eCommerce marketplace. It has a significant influence on both offline and online businesses. This is because advertising in social media has recently impacted the sales growth of many eCommerce businesses.

The eCommerce business boomed thanks to social media platforms even in the recent pandemic. As a result, marketers and business owners are focusing more and more on social media for eCommerce businesses.
When it comes to eCommerce websites, gathering traffic is a major concern. Social media is flooding with genuine customers with buying intentions. So, investing time and money in social media is mandatory to gain clients and witness massive sales growth.
This article will provide strategies for using social media effectively for your eCommerce business.
Things to Learn Before Applying Social Media Strategies
Improving traffic and revenue on y0our site is not a one-shot approach. You may employ several strategies. Always utilize techniques adapted to your company objective and additional considerations. Now, let’s see what concerns you should emphasize before implementing strategies for your eCommerce business.
Set a Solid Business Objective
Before employing your own strategies, measure what you actually want to gain from them. Then, to set objectives properly, focus on the following issues:
- Estimate traffic according to your business niche. For example, it will measure the amount of traffic you prefer from social media.
- Find out the best promotional strategy that will work for your business.
- Make a list of your visitors and sort out who has become your customer from those visitors.
- Make social media posts according to your business type and separate the most engaging posts.
- Track your conversions to make more improvements to your strategies.
Discover your Customers’ Choice
When it comes to implementing the correct approach, customer choice comes first. Customer preference will give you a clear idea of managing your website and what product. Customers will surely visit your website via social media when you get the idea and post accordingly.
Your contents, including images, texts, videos, should relate to your customers’ preferences. Also, do not forget to get valuable feedback from your customers because. Finally, research and analyze the market and follow your competitor’s posts.
Try to understand how top-performing sites are engaging the customers via social media. However, you can become a customer and engage with those sites to explore their customer-centric tactics.

Collect and Utilize The Power of Data
Use website analytics to get information on your customer’s behavior and actions on your site. Also, track your customers’ location to target your audience based on their location. Next, sort out those contents that are getting more clicks and engagements. Finally, look out for the pick hour when customers primarily engage your content.
All this information will assist you in utilizing social media for your eCommerce business in the best possible way. It will become easier for you to engage with your customers at the right moment with the right pots. Consequently, your current and previous data will become a crucial asset to improve your tactics.
Prioritize Sharing Before Selling
Yes, you are running an online business to profit from it. But focusing only on selling will not bring you success all the time. Customers will not always buy from you, and they may only visit your site. But there is a possibility that they may share or recommend your products to others. So you shouldn’t miss that slight amount of possibility to engage with your customers and build relationships.
Share solid information about your products with additional information and instructions. Remember, if you cannot make sales but at least educate your customers about the benefits of your products, it’s a plus. After learning and understanding the value of your products, customers may promote your product if not buying.
Strategies to Employ on Social Media for Ecommerce Business
Now that you know about the aspects before employing the strategies let’s move on to the next step. We’ve listed the best strategies anyone can apply in their eCommerce business. Consequently, they will get a tremendous amount of traffic and benefit from it.
Create Customer-Centric Social Media Posts
Keywords, keywords, and keywords. Sounds tricky? Well, it’s a fact that high-quality keywords can optimize your social media content to the next level. First, explore the keywords customers are looking at over social media and search engines. Then, include those keywords on your social media content.
However, don’t forget to make your content unique compared to your competitors. For example, add your customers’ search terms to your social media posts. Moreover, add hashtags to your social media posts. This is because hashtags will make your posts more explorable and visible to the customers.
Post Appelaing Contents
Your content should be appealing and add value to your customer’s preferences. Therefore, educate your customers with informative content. Tell them a story about your product so that they become inspired and click that “add to cart” button on your site.
Customers love to share on Facebook, and they will share helpful tips if it’s enjoyable. Prioritize customers’ requirements on the content rather than making it a sales or marketing approach.
Share Customers’ Feedback & Reviews
Your loyal customer base can be your brand advocate after getting good service from you. That is because they will share positive reviews about your product on social media. As a result, your marketing effort will be minimized, but your sales will skyrocket.

Always ask for feedback from your customers and share those feedbacks and reviews on social media. You will get greater sales output from positive feedback, and from the negative reviews, you will understand your lackings. Knowing your lackings will help you improve your service in a better way. Customers buying intention is heavily altered by reviews, so make sure you utilize it.
Make a Good Use of Social Share Buttons
Craft Attractive Visual Contents
Text-based content has become backdated! Yes, people love to see the product you are selling because it’s a virtual store. All they can rely on your products’ image to feel it visually, not even physically. Therefore, creating visually appealing content is another great way to utilize social media for an eCommerce business.
Currently, Facebook, Pinterest, Instagram, and other platforms are image-centric. For example, if you look at Pinterest, there isn’t much text to focus on other than the tile only. The same goes for Instagram stories, where customers are redirected to eCommerce sites via hashtags!
However, you should post an authentic, high-quality, and clear product image to attract your customers. Also, your product image should represent your product thoroughly. While posting an image on your site, try to represent a real human using the product or service. As a result, Customers’ can easily visualize themselves using your product.
Get in Touch With Your Audience
Connect with your visitors or customers so that they feel prioritized. In today’s eCommerce market, communication is everything. It would help if you didn’t miss a single query your customers are doing through the post and messages. Appreciate those who are sharing your posts, buying your products, and posting reviews.
Getting close to your customers is another effective strategy for social media for an eCommerce business. For customer engagement, you can follow the tactics stated below:
Create Group
Gather all your loyal and new customers in a group and solve their issues from a single group. In this way, the communication will be easier, and you will get useful keywords easily. Collect all the feedbacks and then create your post with the most effective information.
Apply Influencer Marketing
Influencer marketing is an ongoing trend, and it is highly effective in persuading customers to buy a product or service. This is because influencers already have a massive fanbase on social media.
Therefore, the brand is boosted when they motivate their followers to get a product or service. Consequently, the sales of that product are booming, and the brand identity is also being spread.
Utilize the Live Chat
Another trending marketing technique via social media is hosting the live chat. Customers are attracted to this feature because a live presenter describes the product from different angles.
Also, they are getting a live product description that sounds more believable than viewing images. You can get customer feedback, provide solutions, and make sales via the live chat option. No doubt, it is another effective strategy for using social media for your eCommerce business.
Keep Posting Constantly
Maintain consistency while posting on social media because it’s a great way to maintain customer relations. You can provide service, solutions, and valuable information to your customers with regular posts and promotions.
Ultimately, your customers will feel that you are committed to providing them with good products and services. Schedule your posts to get automatic posts on your social media. Automatic post allows you to stay ahead of your competitors.
Maintain a Blog
Running a blog is another great strategy that you can apply in your social media for an eCommerce business. With informative content on your blog, your demand in the marketplace will increase organically.
Create material for your blog that is pertinent to your business. Sharing instructional, interesting, and inspirational content on your blog is an excellent approach to interact with your target audience.
Apply Paid Marketing
Paid advertising is also accepted on social media platforms such as Facebook, Instagram, Pinterest, Twitter, etc. As a result, employ sponsored advertising to expand the scope of your marketing strategy.
The sponsored campaign will increase the visibility of your post on any social media platform and lead more clients to your eCommerce website. First, however, you must market effectively by adhering to the criteria and characteristics of each social media outlet.
Another trending way to promote ads in social media is product feed. Since most eCommerce stores are powered by WooCommerce, creating ads on social media has become easier.
How?
You can transfer all your product information to the merchant platform via social media. For example, Facebook for business, Pinterest Business, Instagram Business, etc. All these social media business platforms accept WooCommerce product feed. And the ideal way to create a feed file is using a product feed plugin such as CTX Feed.
You can create ads after transferring your site’s product information to your social media business account. As a result, you can focus more on marketing strategy than product information.
Final Thoughts
If you want to stay ahead of your competition in a crowded industry, you must incorporate social media into your marketing strategy. However, using the appropriate tactic in the right place on social media may significantly increase traffic to your eCommerce site. Furthermore, your brand recognition, conversion, and consumer engagement will improve independently. Finally, your company will shine with a large and dedicated consumer base.
You can constantly improve your social media marketing strategies by improving your prior ones. However, if you follow our suggestions and tactics, you will be able to use social media for an eCommerce business effectively. This is because we have followed the trending features of the marketing strategy.
Author Bio

Atanu Das is a professional content writer who is actively writing SEO-optimized content. He has been writing creative content on WordPress, WooCommerce, Google Merchant, eCommerce, and other topics for the last four years. He is currently working as a content writer at Webappick – a giant WordPress Plugin development company.
Guest Post
React js Developer Skills – These Ingredients Make a Skilled Developer
React js Developer Skills

React js
There is no denying the fact that the IT world is dominated by a plethora of programming languages and libraries. React js is considered among the top javascript framework that has given a new meaning to front-end development and the open-source community. I guess it’s the perfect time to revisit the technology and understand why it’s so popular in the first place.
Right from simplicity to reusable components, dynamic web apps, fast rendering, SEO support, testability, and so forth are certain reasons the javascript library is used to create robust and dynamic user interfaces for web applications. Of course, the following post is not about what is react js and why the javascript library is so much in use. I am pretty sure you must have covered this part already. The post emphasizes the top skills React js developers in India must take into consideration. You see the technology itself is so popular that every budding programmer aims to excel at it. As a result, it does require a certain level of expertise, skill, and maturity to offer the best of development work. So yes eventually we will be covering the top react developer skills.

Now many of you have this misconception that Reactjs and React Native are the same. Well, Reactjs and react-native both are different. Reactjs is a Javascript library mainly used to create highly functional and complex interfaces whereas React Native offers a native feeling to your mobile applications. However, this one needs separate space and it’s a vast topic. Now without any further ado, it’s time to hire ReactJS developers tagged with a certain set of predefined skill sets and duties.
What Skills Needed to Become a Good React.js Developer? (Silo) 1
React js Developer Skills – These Ingredients Make a Skilled Developer 1
ReactJS Developer – Roles And Responsibilities towards the React Library 3
What are the Skills Required to Become a Good React Developer 4
Technical/Functional Programming Skills 5
JavaScript Fundamentals + ES6 5
GIT 5
ReactJS Developer – Roles And Responsibilities towards the React Library
Those who aspire to become React js developers must be well-acquainted with the fact that Dropbox, Khan Academy, Yahoo! Mail, New York Times, Netflix, Facebook, Instagram, WhatsApp, Codecademy, Uber, etc are some of the best use case examples when it comes to React js. And as from the developer’s perspective, it comprises numerous crucial features such as:-
- Learn once, write anywhere
- Easy to create interactive UI
- Predictable and easy to debug code
- Building encapsulated components
- Creation of new code without rewriting code
- JavaScript Syntax Extension (JSX)
- Virtual DOM and one-way data binding
Who is a React js developer? Much like any other professional a React js developer is solely responsible for designing and implementing UI components for Javascript-based web applications and mobile applications with the help of open-source library infrastructure. A developer is entirely responsible for accomplishing the entire development process starting from conception to the major testing process and following popular ReactJS workflows like Flux.
Commonly known as front-end developers, React js developers build modern-day UI components to improvise application performance. They leverage their knowledge about JavaScript, HTML, CSS, React library and work closely with testers, web designers, and project managers to create a robust and effective application.
Also, ReactJS developers enable business owners to focus on their core business areas, without having to bother about other IT-related activities. This has helped big time in enhancing client satisfaction. Before you even think about the cost to hire React developers, it’s time to focus on their basic Day-to-day tasks:-
- Keeping a constant track on the latest trends
- Meeting the client’s expectations
- A Reactjs developer tend to build intuitive and simplistic design
- Creating apps that are extremely scalable and flexible and that appeal to the masses
- SEO friendly
- A react developer helps in increasing the popularity of the application and product through effective UI/UX
Further below I would like to mention certain roles and responsibilities react developers are often asked to follow.
- He or she must be well-known with the javascript fundamentals.
- A react developer must have the potential to leverage the toolkit for creating frontend features.
- Next a Reactjs developer must be capable enough to create data visualization tools, libraries, and reusable code for prospects
- Integrate designs and wireframes within the application code
- Other than creating, a react developer must enhance application performance by keeping a constant eye.
- Optimize components to work seamlessly across different browsers and devices
- A react js developer must have a good understanding of CSS libraries, GIT, Sigma, Adobe XD etc
- By following responsive web principles, a react developer creates responsive web-based UI
Apart from these a react js developer must be able to translate wireframes and designs into good quality code by using array methods. He must consider thorough reviewing of applications needs and interfacing elements. Lastly, a react js developer must stick to the concept of proper documentation.
What are the Skills Required to become a Good React Developer
Today it has become very crucial to up your development game and nothing works wonders than choosing a high-end functional programming framework from your arsenal for the upcoming web application development projects. However using such a development framework eases the task of development but to ensure that framework is used at its best and true potential, one does require to consider reputable react js application development companies across the globe who have a proven track record of developing high-end, scalable applications.
Further below I would like to mention what are the essential skills required to become a Good Reactjs Developer. More or less these are the top react developer skills worth taking into consideration.
Technical/Functional Programming Skills
JavaScript Fundamentals + ES6
Without having a firm understanding of these javascript fundamentals ES6, it is next to impossible for one to become a successful reactjs developer. Let us delve into the details:
The first and foremost aspect is Variables and Scoping. Here a js developer must understand when and where you have access to the data. Now, what are these variables? Basically, they are mechanisms built into Javascript enabling programmers to hold onto data in memory and access that data later on within our applications.
Second, we have Array methods. One of the crucial aspects offered by React technology is that it has the capability to store data and access it within arrays and objects. The built-in JavaScript array methods are essential tools in every developer’s toolbox.
Next is DOM manipulation. Here manipulating the actual DOM elements can be a tricky task. Well, now we have the JSX abstraction at our disposal. Things have become easier than before.
Functions and arrow functions, here each component acts as a lego brick. It all depends on your smartness and spontaneity. How do you as a developer fit all these together?
GIT
Almost all coders who keep themselves busy during the development process are asked to be acquainted with the Git toolkit. Apart from this, by using Git, developers have the flexibility to add as well as update projects on different coding forums such as GitHub, Gitlab, and BitBucket. Some of the common tasks here include: merging strategies, handling conflicts, interrogating changes using push and pull options.
HTML + CSS
Another basic but crucial technical skill React developers must take into account is HTML + CSS. I mean you aren’t called a front-end developer especially if you aren’t acquainted with HTML and CSS. So what exactly does this mean?
First, he must be able to work with and write semantic HTML tags and CSS selectors.
Second, he must implement a CSS reset.
Third, Understand the box model and how to reset to border-box and flexbox.
- Node + NPM
Having a high-end knowledge of javascript is a must but if a developer has knowledge of nodes then it could be an added advantage. Businesses often prefer Reactjs developers who have a decent knowledge of nodes. At least, he could effectively exhibit the development needs of the client-side.
In addition to all these, developers must be skilled at different tools and technologies. For example, using sentry to fix crashes and real-time monitoring, Bitrise for increased automation, in case of crash reporting, managing testers, beta distribution – the developer must be able to use the hockey app, Redux to manage the application state, jest – a Ready-to-use tool for testing JS code and so forth.
Soft Skills
Now, do you think an ideal front-end developer must be limited to technical skills? Absolutely not, the right programmer is said to be the one who comprises exceptional soft skills. Let us unveil what exactly kind of soft skills they must possess?
Great communication skills
Building an app is no one-man show. It requires a team and to effectively manage the team it is very crucial to communicate well. So an ideal programmer is expected to communicate fluently.
Acceptance
Apart from strong communication, React developers are open to ideas and solutions proposed by others. They cannot be blinded by their own egos.
Problem-solving approach
Attitude matters the most! Of course, when you are creating something mistakes are bound to happen. It’s the way that makes a developer a cut above. How he handles the problem. This approach not just affects the developer but also the entire team as well.
Constructive feedback
There are no failures, there is always significant feedback. Every suggestion and piece of criticism should be backed by matter-of-fact arguments. And if you are the kind of person who goes by emotions and personal differences then the field is absolutely not meant for you.
Team player
Last but certainly not least, react js developers always tend to work in a team. Henceforth, they must be a team player – capable enough to consider every aspect of the team and then proceed further. A team of people gets things done. A good team player plays a crucial role in agile teams, where cooperation and working together on a common goal are crucial to finish the sprints.
Conclusion
So this is it! I do agree with the fact that hiring a skillful react developer could be a stressful experience but by following the above-mentioned traits it becomes way easier. In case you have any doubt or queries regarding the same, feel free to mention that in the comment section below.
Guest Post
What do Software as a Service (SaaS) Companies Do?
What do Software as a Service (SaaS) Companies Do?

A SaaS firm hosts an application and makes it accessible over the internet to clients. The term SaaS refers to software as a Service. This implies that the program is hosted on a SaaS company’s server and is accessed remotely by the user. A SaaS provider manages the servers, databases, and software that enable an application to be accessible through the internet – most often via web browsers. The program is accessible through nearly any device. Customers of SaaS applications often pay a subscription fee — sometimes monthly — to access the program. Certain subscriptions are priced according to the amount of data that must be saved, the number of users that will use the program, or the required degree of technical assistance. The following are a few of the things that the Saas company does.
1. Marketing
SaaS marketing is a subset of marketing focused on promoting and generating leads for SaaS solutions that are subscription-based. SaaS, often known as software as a Service, is a business model in which items are sold through cloud-based apps that get frequent upgrades and capability additions.
In contrast to firms that sell physical goods or require one-time payments, SaaS enterprises provide an intangible product. They must constantly demonstrate to existing and prospective consumers that their “rented” or subscription service is worth the monthly charge.
Any marketing plan’s foundation is made up of strategies and methods. In general, strategies refer to the overall approach to accomplishing goals and objectives (with defined, measurable targets), while tactics refer to the individual activities used to accomplish those goals.
Another critical point to convey when selling software as a Service (SaaS) is the ease with which updates and security fixes may be applied. Since the SaaS provider updates the software, there is no need to upgrade individual devices.

A critical conclusion for SaaS providers is that the hosted software industry is exceedingly competitive, making it more difficult for businesses to distinguish their offerings from the competition. By enlisting the assistance of an experienced technology public relations agency, providers may improve their marketing efforts and gain market distinction for software as a Service (SaaS) products.
2. Management of Customer Relationships
SaaS CRM is cloud-based software that provides permanent access to CRM features and support without installation and maintenance. A SaaS-based CRM increases customer transparency and enables firms to automate and customize marketing, sales, and customer care. You can get a SaaS CRM for almost any field of business, even private equity CRM.
SaaS is a subscription-based model with no substantial upfront expenses. To utilize CRM as a service, you pay a monthly or yearly membership cost.
This is one of the reasons why SaaS is preferred by smaller businesses and start-ups that may lack the financial resources to invest in a CRM system, even if it is deemed mission vital.
A few years ago, there was one concern associated with adopting a new software application: it would conflict with the way you worked daily, particularly with the applications you were used to.
As technology advances, customers of SaaS CRM applications may interact with currently available software and grow their CRM system in the same way that an onsite client would.
This implies that consumers may continue to use their existing software, like ERP systems or email clients, since these are often readily connected with the SaaS solution.
3. Management of projects
SaaS is an excellent model for delivering project management software since practically every form of the organization needs to manage projects successfully.
Regardless of the approach used, project planning and scheduling are critical components of project management. These project management tools provide easy access to the team’s prior work on the present project.
Given the amount of sensitive data stored in a project management software, superior security is non-negotiable. A reputable SaaS project management solution makes use of highly secure data centers and servers.
One advantage of cloud-based software is that, as annoying as it is, if your hard drive dies, all hell does not break loose. Log in with a different device, reset your password if your laptop is stolen, and you’re back in business.
Customer success, access to the newest goods, absorbing burdens, and minimizing payment barriers are all priorities for SaaS organizations. Since Salesforce coined the phrase “Software-as-a-Service” over two decades ago, the sector has seen rapid expansion and complexity.
4. Improve Security
Although a SaaS company can help with the security of your business on its end, your business needs to maintain high-security standards. Without both teams working together on keeping the business’s data secure, there will be problems. A SaaS company keeps your software updated and makes sure software patches are installed. The company keeps the business’s data very secure.
To do your part, the employees need to update passwords regularly. Your business needs rules in place for handling different types of data, for instance, classified data should never leave certain rooms, or be discussed around certain people. This relationship is like having a very safe car, but the driver needs to drive safely.
5. Free-Up Physical Space
When your business needs to expand to produce more products or hire more employees, having a SaaS company can help. You can get rid of your servers and the roles associated with managing servers and licensing software. A SaaS will take care of this through the cloud. Employees can change roles and still be productive within the organization.
An IT team troubleshooting problems is also a part of the SaaS company’s services. The IT team you have now could be retrained and put into the production part of your business. Training is also a very big part of a SaaS company; it will ensure your business’s team members are up-to-speed on the software the company offers.
Final Thoughts
A SaaS company will not take over responsibilities quickly, these changes take time. The company will need to assess and evaluate your needs, and you will need to make choices on how you move forward. Over time you will see the amazing benefits a SaaS company can bring to your business.
Guest Post
Essentials for Ecommerce Website Development

While e-commerce is projected to account for more than $6.5 trillion in sales by 2023, getting to stand out in this domain is getting tougher every passing day due to the dense competition.
Simply put, to become successful with your e-commerce business, you need to have a robust website. Now there is a number of factors that go into creating a perfect Ecommerce site including a solid backend and a stellar-looking UX, and in this read, we’re going to walk you through the rundown of Ecommerce website essentials that you need to look out for.
Let’s begin.

Essentials For A Successful Ecommerce Website
1. Responsive design
Considering the fact that more than 50% of the global internet traffic comes from mobile devices, there’s no surprise that you need to have a website that looks stellar on both desktop and smartphone screens.
In context with eCommerce alone, more than 60% of the people buy from mobile-friendly sites. You can quickly judge the importance of mobile-friendly sites from the stats.
To make your website mobile-friendly, you need to use the responsive eCommerce web design so that it can adjust itself based on the device your audience will use.
2. Easier Navigation
Navigation is an integral aspect of an eCommerce website. If your website fails to provide that to the consumers, there’s a high chance that they’ll bounce off it and ever higher chances are of them to make no purchase.
Moreover, if a user leaves your website due to uncomfortable navigation, they’re very less likely to ever click on your website again – which is a disaster in long term.
What you need to do here is to make sure that you have clear menus for different product categories so that the users can navigate through them seamlessly. Moreover, a great practice is to locate your bestselling products on the homepage of your website.
Also, you need to allow the users to sort the products using filters such as Style, Color, and Pricing, etc.

3. Top-Notch Security
If the users do not trust your website, you are unlikely to make any sales. This is especially applicable with Ecommerce websites where users input their personal information such as Email and credit card numbers.
Therefore, having a robust security system for your Ecommerce website is integral.
To achieve that, you need to create secure passwords and update them regularly. Moreover, it’s essential to purchase an SSL certificate, as it would cast out the essence of security to the audience and they’ll feel more comfortable making a purchase from your website.
4. Try To Provide More Value To the Users
The biggest problem regarding an eCommerce store for the consumers is that they can’t feel, smell, or touch your products. While there’s no way to reverse that but the AR integration could allow your prospects to test certain products digitally. This can act as great compensation.
You can offer value to your customers by offering certain perks such as discount vouchers, free shipping, and gifts. This would keep your customers hooked with your store. Moreover, it is a great practice when it comes to retaining your customers. It is also worth noting that a great pricing strategy significantly contributes to customer value and retention.
5. Stay On Top Of Website Maintenance
Note that for eCommerce websites, even minor bugs and issues may cause disasters in long term. Therefore, it is essential to stay on top of your maintenance game in order to provide a smooth and seamless shopping experience to the consumers.
Another direct benefit from maintenance comes around the overall performance and speed optimization of your website. Note that nobody likes a website with slow loading speeds.
A quick tip here for Ecommerce side holders is to put your website into maintenance mode while you work on it because it helps you avoid ‘Briefly Unavailable for Scheduled Maintenance. Check Back in a Minute’ and display a timeframe on when your site will go live again.
6. Have Several Payment Options
The way you accept payment also determines how innovative and valuable you’re as a store holder. This is the same for eCommerce websites – the more payment options you offer, the better.
People like to pay directly from their finance apps instead of swiping cards. Therefore, in addition to the major credit cards, you must also offer digital payment gateways like Apple Pay, PayPal, etc.
A great practice here is to display icons of the payment options that you accept on your website so the users may know what they can use to make transactions.
7. Social Proofs Like Reviews And Ratings
Trust towards the product quality is yet another concern why people feel uncomfortable shopping online. To get around this issue, you need to display social proofs like reviews and ratings in order to back up your claims of the product.
Moreover, if you successfully earn the trust of your audience, they’re more likely going to refer you to their friends and on their social platforms.
8. Set An Option For Order Collection
While this is something you don’t often see on eCommerce platforms, order collection is an option that provides huge utility to some users.
There are hundreds of people that are often not at home and cannot receive their orders at their workplace. Having an order collection feature is quite useful to these people and ultimately it adds tons of value to your store.
In simpler words, you’ll turn these random customers into your regular and loyal customers. Moreover, they’ll act as a free referral for your business.
Additional Advice
While the tips mentioned above will significantly assist you in creating a robust eCommerce website, here are some tips that you can consider for further betterment.
- Avoid using longer videos on the homepage
- Avoid using access content on the homepage
- Try using bigger images for your product listings
- Use display buttons for product variations
Wrap Up
Ecommerce business is not an additional option anymore. In fact, it is a protocol for every brand to have an online store where they can trade their products through digital means.
Therefore, if you haven’t considered making an E-commerce store yet, do it now or you’ll miss out on tons of revenue on the table.
Author Bio:
Frank Borg has a flair for strategic innovation and tech-driven transformation. He leads the Content Marketing Team at Wppals. He thrives on exploring and sharing information about the transformative impact of technologies and strategic innovation on SMBs, startups, and enterprise-grade organizations.
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